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7.0 - 11.0 years
6 - 11 Lacs
Mumbai
Work from Office
Skill required: Marketing Operations - Search Engine Optimization (SEO) Designation: Digital Mktg Advisory Specialist Qualifications: Any Graduation Years of Experience: 7 to 11 years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Develop an organic search engine optimization strategy based on client goals and objectives, defining keywords and priority content, and ensuring web/mobile content meets marketing needs. What are we looking for Should have experience with Ecommerce industryThe role of an SEO specialist is to execute both on-page and off-page SEO activitiesShould be able to perform complete website SEO analysis on a regular basis and provide recommendations for website and link building campaigns. Roles and Responsibilities: Responsible for managing all SEO activities such as on-page, keyword strategy to increase rankings on all major search networks.Understand functional and technical requirements from international clients.Should have a solid technical understanding of website structure, structure data, canonicalization, web core vitals etc.Optimizing landing pages for search engine optimizationPerforming ongoing keyword research including discovery and expansion of keyword opportunitiesShould be able to write meta tags based on the keyword mappingWork with developers to make technical recommendations.Work extensively in generating insights and recommendations for SEO Onpage aspectsAbility to understand the business context and apply SEO concepts to provide business solutions.Proficiency in MS Excel should understand formulas and pivot tables.Contribute to the SEO roadmap definition and take the necessary actions so it is successfully delivered.Find ways to reduce crawl errors, improve site accessibility, crawl budget and site performance.Project manage SEO elements, including site migrations and new sites launches.Successfully implement the process for SEO quality control testing prior and after website releases.Work with the Development & Operations team to ensure proper implementation of SEO enhancements and bug fixes.Responsible for boosting DA, PA & Trust flow of website by building Links on authoritative websitesCreating high-quality backlinks using ethical SEO techniques Qualification Any Graduation
Posted 1 month ago
7.0 - 11.0 years
4 - 8 Lacs
Mumbai
Work from Office
Skill required: Marketing Operations - Adobe Campaign Classic Designation: Campaign Management Specialist Qualifications: Any Graduation Years of Experience: 7 to 11 years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/design Adobe Campaign uses customer data to create, coordinate, and deliver dynamic campaigns through email, mobile, offline channels etc. The CRM Team Lead is responsible for overseeing and managing multiple CRM teams, ensuring that all CRM activities meet high standards of quality and efficiency. You will be accountable for the successful execution of CRM campaigns, ensuring adherence to Service Level Agreements (SLAs), and driving continuous improvement across various CRM teams. As a key leader, you will collaborate with senior management, cross-functional teams, and external stakeholders to enhance CRM strategies, streamline processes, and deliver exceptional customer experiences. What are we looking for CRM Expertise:Proven experience in CRM management, with a deep understanding of CRM platforms and tools.Leadership:Strong leadership and team management skills, with a track record of successfully leading and developing high-performing teams.SLA Management:Experience in managing SLAs and ensuring compliance with service standards.Quality Assurance:Ability to implement and enforce quality assurance practices across CRM operations.Data Management:Expertise in data management and segmentation strategies to drive effective CRM campaigns.Process Improvement:Demonstrated ability to drive continuous improvement and optimize CRM processes.Communication:Excellent communication and interpersonal skills to collaborate with cross-functional teams and stakeholders.Technical Skills: Familiarity with CRM technologies and platforms, including Salesforce, HubSpot, or similar.Analytical Skills: Advanced data analysis skills to interpret CRM performance metrics and make data-driven recommendations.Digital Marketing:Understanding of digital marketing strategies and their integration with CRM efforts.Project Management:Experience in project management and the ability to manage multiple projects simultaneously. Roles and Responsibilities: Team Leadership:Lead, mentor, and manage multiple CRM teams, ensuring alignment with organizational goals and CRM strategies.Provide guidance and support to team members, facilitating professional development and addressing performance issues.Campaign skills:Hands on experience on Figma, HTML5, CSS3, Javascript to lead different CRM teamKnowledge on email simulator Litmus, Email on Acid etc would be desiredKnowledge on Adobe platforms to support Developers and QCCampaign Oversight:Oversee the planning, execution, and optimization of CRM campaigns across various channels, including email, SMS, push notifications etcEnsure campaigns are executed in line with defined SLAs, including timelines, quality standards, and performance metrics.SLA Management:Monitor and ensure compliance with SLAs for campaign execution, issue resolution, and overall CRM operations.Develop and implement processes to track and report on SLA adherence, identifying and addressing any deviations promptly.Quality Assurance:Implement and enforce quality assurance practices across all CRM teams to ensure accuracy and effectiveness of campaign setups and data management.Conduct regular reviews and audits of campaign processes and outputs to maintain high standards of quality.Data Management:Oversee data hygiene and management practices, ensuring the integrity and accuracy of CRM data.Implement best practices for data segmentation, targeting, and personalization to optimize campaign effectiveness.Process Improvement:Drive continuous improvement initiatives to enhance CRM processes, tools, and strategies.Stay updated with the latest CRM technologies and industry trends to recommend and implement best practices.Collaboration and Communication:Collaborate with marketing, sales, and IT teams to align CRM strategies with broader business objectives and ensure seamless integration of CRM efforts.Maintain effective communication with stakeholders, providing regular updates on CRM performance, challenges, and opportunities.Performance Reporting:Develop and maintain comprehensive reports on CRM campaign performance, SLA adherence, and team productivity.Analyze performance data to identify trends, insights, and areas for improvement.Compliance and Best Practices:Ensure that all CRM activities adhere to legal and regulatory requirements, including data privacy and anti-spam laws.Promote and enforce best practices for CRM operations and customer engagement. Qualification Any Graduation
