2356 Campaigns Jobs - Page 33

Marketing Lead-SMU Wipro Limited is a leading global information technology, consulting, and business process services company. Our Salesforce experts combine experience design, industry solutions, multi-cloud cross-platform engagements, legacy modernization, and digital integration to help our clients simplify their transformation roadmap, accelerate their transition to the new, and enable them to create what matters. Wipro is recognized globally for its comprehensive portfolio of services, strong commitment to sustainability and good corporate citizenship, with over 190,000 dedicated employees serving clients across six continents. Together, we discover ideas and connect the dots to build a better and a bold new future. Role: The SMU Marketing Lead is responsible for (not limited to): Understanding the cross-APMEA business & marketing priorities, and designing/ensuring Wipros participation in strategic marketing programs that align with those objectives. Conceptualization, execution and tracking of cross-APMEA digital campaigns in alignment with iDEAS and iCORE marketing teams (with the required content localization). Works with the central campaigns team to ensure campaign traction (through content), reporting of MQLs, and campaign management on Salesforce. Preparation of quarterly marketing highlights and updates on important brand initiatives that are shared with the APMEA CEO & DRs, Wipro CGO and CMO. Supporting the APMEA Geo Marketing Heads in the execution of regional initiatives and customization of brand programs by working closely with the central brand and content teams. Supporting the Geo Marketing Leads in large deal initiatives. Management of APMEA level and regional marketing initiatives with Hyperscalers (e.g. AWS, Microsoft, Google); campaign tracking & communications with sales & account teams as required. Ensuring that timely marketing communications are shared with APMEA leaders (e.g. about marketing initiatives/regional events/analyst engagements /campaigns/client advocacy) by working closely with the Geo Marketing Heads. Managing the central APMEA marketing activities that are executed by agencies and retainers, tracks process adherence and governance.We are an Equal Opportunity, Affirmative Action employer. Minorities, women, veterans and individuals with disabilities are encouraged to apply. Project Execution Manage timelines, budgets, and vendor communication for assigned marketing projects. Marketing Materials: Coordinate and contribute in creation and translation of marketing materials such as presentations, web content, and social media posts. Utilise various media and content channels to create compelling narratives that effectively convey Intel & Wipros message, considering local and global market scenarios and competitive landscape. Work with the Wipro practices and partner to develop joint thought leadership, case studies, videos, solution collaterals, press releases, internal communications and other types of content that support planned campaigns as well as ongoing needs. Track the effectiveness of the content. Partner Marketing: Engage with Intel to manage marketing projects that span Wipro and Intel. Establish relationships with alliance partners to identify and drive joint marketing activities mutually agreed between Intel & Wipro. Digital Marketing: Lead digital marketing activities including content creation for social media posts and promoting them, periodic website content updating and email marketing. Create content and work with Wipro leaders to get endorsements for awards, joints solutions or strategic engagement with Intel via their social media handles. The role will involve facilitating the social media strategy for Intel-Wipro Partnership success. Event Coordination: Assist with end-to-end event management, both in-person for client events that happen in India and virtually, providing support remotely from Bangalore for Global or virtual events in close collaboration with supporting Intel agencies Data and Market Research: Conduct market research, staying updated on industry trends and competitor activity. Track, measure, and analyse performance of marketing activities, reporting results to leadership. Administrative Support: Track Marketing budgets and KPIs. Report results internally and to partner organization. Provide administrative support to the supervisor, including scheduling, report preparation, and general logistics. Lead Management Support: Assist with incoming leads from Intel to upload, to transfer & follow up with sales Internal Evangelization of the partnership within Wipro- work towards creating and publishing monthly newsletter letter, articles or blogs. Oversee participation in analyst and advisor reports, working with Wipros analyst relations team as well as the business. Liaise with internal team on campaign results, finding best practices and helping continually evolve our work to be as impactful as possible Work collaboratively as a team player with marketing, partner organization and business colleagues Governance: Drive bi-weekly calls with Partner marketing to update on progress / challenges Create a quarterly marketing calendar aligning to collaboration top jobs and execute basis plan. Co-develop and jointly own the Wipro + Partner Playbook, which would be the master record for or better together story (live document Applications from people with disabilities are explicitly welcome.

