Job
Description
Company Description Excellent Publicity is one of the fastest growing media agency, headquartered at Ahmedabad with 6 other offices - 5 in India and 1 in UAE. We have served 3,000+ clients including the likes of Google, Amazon, UBER, Reliance, Adani, Tata across our 3,00,000+ media services over past 13 years of our journey. Website - http://www.excellentpublicity.com Linkedin - https://www.linkedin.com/company/excellent-publicity Instagram - https://instagram.com/excellentpublicity Job Summary The YouTube Content Strategist creates and optimizes engaging video content to boost brand growth and audience engagement. Key responsibilities include video production, SEO optimization, analytics tracking, and audience interaction. Strong creativity, strategic thinking, and data-driven decision-making are essential. Roles & Responsibilities Develop and execute a YouTube content strategy aligned with agency goals. Research trends, audience preferences, and competitors to craft engaging content. Align content with brand messaging and campaigns. Script, shoot, and edit high-quality videos. Optimize content with SEO, thumbnails, and metadata. Maintain brand consistency in style and tone. Increase subscribers, views, and engagement. Optimize titles, descriptions, and tags for discoverability. Engage with the audience through comments and interactions. Track analytics, assess performance, and refine strategies. A/B test thumbnails, titles, and formats. Provide data-driven insights for improvement. Key Skills Required Proficiency in scripting, shooting, and editing high-quality videos. Mastery of YouTube algorithms, metadata, tags, and discoverability tactics. Optimize thumbnails, titles, and formats for maximum reach. Maintain cohesive messaging, visuals, and storytelling. Stay updated on platform updates and audience preferences. Show more Show less