Posted 1 month ago
7.0 - 11.0 years
10 - 14 Lacs
Mumbai
Work from Office
Skill required: Marketing Operations - Customer Insight & Marketing Analytics Designation: Marketing Engagement Specialist Qualifications: Any Graduation Years of Experience: 7 to 11 years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do As an Insights analyst you will play a pivotal role in driving data-driven marketing strategies. You will be responsible for analyzing marketing data, identifying trends, and providing valuable insights to optimize marketing campaigns, improve customer targeting, and enhance overall business performance. This role involves collaborating with cross-functional teams and deriving key insights from data and create a coherent story to answer business questions. What are we looking for 7- 10 years experience in digital or customer marketing, or digital analytics leadership with exposure to international clients Experience in Marketing ROI measurement techniques like marketing mix model, experimentation etc. Strong functional experience across a range of marketing activities and their related platforms and technologies, such as web analytics, experimentation, CRM, analytics implementation, campaigns and media, social media etc. Must have intermediate level understanding in Power BI, SQL, R, and/or Python and various modeling techniques. Working knowledge of Adobe/Google Analytics/GTM Strong problem-solving skills and attention to detail.Good communication skills with ability to manage client-facing responsibilitiesAbility to work collaboratively in a cross-functional team environment with Strong business acumen and the ability to connect data insights to strategic decisionAbility to work with and lead large globally networked and virtual teams and able to work with multiple stakeholders E.g. delivery leads, account management, clients and operational excellence teamsCertification in Adobe/Google Analytics or data visualization toolsUnderstanding of technologies & principles required for implementation of AB Test Roles and Responsibilities: Analyze marketing data from various sources to identify key insights and trends. Manage strategic marketing analytics engagements across digital marketing, customer analytics & social media Manage client relationship, shape analytics roadmap, manage execution of the initiatives and deliver business outcomes Deliver projects using advanced analytics and machine learning techniques like segmentation/clustering, recommendation engines, propensity models etc. to help clients drive better business outcomes, including improved user growth and revenue, enhanced marketing ROI, increased brand equity etc. Drive thought leadership and prospect new ways of applying digital analytics to make a business impact for clients. Lead and manage multi-functional teams to help clients evolve to data-driven marketing organizations Develop deep functional & industry expertise Qualification Any Graduation
Posted 1 month ago
3.0 - 5.0 years
8 - 13 Lacs
Mumbai
Work from Office
Skill required: Marketing Operations - Campaign Management Designation: Marketing Engagement Analyst Qualifications: Any Graduation Years of Experience: 3 to 5 years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services. Role requires Digital Marketing Ads & Promotion creation/design. The planning, executing, tracking and analysis of direct marketing campaigns. These tasks span the entire lifecycle of a marketing campaign, from inception to launch to evaluation of result.Develop and execute social media strategies to increase brand awareness and engagement across platforms.Create, curate, and manage published content (images, video, written) that is consistent with the brand voice and strategy.Monitor, listen and respond to users in a "Social" way while cultivating leads and sales.Analyze key metrics and tweak strategy as needed.Implement SEO strategies to improve organic search rankings and drive website traffic.Conduct keyword research, competitive analysis, and technical SEO audits.Optimize website content, metadata, and structure to enhance visibility and user experience.Monitor and report on SEO performance and provide actionable insights.Analyze consumer data and generate insights to inform marketing strategies and decision-making.Prepare and present regular reports on campaign performance, consumer behavior, and market trends.Collaborate with cross-functional teams to leverage data-driven insights for continuous improvementManage and optimize CRM systems to nurture and retain customers.Develop and execute targeted email marketing campaigns to drive engagement and sales.Segment customer databases and personalize communication strategies.Track and analyze CRM metrics to measure campaign effectiveness and drive optimization. What are we looking for Design, implement, and manage customer loyalty programs to increase customer retention and lifetime value.Develop rewards and incentives that resonate with target audiences.Collaborate with marketing and sales teams to promote loyalty programsDevelop and execute D2C (Direct-to-Consumer) commerce strategies to drive online sales.Manage e-commerce platforms and optimize the user shopping experience.Coordinate promotional campaigns and product launches to maximize sales.Analyze sales data and customer feedback to identify opportunities for growth. Roles and Responsibilities: In this role you are required to do analysis and solving of lower-complexity problems Your day to day interaction is with peers within Accenture before updating supervisors In this role you may have limited exposure with clients and/or Accenture management You will be given moderate level instruction on daily work tasks and detailed instructions on new assignments The decisions you make impact your own work and may impact the work of others You will be an individual contributor as a part of a team, with a focused scope of work Please note that this role may require you to work in rotational shifts Qualification Any Graduation
Posted 1 month ago
3.0 - 5.0 years
8 - 13 Lacs
Mumbai
Work from Office