Incumbents may be part of a project management office (PMO) in their business and will be required to develop communication campaigns and go to market strategy for some of the projects. Primary Responsibilities: Project Management & Execution Lead and manage complex, cross-functional projects from concept to completion, ensuring alignment with brand and business goals Develop project scopes, timelines, budgets, and resource plans; manage risks and resolve issues proactively Ensure all deliverables meet healthcare compliance standards and brand guidelines Brand Strategy Integration Translate brand strategy into actionable project plans that reinforce our TIE identity across OGA and within Enterprise Collaborate with creative, digital, and other TIE teams to ensure brand consistency in all communications and experiences Stakeholder Collaboration Serve as the central point of contact for marketing and external agencies Facilitate alignment and communication across departments to ensure smooth execution and strategic coherence Performance & Optimization Define and track KPIs such as brand engagement, stakeholder satisfaction, and project ROI Conduct post-project reviews to identify insights and drive continuous improvement Champion brand governance and project management best practices across the organization Comply with the terms and conditions of the employment contract, company policies and procedures, and any and all directives (such as, but not limited to, transfer and/or re-assignment to different work locations, change in teams and/or work shifts, policies in regards to flexibility of work benefits and/or work environment, alternative work arrangements, and other decisions that may arise due to the changing business environment). The Company may adopt, vary or rescind these policies and directives in its absolute discretion and without any limitation (implied or otherwise) on its ability to do so Required Qualifications: Bachelors degree 5+ years of project management experience alongside 4+ years of experience as a Brand Strategist with multiple brands Proven experience integrating brand strategy into complex, multi-stakeholder projects Solid understanding of healthcare operations Proficiency in project management tools (e.g., Smartsheet, Asana, MS Project) Proven excellent communication, leadership, and stakeholder management skills Preferred Qualification: PMP At UnitedHealth Group, our mission is to help people live healthier lives and make the health system work better for everyone. We believe everyoneof every race, gender, sexuality, age, location and incomedeserves the opportunity to live their healthiest life. Today, however, there are still far too many barriers to good health which are disproportionately experienced by people of color, historically marginalized groups and those with lower incomes. We are committed to mitigating our impact on the environment and enabling and delivering equitable care that addresses health disparities and improves health outcomes an enterprise priority reflected in our mission. #njp

Driptech India is pioneer in the field of 'affordable and innovative' drip irrigation solutions . It is originally a start-up venture founded in the USA to promote a new drip irrigation technology innovated by the researchers in the Stanford University. Jain Irrigation Systems Ltd., one of the global leaders in micro irrigation has acquired Driptech a few years ago, and currently it is a subsidiary of Jain Irrigation. The company plans to establish its brands by doing intensive promotional activities among the farmers, and aims to attain leadership position in the market as manufacturer of 'Economical and Innovative' drip irrigation solution. The assignment offers a rare opportunity to market a new concept of Drip irrigation technology. Website: www.driptech.info Tube channel: https://www.youtube.com/channel/UC5PNy89ONnZQCkdEEn7XJww?view as=subscriber recently joinedAtul Limited Responsibilities: i. Planning and monitoring field publicity campaigns ( BTL activities) like farmers meeting, VAN campaigning, exhibitions, demonstration program etc. on all India basis . ii. Devising market specific Field Promotional strategies and Digital Marketing strategies. iii. Implementation of the above through Territory Managers and Field Officers and monitoring the same. iv. Managing publicity material designing, procurement and distribution. v. Supporting Market Survey / Research Qualification and Experience: The candidate must be a graduate in Agricultural Science or Agricultural Engineering preferably with MBA having 3 to 10 years of experience in marketing of drip irrigation or, agricultural inputs. Experience in Agri Marketing is a MUST. This is a challenging opening for Agri Marketing professionals with excellent scope for learning and exposure to all India market. Location : Pune Designations & Remuneration: Based on education and experience. Our E-mail ID: talent@driptech.com

