Chief Marketing Officer

Key Responsibilities

• Marketing Strategy & Leadership:

Develop, lead, and execute comprehensive marketing strategies to enhance brand visibility, customer acquisition, and business growth.

• Digital Marketing Management:

Oversee and optimize digital campaigns across SEO, SEM, Google Ads, Meta Ads, and Influencer Marketing to drive measurable results.

• Customer Acquisition & Retention:

Create and implement data-driven strategies for customer acquisition, engagement, and long-term retention.

• Consumer Insights & Market Research:

Conduct deep market analysis to understand consumer behavior, identify trends, and refine targeting and messaging.

• Performance Metrics Tracking:

Monitor and optimize key KPIs such as ROI, CAC, CLV, and Conversion Rates across all marketing channels.

• Team Building & Management:

Recruit, train, and manage a high-performing marketing team including specialists in content, social media, PR, and sales support.

• Leadership & Reporting:

Present clear marketing plans, campaign reports, and growth strategies to the leadership team and stakeholders.

Required Skills

• MBA in Marketing, Business Management, or a related field.
• Proven experience with digital marketing tools: Google Ads, Meta Ads, HubSpot, SEMrush, Canva, etc.
• Strong command over brand building, performance marketing, and consumer behavior analytics.
• Proficiency with data analytics tools like Google Analytics, Mixpanel, Tableau, or similar.
• Exceptional communication, team leadership, and creative problem-solving abilities.

Preferred Experience

• Prior roles as Marketing Manager, Brand Manager, or Growth Manager in startups or tech-driven product companies.
• Experience in consumer tech, beauty, salon, or FMCG industries is a strong plus.
• Demonstrated ability to scale marketing operations from early-stage to growth phase.

Job Type: Full-time

Pay: ₹20,000.00 - ₹122,538.68 per month

Ability to commute/relocate:

• Pune, Maharashtra: Reliably commute or planning to relocate before starting work (Required)

Education:

• Bachelor's (Required)

Experience:

• Consumer Tech / Beauty Tech / Startup: 5 years (Required)

Location:

• Pune, Maharashtra (Required)

Work Location: In person