Skill required: Marketing Operations - Campaign Analytics & Reporting Designation: Marketing Engagement Analyst Qualifications: Any Graduation Years of Experience: 3 to 5 years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do The Dealer Marketing Advisor is responsible for building strong, consultative relationships with dealership partners to optimize their marketing performance and brand alignment. This role serves as a strategic advisor and operational coordinator, helping dealers execute effective marketing campaigns, adopt best practices, and drive measurable business growth. The Dealer Marketing Advisor acts as a key liaison between the organizations marketing, sales, and operations teams and its dealer network. What are we looking for Proficiency in marketing platforms, CRM tools, and campaign management systems (e.g. Salesforce).Ability to interpret data and deliver actionable insights using tools like Excel, Google Analytics, or Power BI.Strong project management and organizational skills with the ability to manage multiple dealer accounts concurrently.Excellent verbal and written communication skills, with an emphasis on relationship-building and persuasion.Attention to detail and a passion for brand stewardship and marketing effectiveness.Adaptability in a fast-paced environment and a proactive approach to solving dealer marketing challenges.Collaborative mindset with a strong commitment to delivering value to both internal stakeholders and dealer partners.EducationBachelors degree in Marketing, Business, Communications, or a related field.Experience35 years of experience in marketing, account management, or partner advisory rolespreferably within a dealer, franchise, or retail network environment.Proven ability to manage external stakeholder relationships and deliver marketing strategies at scale.Strong understanding of digital marketing, campaign performance metrics, and customer engagement tactics. Roles and Responsibilities: Establish and maintain trusted relationships with dealer partners, serving as the primary contact for all marketing-related initiatives.Advise dealers on local marketing strategies, brand guidelines, digital presence, and campaign optimization.Coordinate marketing plans, promotions, and co-branded initiatives to align with business goals and dealer capabilities.Monitor and report on marketing campaign performance, providing insights and recommendations for improvement.Guide dealers in leveraging approved tools, platforms, and assets to enhance their local visibility and customer engagement.Identify and escalate issues affecting marketing performance, brand consistency, or dealer satisfaction.Collaborate with internal marketing, sales, and product teams to ensure cohesive execution of national and regional strategies at the dealer level.Support onboarding and training of new dealer partners in marketing systems, policies, and best practices.Champion continuous improvement by identifying opportunities to streamline dealer marketing operations and improve ROI. Qualification Any Graduation
Posted 1 month ago
3.0 - 5.0 years
8 - 13 Lacs
Mumbai
Work from Office
Skill required: Marketing Operations - Customer Insight & Marketing Analytics Designation: Marketing Engagement Analyst Qualifications: Any Graduation Years of Experience: 3 to 5 years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do The Planning and Promotions Lead is responsible for developing and executing high-impact promotional strategies that drive customer engagement, increase sales, and enhance brand visibility. This role requires a strategic thinker with a deep understanding of market trends, customer insights, and promotional mechanics. The Lead will collaborate closely with cross-functional teamsincluding marketing, sales, product, and operationsto design and execute promotional initiatives that align with business objectives. What are we looking for Technical Skills: Proficiency in marketing tools and platforms (e.g., CRM systems, campaign management software, Google Analytics, Tableau, or Power BI). Strong knowledge of digital marketing channels, promotional strategies, and customer engagement techniques. Expertise in sales enablement tools and conversion rate optimization. Core Competencies:Strategic Thinking:Ability to develop long-term promotional plans that align with business goals. Project Management:Strong ability to handle multiple campaigns, ensuring timely and effective execution. Analytical & Data-Driven Mindset:Skilled in interpreting data and leveraging insights to optimize promotional strategies. Creativity & Innovation:Ability to develop unique, engaging promotions that drive customer interest and business impact. Collaboration & Leadership:Strong interpersonal skills to influence cross-functional teams and stakeholders. Agility & Problem-Solving:Adaptable to fast-paced environments and capable of troubleshooting challenges in campaign execution. Experience:6-8 years of experience in promotions, campaign management, or marketing strategy roles. Proven track record in developing and executing successful promotional campaigns that drive business growth. Experience managing large-scale promotions within retail, e-commerce, or multinational organizations is preferred. Strong background in working cross-functionally with sales, marketing, and product teams. Education:Bachelors degree in Marketing, Business Administration, or a related field. A Masters degree (MBA) or additional certifications in digital marketing, project management (PMP), or CRM tools is a plus. Roles and Responsibilities: 1. Promotional Strategy & Execution:Develop and implement innovative, data-driven promotional strategies to drive sales and customer retention. Create and maintain a comprehensive promotional calendar aligned with business and marketing goals. Identify opportunities for strategic promotions based on consumer behavior, competitive landscape, and industry trends. 2. Campaign Development & Management:Lead the end-to-end execution of promotional campaigns, ensuring seamless implementation across digital and offline channels. Collaborate with marketing and creative teams to develop compelling promotional materials and messaging. Work with digital, CRM, and media teams to optimize promotions across customer touchpoints, including website, email, social media, and in-store experiences. 3. Performance Monitoring & Optimization:Define key performance indicators (KPIs) to measure campaign success and analyze ROI. Utilize analytics tools (e.g., Google Analytics, Tableau, Power BI) to track performance, generate insights, and optimize future campaigns. Continuously refine promotional strategies based on data-driven insights, customer feedback, and business priorities. 4. Budget & Resource Management:Develop and manage the promotional budget, ensuring cost efficiency and maximum return on investment. Coordinate with finance teams to track promotional expenses and align spending with business objectives. 5. Market & Competitive Analysis:Conduct in-depth research on market trends, consumer preferences, and competitor strategies. Leverage insights to identify new promotional opportunities and ensure differentiation in the marketplace. 6. Cross-Functional Collaboration & Stakeholder Management:Act as the central point of contact for all promotional initiatives, ensuring alignment across departments. Work closely with sales, operations, and supply chain teams to ensure smooth execution and delivery of promotional campaigns. Present strategic recommendations, campaign results, and insights to senior leadership. Qualification Any Graduation