Skill required: Sales Support - Pricing & Profitability Optimization Designation: Sales Operations Associate Manager Qualifications: Any Graduation Years of Experience: 10 to 14 years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do Transforming sales to become a future-ready and digital B2B revenue engine.Supporting the sales for License , training , pricing , budgeting and negotiation - Backend supportA set of techniques and processes that support defining a pricing strategy, creating a pricing model, and ensuring differentiated value for the opportunity pursuit. What are we looking for "- Domain experience in sales operations, sales enablement, sales excellence, or a similar role within a fast-paced, dynamic environment.- Strong understanding of sales principles and methodologies- Expertise in managing sales operations back office processes with knowledge of operations processes, tools and technology.- Bachelor s degree in Business Administration, Finance, Economics, or related field - Proven experience in pricing strategy development and implementation.- Strong analytical skills with proficiency in data analysis tools and techniques - Excellent communication and presentation skills to effectively communicate pricing strategies to stakeholders - Ability to collaborate effectively with cross-functional teams across sales, marketing, and finance - Knowledge of pricing optimization software and methodologies - Strong understanding of market dynamics, competitor analysis, and customer behavior ""- Ability to establish strong client relationship- Ability to manage multiple stakeholders- Adaptable and flexible- Agility for quick learning- Negotiation skills- Process-orientation- Collaboration and interpersonal skills" Roles and Responsibilities: Pricing (Associate Manager) is responsible for developing and executing comprehensive pricing strategies across a company s product or service portfolio, leading a team of pricing analysts to monitor market dynamics, competitor pricing, and customer behavior, ensuring optimal pricing decisions that maximize profitability while maintaining market competitiveness and aligning with business objectives; they work closely with sales, marketing, and finance teams to implement pricing strategies and track performance against targets. Key Responsibilities:Strategic Pricing Development:Lead the development and implementation of data-driven pricing strategies, including customer segmentation, value-based pricing, and product bundling. Analyze market trends, competitor pricing, and cost structures to inform pricing decisions. Develop pricing models and frameworks to optimize profitability across different product lines and customer segments. Team Leadership and Management:Manage a team of pricing analysts, providing guidance, coaching, and performance feedback. Assign tasks, prioritize projects, and ensure efficient team operations to achieve pricing goals. Develop and maintain pricing expertise within the team through training and knowledge sharing. Pricing Analysis and Reporting:Monitor pricing performance metrics, including revenue, margin, and customer mix, to identify areas for improvement. Conduct in-depth analysis of pricing trends and customer behavior to inform strategic adjustments. Generate comprehensive pricing reports and presentations for senior management, highlighting key insights and recommendations. Cross-Functional Collaboration:Work closely with sales teams to identify customer needs and negotiate pricing on key accounts. Collaborate with marketing to align pricing strategies with product positioning and promotional campaigns. Partner with finance to ensure accurate cost data is used in pricing calculations and track financial impact of pricing decisions. Pricing Optimization Initiatives:Implement pricing optimization tools and algorithms to dynamically adjust prices based on market conditions. Conduct price sensitivity analysis to understand customer response to price changes. Identify opportunities to implement new pricing models or strategies to enhance profitability. " Qualification Any Graduation

We are looking for a dynamic and experienced professional to lead our Influencer Marketing Manager. The role will be responsible for driving influencer strategies and campaigns across Myntra, Myntra Beauty, Myntra Luxe, and Myntra Global, ensuring alignment with the brands values and positioning. Key Responsibilities: Lead and manage the influencer marketing team to drive impactful collaborations and campaigns. Identify, evaluate, and onboard influencers and content creators that resonate with the brands values, aesthetics, and target audience. Build and maintain strong relationships with influencers, talent managers, influencer agencies, and content creators. Plan, execute, and optimize influencer marketing campaigns across multiple categories and platforms. Track, measure, and report campaign performance against key metrics such as engagement, reach, impressions, share of voice (SOV), and ROI. Work closely with internal teams including social media, PR, content, and monetization to ensure cohesive brand messaging and campaign integration. Stay updated with trends in the influencer and creator economy and proactively recommend new opportunities, talent, and campaign ideas. Manage and update influencer databases, contracts, campaign records, and performance reports. Ensure all influencer-led content complies with brand guidelines, platform policies, and legal regulations. Qualifications & Experience: 8-12 years of relevant experience in influencer marketing, preferably within e-commerce, fashion, beauty, or lifestyle industries. Strong network within the influencer, creator, and talent management ecosystem. Proven experience in leading teams and managing large-scale influencer campaigns. Excellent communication, negotiation, and relationship-building skills Strong analytical and reporting skills with the ability to derive insights from data. Ability to work in a fast-paced, dynamic environment and manage multiple priorities.

