Category Manager

About the Role:

We are looking for a driven, hands-on individual who will build and scale our Private Label

business. This is a high-impact, cross-functional role for someone who thrives in ambiguity and

is passionate about taking an idea from zero to one, one to ten then to hundred.

Key Responsibilities:

Category Research & Opportunity Mapping

• Conduct in-depth primary and secondary market research to identify high potential

product categories in the automobile spare parts industry

• Analyse make-model-variant data to priorities SKUs with maximum demand and margin

opportunity

• Deep dive into technical nuances and specifications of shortlisted categories

Supplier Development

• Identify and evaluate potential manufacturing partners and white-label suppliers for each

product category

• Conduct factory visits, assess production capabilities, quality control processes, and

negotiate favourable commercial terms

• Build and maintain strong supplier relationships for long-term collaboration

Go-To-Market Strategy

• Work closely with the marketing and sales teams to define positioning, pricing, and

launch plans for each private label product.

• Define sales enablement material and training for sales teams.

Product Development & Packaging

• Liaise with the design team to create appealing, functional, and cost-effective packaging.

• Ensure packaging aligns with brand positioning, regulatory standards, and customer

expectations.

Supply Chain & Operations

• Coordinate with the supply chain and procurement teams to ensure smooth inventory

planning, storage, and last-mile delivery; Monitor stock levels, reorder points, and vendor

lead times to minimise stockouts and overstocking.

Desired Qualifications & Skills:

• 4+ years of experience in category management in the automobile spare parts industry,

experience of launching new brands or products in the spare parts industry is a plus.

• Strong exposure to vendor management and supplier negotiations; experience in spare

parts or automotive sector is required.

• Excellent market research and analytical skills ability to break down large problems

into actionable steps.

• Ability to work cross-functionally with design, marketing, sales, and operations teams.

• Strong business acumen, negotiation skills, and a founder-like mindset Role & responsibilities