Posted 1 month ago
5.0 - 8.0 years
4 - 8 Lacs
Mumbai
Work from Office
Skill required: Marketing Operations - Campaign Management Designation: Campaign Management Sr Analyst Qualifications: Any Graduation Years of Experience: 5 to 8 years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do The CRM & Loyalty Advisor will drive the development, execution, and optimization of customer loyalty and CRM programs, focusing on strengthening customer relationships, enhancing brand loyalty, increasing customer lifetime value, and delivering seamless customer experiences. This role combines strategic thinking, customer insights, operational excellence, and CRM expertise. The advisor will collaborate cross-functionally with marketing, data analytics, sales, and customer service teams to design, implement, and monitor loyalty and CRM initiatives that engage customers, foster brand advocacy, and drive business growth. What are we looking for Technical Skills: CRM PlatformsHands-on experience with CRM systems (e.g., Salesforce Marketing Cloud) to manage customer databases, segment audiences, and analyze customer behaviors. Digital Marketing ToolsFamiliarity with marketing automation tools, loyalty program software, customer segmentation platforms, and campaign management systems. Data AnalyticsAbility to interpret customer data to uncover insights, trends, and opportunities for optimization within CRM and loyalty strategies. Project ManagementSkilled in managing multiple projects simultaneously, from concept to execution, ensuring deadlines and business objectives are met. Core Competencies:Customer-Centric Mindset Analytical and Strategic Thinking Strong Verbal and Written Communication Skills Problem-Solving and Innovation Attention to Detail and Data Accuracy Creativity and Agility in Strategy Execution Experience:35 years of experience in CRM management, customer loyalty, or digital marketing roles within consumer-focused organizations. Demonstrated success in designing and managing CRM and/or loyalty programs that improved customer engagement and retention. Experience in campaign management, customer segmentation, and lifecycle marketing. Cross-functional collaboration experience, with the ability to align CRM and loyalty strategies across teams. Knowledge of customer lifecycle frameworks, personalization techniques, and marketing automation tools. Education:Bachelors degree in Business, Marketing, Communications, or a related field. Masters degree (MBA) or a specialization in CRM, Digital Marketing, or Customer Experience Management is an advantage. Certifications in CRM platforms (e.g., Salesforce Administrator/Marketing Cloud), digital marketing, or customer experience are desirable. Roles and Responsibilities: Loyalty Program ManagementOversee the daily operations and continuous optimization of loyalty programs, ensuring alignment with business goals and evolving customer needs. CRM Strategy Development:Assist in designing and implementing CRM strategies to manage and analyze customer interactions and data throughout the customer lifecycle, with the goal of improving customer satisfaction and driving loyalty. Customer EngagementDevelop personalized, data-driven customer journeys and communications across CRM and loyalty channels to enhance engagement, retention, and brand advocacy. Strategic PlanningProvide strategic recommendations for new loyalty and CRM initiatives based on customer behavior analysis, market trends, and competitor benchmarking. Campaign ManagementPlan, execute, and optimize CRM campaigns including email marketing, SMS, app notifications, and loyalty program communications, ensuring personalization and relevance. Cross-Functional CollaborationWork closely with marketing, sales, data analytics, IT, and customer service teams to ensure the seamless integration and execution of CRM and loyalty strategies. Performance Tracking & ReportingTrack key CRM and loyalty KPIs (e.g., customer retention, engagement rates, conversion rates, ROI) and deliver insights and recommendations to leadership for continuous improvement. Customer Feedback & Continuous ImprovementGather and analyze customer feedback to identify opportunities to improve CRM and loyalty offerings, ensuring they meet customer expectations and enhance the customer experience. Compliance & Data SecurityEnsure all CRM and loyalty activities comply with relevant data protection regulations (e.g., GDPR) and maintain the highest standards of customer data security and privacy. Qualification Any Graduation
Posted 1 month ago
6.0 - 9.0 years
15 - 20 Lacs
Hyderabad
Work from Office
Novartis Healthcare Pvt. Ltd. is looking for Regional Marketing Lead to join our dynamic team and embark on a rewarding career journey Strategic Planning: Develop marketing strategies and plans aligned with the organization's business objectives This includes identifying target markets, setting goals, and establishing key performance indicators (KPIs) Team Management: Lead and manage a team of marketing professionals, including content creators, designers, digital marketers, and other specialists Provide guidance, set priorities, and monitor performance Market Research: Conduct market research to understand customer needs, industry trends, and competitor activities Use data and insights to inform marketing strategies Brand Management: Ensure consistent brand messaging and presentation across all marketing materials and campaigns Develop and maintain the organization's brand identity Product Marketing: Develop and execute product marketing strategies, including pricing, positioning, and promotion, to drive sales and market share Content Strategy: Create and oversee content marketing strategies, including content creation, distribution, and management across various platforms and channels Digital Marketing: Oversee online marketing efforts, including SEO (Search Engine Optimization), SEM (Search Engine Marketing), social media marketing, email marketing, and other digital marketing activities Advertising and Promotion: Plan and execute advertising campaigns, promotional events, and marketing initiatives to reach and engage the target audience Marketing Analytics: Monitor marketing performance through data analysis, track KPIs, and adjust strategies based on results Utilize tools like Google Analytics, marketing automation platforms, and CRM systems
Posted 1 month ago