The Business Development Intern will be a driving force within our sales outreach. Primary responsibilities will be to identify potential clients, establish new prospective client relationships and drive new revenue for the company. The Business Development Internship also serves as a launch point for exploring multiple areas and opportunities in our rapidly growing startup. We are looking for outgoing candidates with passion for entrepreneurship, the ability to learn quickly and execute with excellence, organization skills, attention to detail, and superior communication skills. The ideal candidate will be organized, have a bias for action, and have a deep commitment to growth and learning. This role will involve a dynamic range of initiatives that have a tangible and significant impact on the company. What You'll Need: We are looking for someone with the ability to communicate effectively in and across teams; must possess strong verbal, written, and interpersonal communication skills. A track record of results-oriented achievements and successful strategy execution will be an added advantage. The ideal candidate will should have a strong academic record and detail-oriented organizational skills. What Youll Do: Identify, generate, and advance leads for B2B marketing. Organize and maintain a CRM network. Initiate and monitor sales through live visit and cold email campaigns. What Youll Get: Flexible, personalized work schedule. Full access to the collaborative office workspace. Experience in key aspects of building a tech startup. The opportunity to have a SIGNIFICANT impact on our growing company

We are looking for a senior content writer with 3-5 years experience in marketing communication in biotech industry, who is interested in science and fascinated by new innovation in biotherapeutics. You are extremely good in translating scientific information to an exciting content to influence your audience in a compelling way. You have understanding about biotech/pharma market and confident in your writing. You have high energy, looking for the opportunity to work alongside scientist, directors and digital team in planning, executing creative marketing campaigns for Bhamis research laboratories. You work well under pressure and can work on multiple projects. You have worked in an agency or has managed biotech clients on freelance basis. Major Duties and Responsibilities Develop concepts and collaborate with senior management to produce creative campaigns for BRL innovation and services. Create ideas and write copy for digital and offline marketing requirements (websites, presentations, product and brand videos, and brand positioning and messaging, event broachers etc.) Understand business objectives and creating brand communication strategies on quarterly basis. Ability to work with the strategy and external content team to develop social media content on regular basis to keep our online community engaged on BRL activities. Conduct regular feedbacks both internal and external to track the progress of our strategy. Be responsible for managing and accomplishing project goals within established timelines. Must be detailed oriented. Must focus on developing organic content and do not violate any of the rules and regulations. Other duties as assigned. Required Qualification Bachelors or Masters in Biotech/Communication/Mass communication/ any related. Minimum of 3+ years of experience working in similar field. Self-motivated, attention to details, excellent oral/written skills.

wizie is looking for Content Writer to join our dynamic team and embark on a rewarding career journey Conducting in-depth research on industry-related topics in order to develop original content. Developing content for blogs, articles, product descriptions, social media, and the company website. Assisting the marketing team in developing content for advertising campaigns. Proofreading content for errors and inconsistencies. Editing and polishing existing content to improve readability. Conducting keyword research and using SEO best practices to increase traffic to the company website. Creating compelling headlines and body copy that will capture the attention of the target audience. Identifying customers needs and recommending new content to address gaps in the company's current content. Essential Skills : Information Architecture Site Usability Content Marketing Content Creation