0.0 - 2.0 years
1 - 4 Lacs
Kochi
Work from Office
KTExplorer is looking for Telemarketing Executives to join our dynamic team and embark on a rewarding career journey The Telemarketing Executive plays a crucial role in generating leads, promoting products or services, and driving sales through effective telephone communication They will engage with potential customers, build relationships, and achieve sales targets through proactive outbound calling campaigns Key Responsibilities:Conduct outbound calls to prospective customers to introduce products/services, generate interest, and qualify leads Utilize persuasive and effective communication techniques to engage prospects, overcome objections, and close sales Identify customer needs and understand their requirements to recommend suitable products or services Maintain a thorough understanding of the company's offerings, features, pricing, and competitive advantages Document and update customer information, interactions, and outcomes accurately in the CRM system Follow up on leads and inquiries generated through marketing campaigns, trade shows, or other channels Collaborate with the sales team to hand off qualified leads and provide necessary background information Meet or exceed daily/weekly/monthly sales targets and key performance indicators (KPIs) Continuously update product knowledge, sales techniques, and industry trends to enhance sales effectiveness Provide feedback and insights to the Telemarketing Manager to improve processes, scripts, and sales strategies Qualifications and Requirements:High school diploma or equivalent; additional education or relevant certifications are a plus Proven experience in telemarketing, sales, or customer service roles, preferably in a B2B or B2C environment Strong persuasive and negotiation skills with the ability to build rapport and establish customer relationships Excellent verbal communication skills, including active listening, clear articulation, and effective questioning Confidence in making cold calls and handling objections professionally and persuasively Familiarity with CRM systems and proficiency in using telephony and sales software tools Results-oriented mindset with a track record of meeting or exceeding sales targets Strong organizational and time management skills to handle multiple calls and follow-ups efficiently Ability to work independently and as part of a team, demonstrating flexibility and adaptability Positive attitude, resilience, and the ability to handle rejection positively Knowledge of the product/service being offered and the industry is desirable Compliance with relevant telemarketing and data protection regulations and guidelines
Posted 1 month ago
1.0 - 2.0 years
3 - 4 Lacs
Thane
Work from Office
Marathe InfoTech Pvt. Ltd. is looking for Social Media Executive to join our dynamic team and embark on a rewarding career journey A Social Media Executive is responsible for planning, executing, and managing social media campaigns to increase brand awareness, engagement, and sales This role involves developing and maintaining a strong online presence for a company across multiple social media platforms, creating engaging content, and analyzing the success of social media efforts Key Responsibilities:1 Develop and implement social media strategies to increase brand awareness, engagement, and sales 2 Create and publish engaging and relevant content for multiple social media platforms, including but not limited to, Facebook, Twitter, Instagram, LinkedIn, and YouTube 3 Manage and grow the company's social media presence, including daily monitoring and responding to comments, messages, and reviews 4 Analyze and report on the success of social media campaigns, using metrics such as likes, shares, comments, and reach to continually improve and refine strategies 5 Manage and maintain the company's social media calendar, ensuring that content is planned and scheduled in advance Requirements:1 Strong written and verbal communication skills, with the ability to create compelling and engaging content 2 Excellent organizational and time management skills, with the ability to prioritize tasks and manage multiple projects in a fast-paced environment 3 A creative and analytical mindset, with the ability to use data and metrics to continuously improve social media strategies 4 A passion for social media and a deep understanding of how to use it to build brand awareness, engagement, and sales 5 A strong understanding of brand messaging, tone, and voice, and the ability to consistently maintain a cohesive brand image across all social media channels
Posted 1 month ago
2.0 - 4.0 years
5 - 9 Lacs
Hyderabad, Bengaluru
Work from Office
About the Company: At Sid s Farm, we are a dedicated D2C brand committed to delivering 100% pure dairy products of the highest quality. Every drop of milk and product we offer embodies our promise of purity, quality, and safety. Founded in 2013 and named after our founder s son, Sid, our organization reflects a father s commitment to providing the best for families and future generations. What began as a service to a few families has grown into a proud community, now serving over 25,000 families. Our employees are our greatest Cheerleaders and Assets, and we are committed to fostering a culture of Growth and Development. We provide ample opportunities for professional advancement, ongoing training, and mentorship to help our team members reach their full potential. At Sid s Farm, we are passionate about ensuring that every product we produce meets the highest standards for you and your loved ones, while also creating a workplace where our employees can thrive and contribute meaningfully. We are growing like never before, expanding our horizons in Hyderabad, Bangalore,and a few more locations soon. We are a solid family of 500+ employees, and we are looking forward to more Culture Champions to enable every individual s growth story. Key Responsibilities: Collaborate with central teams and develop channel-specific performance strategies aligned to quarterly and annual acquisition goals. Launch and manage high-volume paid campaigns in Google Ads, Meta Ads and Mo Engage. Monitor KPIs (CPA, ROAS, CTR, LTV, CAC) daily; implement A/B tests on creative, audience segments, bidding strategies, and landing pages. Present performance reviews, budget forecasts, and optimization roadmaps. Partner with creative to develop ad assets that resonate with target audiences and improve lead quality. Own a substantial media budget; allocate spend across channels and adjust in real time to maximize ROI. Required Qualifications: 2+ years of hands-on performance marketing experience with proven track record. Deep expertise in Google Ads, Meta Ads and Mo Engage Flows. Clear communicator who turns data into action.
Posted 1 month ago
8.0 - 12.0 years
7 - 12 Lacs
Pune
Work from Office
Job Summary: A results-driven Marketing Specialist, focused on accelerating growth in the Aftersales Parts & Lubricants segment. Skilled in developing and executing strategies to increase sales, drive customer acquisition, and enhance retention, the role involves leading marketing campaigns, organizing engagement events, and promoting product value. With expertise in B2B and B2C marketing, digital tools, and customer analysis, the specialist effectively navigates diverse customer segments. Combining strategic thinking with a hands-on approach, they consistently deliver impactful campaigns to achieve business targets. Roles and Responsibilities Roles & Responsibilities: 1. Marketing of Genuine Parts & Lubes Develop and execute targeted marketing plans to highlight the value and benefits of genuine parts and lubricants. Create impactful materials such as brochures, catalogs, presentations, and digital content to support sales. Align with product and sales teams to ensure marketing strategies meet business objectives and targets. Support sales teams through training, tools, and resources for effective promotion of aftersales products. Lead anti-counterfeit campaigns through education, industry collaboration, and awareness initiatives. 2. Customer Acquisition and Retention (Lifecycle Focus) Design and implement strategies to attract new customers and retain existing ones across their lifecycle. Use CRM systems to track interactions and segment customers based on behavior and purchase potential. Conduct detailed market research to understand customer needs and high-opportunity regions. Run lead generation campaigns and nurture prospects into long-term, loyal customers. Analyze retention data, run loyalty programs, and monitor competitor actions to stay ahead in the market. 3. Contract Facilitation and Management (Ring-Fencing) Collaborate with the sales team to develop customer contracts that align with marketing objectives. Ensure contracts offer mutual value while supporting long-term business relationships. Manage contract renewals and explore ways to expand scope and offerings within each agreement. Monitor contract performance and identify opportunities for improvement and optimization. Support “ring-fencing” efforts by ensuring consistent contract coverage for key customers. 4. Customer and Operator Engagement Events Plan and manage customer and operator meetups to build stronger relationships and engagement. Handle event logistics, develop agendas, and ensure budget compliance throughout the process. Leverage events to showcase products, services, and company values to targeted audiences. Gather feedback post-event and use insights to enhance future experiences. Strengthen brand presence and loyalty through strategic in-person engagement efforts. 5. Promotion of Positive Testimonials, Videos, and Content Collect and curate testimonials, case studies, and success stories from satisfied customers. Create engaging video content highlighting real experiences, product features, and benefits. Distribute content via social media, websites, and email to maximize reach and impact. Encourage customers to share their positive stories to boost word-of-mouth marketing. Use authentic voices to build credibility and trust with potential buyers. 6. Features, Advantages, and Benefits (FAB) Promotion Develop clear messaging that connects product features to customer-relevant benefits. Translate technical specifications into compelling value propositions that resonate with target audiences. Ensure FAB messaging is consistently used across all marketing communications. Differentiate the brand through competitive analysis and effective positioning. Educate customers on why genuine parts and lubes deliver superior performance and value. 7. Digital Marketing Activities Maintain an active presence across social media platforms and engage with followers regularly. Plan and execute targeted email campaigns to reach specific customer segments. Optimize website content to improve visibility through search engines (SEO). Run digital ad campaigns including Google Ads and social media promotions. Monitor performance and adjust digital strategies for maximum impact and ROI.
Posted 1 month ago
5.0 - 10.0 years
14 - 19 Lacs
Pune
Work from Office
What You'll Do As a Marketing Data Analyst, you will analyze data from multiple marketing channels to assess performance, identify trends, and develop relevant insights. You will create detailed reports and dashboards to track goals and segment audiences to tailor marketing strategies. Your role involves evaluating and optimizing campaign performance, designing testing strategies to enhance channel effectiveness, and providing business intelligence to support customer lifecycle management and Go-To-Market strategies. Additionally, you will collaborate with Sales, Marketing, and Strategy teams on various programs and deliver clear, data-driven recommendations to improve overall marketing efforts. What Your Responsibilities Will Be Analyze Marketing Data & Support Campaign Targeting : Collect, interpret, and analyze data from various marketing channels to identify trends, patterns, and actionable insights. Support marketing teams by providing different lists with the right targeting criteria for campaigns (outbound, digital, and email marketing). Collaborate with Teams : Work closely with Sales, Marketing, Strategy, and Customer Success teams to understand data needs and provide analytical solutions. Campaign Evaluation & Optimization : Evaluate marketing campaign performance, design testing strategies, and provide recommendations to improve effectiveness. Data Quality Assurance : Perform data validation and cleanup to ensure accuracy and reliability of data for reporting and analysis. Build Predictive Models : Develop machine learning algorithms and models (e.g., propensity and value models) to optimize marketing efforts across different products and geographies. Ad-Hoc Analysis & Business Intelligence : Conduct ad-hoc analysis to solve business problems, monitor performance trends, and provide actionable insights to support business decisions. Integrate 3rd Party Data & Fuzzy Matching : Integrate data from external sources and apply fuzzy matching techniques to compare and merge data for a more comprehensive view of customers and prospects. You will report to Director of Prospect Analytics with a team in India, and collaboration with the US team. What You'll Need to be Successful 5+ years of experience in Data Analysis. Experience in SQL , Snowflake , and Python on a daily basis. Ability in data analytics , creating relevant insights, and working with cross functional teams
Posted 1 month ago
1.0 - 2.0 years
0 Lacs
Gurugram
Remote
ROI Boosters is hiring a remote Account Manager! 1–2 yrs exp in digital marketing (agency preferred). Manage client comms, coordinate PPC/Email/SEO teams & optimize campaigns. Strong comms & analytical skills a must.
Posted 1 month ago
14.0 - 18.0 years
45 - 50 Lacs
Pune
Work from Office
About Company: Imagicaaworld Entertainment Ltd. is Indias leading integrated entertainment destination company, proudly operating some of the country’s most iconic leisure brands — Imagicaa, Wet’nJoy, Aqua Imagicaa, and Sai Teerth. With a presence of 8+ world-class parks across key markets and a dynamic expansion pipeline, we are redefining the way India experiences leisure, adventure, and cultural entertainment. Welcoming millions of guests annually, we continue to set new benchmarks in immersive, memorable, and family-friendly experiences. Job Overview: We are seeking a dynamic, strategic, and visionary leader to join us as Vice President – Marketing. This role will spearhead the brand, digital, performance, and growth marketing initiatives across all entertainment parks under the Imagicaaworld Entertainment Ltd. portfolio. The ideal candidate will bring deep consumer insight, sharp business acumen, and a proven ability to build powerful brands and drive visitor engagement and revenue growth across diverse channels. As the marketing head for India’s leading entertainment destinations, candidate will play a pivotal role in crafting innovative, data-driven, and creative marketing strategies that shape how millions of guests experience leisure and adventure in India. Key Responsibilities: Brand Leadership: Define and evolve the brand identity, voice, and positioning for each park and sub-brand, building lasting brand equity through compelling narratives. Digital & Performance Marketing: Lead ROI-driven digital initiatives across SEO, SEM, paid media, influencer marketing, and social media, leveraging data-led strategies to optimize reach, engagement, and conversions. Consumer Insights & Strategy: Harness market research, analytics, and consumer behavior insights to shape product-market fit, enhance customer experience, and guide brand strategy. Integrated Campaign Management: Conceptualize and execute high-impact 360 marketing campaigns across print, outdoor, digital, and on-ground platforms in collaboration with creative and media partners. Strategic Partnerships & Alliances: Build and manage valuable partnerships with travel operators, tourism boards, influencers, media houses, and F&B brands to unlock new business opportunities and distribution channels. Growth & Revenue Optimization: Collaborate closely with sales and park operations teams to drive visitor footfalls, ticketing growth, promotional offers, and revenue-maximizing initiatives. Team Leadership & Development: Inspire, lead, and mentor a high-performing marketing team across brand, digital, CRM, content, and design, fostering a culture of creativity, ownership, and results. Marketing Innovation & Technology: Champion the adoption of marketing automation, Marketing Tech, and AI-powered solutions to enhance operational efficiency, personalization, and campaign impact. Experience: MBA in Marketing or related field from a reputed institution. 12+ years of marketing leadership experience, with a minimum of 5 years in a senior strategic role. Proven track record in building brands and delivering measurable business outcomes. Experience in digital-first consumer brands, media-driven environments, or experience-led industries preferred. Strong leadership, strategic thinking, communication, and execution excellence.
Posted 1 month ago
1.0 - 4.0 years
2 - 6 Lacs
Bengaluru
Work from Office
SKMADS is looking for AdOps Specialist to join our dynamic team and embark on a rewarding career journey Campaign Setup: Set up and launch digital advertising campaigns across various platforms and channels. Configure targeting parameters and ad creative components. Ad Trafficking: Traffic and manage ad creatives, ensuring proper implementation and display on publishers' websites or platforms. Troubleshoot any technical issues related to ad serving. Optimization: Monitor campaign performance and make adjustments to optimize key performance indicators (KPIs) such as click-through rates (CTR) and conversion rates. Implement A/B testing and other optimization strategies. Data Analysis: Analyze campaign data and provide insights into performance trends. Generate reports on key metrics and communicate findings to stakeholders. Troubleshooting: Investigate and resolve issues related to ad delivery, discrepancies, or technical glitches. Collaborate with cross-functional teams to address and solve problems. Tag Management: Implement and manage ad tags for tracking and measurement purposes. Ensure proper integration of tracking pixels and other tracking mechanisms. Quality Assurance: Conduct quality assurance checks to ensure that ads are displayed correctly across various devices and platforms. Verify compliance with industry standards and ad specifications. Communication : Collaborate with internal teams, including sales, marketing, and creative teams, to ensure seamless campaign execution. Communicate with external partners, vendors, and publishers.
Posted 1 month ago
0.0 - 4.0 years
1 - 2 Lacs
Chennai
Work from Office
Sai Institutes is looking for Marketing Executive to join our dynamic team and embark on a rewarding career journey Develop and execute marketing strategies that align with the company's overall goals and objectives Collecting and analyzing data to identify customer needs, preferences, and behavior This information is used to develop effective marketing campaigns and strategies Developing and creating marketing collateral such as brochures, flyers, digital content, and other materials that promote the company's products or services Developing and managing the company's social media accounts and campaigns on platforms such as Twitter, Facebook, LinkedIn, Instagram, and others
Posted 1 month ago
2.0 - 5.0 years
4 - 8 Lacs
Rajkot
Work from Office
Rao Information Technology is looking for Digital Marketing Specialist to join our dynamic team and embark on a rewarding career journey Develop and execute digital marketing strategies: Plan, create, and implement comprehensive digital marketing campaigns across various channels, including search engine optimization (SEO), pay-per-click (PPC) advertising, social media, email marketing, and content marketing Content creation and management: Create compelling and relevant content for digital platforms, including websites, blogs, social media posts, and email newsletters Ensure content is optimized for search engines and target audience engagement Social media management: Manage social media accounts and develop strategies to increase brand awareness, engagement, and reach Monitor social media trends and implement effective strategies to drive organic and paid social media campaigns Search engine optimization (SEO): Conduct keyword research, optimize website content, and implement SEO best practices to improve organic search rankings Monitor website performance using analytics tools and make data-driven recommendations to enhance SEO efforts Paid advertising campaigns: Set up, manage, and optimize paid advertising campaigns, such as Google Ads, social media ads, and display advertising Monitor performance, analyze data, and adjust strategies to maximize ROI SEO, Google Ads, content strategy, and campaign management
Posted 1 month ago
0.0 - 3.0 years
1 - 4 Lacs
Kanpur
Work from Office
Multifacet Softwares Systems is looking for Marketing Executive to join our dynamic team and embark on a rewarding career journey Researching and brainstorming each stage of the project. Delegating assignments to members of the graphics and advertising departments, as needed. Supervising employees' work, providing direction and clarification, as needed. Ensuring adherence to clients' specifications. Coordinating efforts to ensure that campaigns are completed. Adhering to time and financial restrictions. Tracking changes in consumer engagement following the roll-out of each marketing campaign. Compiling reports detailing the effects exerted by each campaign, and sharing these with clients.
Posted 1 month ago
2.0 - 4.0 years
4 - 8 Lacs
Pune
Work from Office
XTechnoSys is looking for Digital Marketing Specialist to join our dynamic team and embark on a rewarding career journey Develop and execute digital marketing strategies: Plan, create, and implement comprehensive digital marketing campaigns across various channels, including search engine optimization (SEO), pay-per-click (PPC) advertising, social media, email marketing, and content marketing Content creation and management: Create compelling and relevant content for digital platforms, including websites, blogs, social media posts, and email newsletters Ensure content is optimized for search engines and target audience engagement Social media management: Manage social media accounts and develop strategies to increase brand awareness, engagement, and reach Monitor social media trends and implement effective strategies to drive organic and paid social media campaigns Search engine optimization (SEO): Conduct keyword research, optimize website content, and implement SEO best practices to improve organic search rankings Monitor website performance using analytics tools and make data-driven recommendations to enhance SEO efforts Paid advertising campaigns: Set up, manage, and optimize paid advertising campaigns, such as Google Ads, social media ads, and display advertising Monitor performance, analyze data, and adjust strategies to maximize ROI Skills Required: SEO, SEM, Social Media Marketing
Posted 1 month ago
2.0 - 3.0 years
1 - 4 Lacs
Kolkata
Work from Office
Purpple Designs is looking for Marketing Executive to join our dynamic team and embark on a rewarding career journey Researching and brainstorming each stage of the project. Delegating assignments to members of the graphics and advertising departments, as needed. Supervising employees' work, providing direction and clarification, as needed. Ensuring adherence to clients' specifications. Coordinating efforts to ensure that campaigns are completed. Adhering to time and financial restrictions. Tracking changes in consumer engagement following the roll-out of each marketing campaign. Compiling reports detailing the effects exerted by each campaign, and sharing these with clients.
Posted 1 month ago
1.0 - 4.0 years
2 - 5 Lacs
Mumbai
Work from Office
We are seeking a creative and versatile Graphic Designer Video Editor to join our growing team. If you are passionate about visual storytelling, crafting compelling video content, and producing impactful designs across digital platforms. Roles and responsibilities : Design social media creatives, banners, ads, brochures, and presentation decks. Develop visual assets for website UI, campaigns, and branding initiatives. Maintain consistency across all visual touchpoints according to brand guidelines. Edit and produce marketing videos, product explainers, reels, testimonials, and training videos. Add motion graphics, sound effects, transitions, and animation to enhance video quality. Collaborate with content, product, and marketing teams to align on video scripts and visual tone. Skills and qualifications : Bachelor's degree in computer science, information science, or similar. Experience - 1-2 years in Graphic Design and Video Editor. Apply
Posted 1 month ago
5.0 - 10.0 years
10 - 15 Lacs
Mumbai, New Delhi, Bengaluru
Work from Office
A degree in computer science or engineering or similar/ plus MBA preferred. 5+ years relevant BFSI industry experience (Insurance/Investment/Lending); including at least 1 to 2 years in Product Management An understanding of software product development lifecycle You have strong analytical, problem solving, and project management skills Excellent communication skills Ability to understand technical concepts and and co-ordinate with software development and functional teams Unparalleled zeal for action with an ability to operate in a fast-paced environment. What will you do Responsible for building and driving the product roadmap Deliver on outcomes defined for products for digital lending Conduct market research and understand the overall market for the segment Identify, define, and track key metrics for products Conduct competitor analysis to identify strengths and weakness of each competitor, to use competitive knowledge to assist in outbound product positioning and to set internal development priorities Own and manage the product backlog and prioritize product enhancements, partner, and customer requests by using sound judgment and decisive trade-offs Create use-cases, user stories, and detailed product requirements that clearly articulate the functionality of the product that will be developed Collaborate and co-create with software development and design team to deliver an amazing product and an exceptional user experience Responsible for all digital initiatives in the organization such as developing and maintaining website, digital marketing campaigns etc
Posted 1 month ago
2.0 - 7.0 years
2 - 5 Lacs
Noida, Lucknow
Work from Office
We are seeking a dedicated graphic designer to join our growing company. You will collaborate with other designers to create effective and eye-catching images and campaigns to increase our user base. As a graphic designer, we hope you can put your passion for design to create beautiful images and compelling content. Your duties will include developing graphics for digital platforms to enhance our accompanying text. * Responsibilities Create and design various materials for digital and print Select colors, fonts, images, and layouts Ensure projects are completed in a timely manner with a quality product Advise best practices and optimizations throughout design projects. Collaborate with fellow designers to develop new approaches for creating more-expressive graphics for the company Work with a wide range of media and graphic design software Establish creative direction for the company within brand guidelines Manage multiple projects within design specifications and budget restrictions Determine voice and messaging for graphic design pieces QA design for errors Implement feedback and changes whenever possible Create visualizations that convey accurate messaging for the project. * Job Qualifications and Skill Sets Bachelors degree or higher in a creative field Proficiency in programs such as Adobe Suite, Photoshop, InDesign, QuarkXPress, and Illustrator Excellent written and verbal communication skills Minimum of two years experience in graphic design Attention to detail Portfolio of work with a wide range of creative projects Strong analytical skills Time management and organizational skills Familiarity with HTML and CSS preferred Knowledge of layouts, graphic fundamentals, typography, print, and web Experience with both print and digital media
Posted 1 month ago
2.0 - 6.0 years
4 - 8 Lacs
Mumbai
Work from Office
Bachelor's Degree in Engineering Job Summary: We are seeking a dynamic and result-driven Inside Sales Business Development professional to join our growing team. The ideal candidate will be responsible for driving individual sales targets, generating qualified leads, supporting the field sales team, and building lasting client relationships. This role requires a strong phone presence, excellent communication skills, and a passion for sales. Key Responsibilities: Achieve individual sales targets and support the sales team in meeting overall goals. Generate new leads through proactive outreach, field team collaboration, and online/offline campaigns. Contact potential clients via phone and present product offerings effectively. Build and maintain strong, long-term relationships with customers. Clearly explain product features, advantages, and benefits to prospective clients. Follow up on leads, inquiries, and pending customer orders. Negotiate with clients and close deals successfully. Coordinate with the Quotation Department and clients for seamless order processing. Maintain accurate records of customer interactions and follow-up actions. Schedule meetings for the sales team and ensure timely coordination. Monitor and report on field sales staff activity including attendance and sales updates. Prepare and share daily sales performance reports.
Posted 1 month ago
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