Industry Domain: Healthcare Information Technology Salary: Negotiable as per candidate profile, experience and location Education Qualification UG, BCA, BBA Graduate with Diploma in Hardware and Networking B.Tech./B.E. Roles and Responsibilities Understand clients business needs and recommend suitable Busysoft software solutions. Identify and develop new business opportunities through networking, follow-up calls, and cold calling. Deliver compelling presentations and product demos to potential customers. Maintain knowledge of current software and market trends in healthcare IT and contact center applications. Achieve individual and team sales targets and contribute to overall business growth. Network with existing clients to promote upgrades, additional products, and maintain long-term relationships. Define product roadmaps, contribute to product concept creation, and work with the marketing team on campaigns. Identify potential partnerships and contribute to product visibility and brand awareness. Key Skills Required Excellent verbal and written communication skills. Ability to prepare and execute strategic account plans. Negotiation and closing skills with a results-driven mindset. Strong client relationship management and follow-up abilities. Proficiency in maintaining CRM systems and client data. Knowledge of global software markets and emerging trends in IT and healthcare domains. Understanding of corporate practices and strategic product positioning

A Digital Marketing Executive is responsible for developing and implementing digital marketing strategies to drive online visibility, engagement, and conversions. They leverage various digital channels and tools to create and execute campaigns, analyze data, and optimize marketing efforts.

Who are we looking for: Job Title: Performance Marketing Location: Noida Job Type: Full-Time Experience: 4-6 Years Role Overview : We are seeking a data-driven and strategic Performance Marketer to lead and optimize paid marketing campaigns across channels such as Google Ads, LinkedIn, and other digital platforms. The ideal candidate will have a strong analytical mindset, creative testing approach, and proven experience in driving ROI-focused campaigns that scale customer acquisition, engagement, and revenue. Key Responsibilities: Plan, execute, and optimize paid campaigns across channels: Google Search, Display, YouTube, LinkedIn, etc. Conduct A/B testing on ad creatives, audience segments, and landing pages to improve performance. Analyze and report on campaign KPIs including CPL, CAC, ROAS, CTR, and conversion rate. Collaborate with design and content teams to develop high-performing creatives and landing pages. Monitor budgets, bid strategies, and pacing to meet campaign goals. Implement tracking (Google Tag Manager, pixels, events) and conversion optimization strategies. Stay updated with platform changes, industry trends, and competitor campaigns. Scale campaigns profitably while maintaining strong ROI and CPA targets. Identify growth opportunities through new platforms, tools, or audience targeting techniques. Required Skills & Qualifications: 36 years of hands-on experience in performance marketing. Expertise in Google Ads, and LinkedIn Campaign Manager. Strong skills in Google Analytics, GTM, and attribution models. Proficiency in campaign structure, keyword research, and audience targeting. Analytical mindset with advanced Excel/Sheets skills for reporting. Experience managing monthly budgets of $10K+ (or more). Strong communication and stakeholder management skills. Nice to Have: Experience with B2B or SaaS performance marketing. Working knowledge of CRO, SEO basics, or email marketing funnels. Familiarity with tools like HubSpot, Mixpanel, or Segment. Google Ads certifications.

Responsibilities: * Manage online sales through cataloguing and ecommerce marketing strategies. * Execute campaigns with focus on home & kitchen appliances.

-Trained and Developed in all the levels of management. -Leading a team of 15-20 Associates. -Building Confidence, Personality & all sorts of Skills -Learning B2B & B2C Sales. -Freshers (No Targets) JAIPUR HR MAHIMA: 7850039509 ( FOR APPOINTMENT) Required Candidate profile -Fresh Graduates with a passion of sales and marketing. -Excellent communication and interpersonal skills. -Self-motivated, goal-oriented and a team player. -Willingness to travel -Location - Jaipur

We are looking for a results-driven Email Marketing Executive to manage and execute email campaigns to support our marketing and sales objectives. The ideal candidate will be skilled in writing compelling copy, building email lists, segmenting audiences, and analyzing campaign performance. Key Responsibilities : Plan, create, and execute targeted email marketing campaigns. Manage and grow email subscriber lists through organic and paid methods. Write engaging subject lines and email content to boost open and click-through rates. A/B test different strategies for subject lines, CTAs, and content. Segment audiences for personalized communication. Track and report on email performance metrics (open rates, CTR, conversions). Maintain compliance with email marketing regulations (GDPR, CAN-SPAM). Collaborate with the content, design, and sales teams to align campaigns. Use tools like Mailchimp, Sendinblue, Klaviyo, or similar platforms. Requirements : Proven experience in email marketing or a related field. Hands-on knowledge of email marketing platforms and automation tools. Strong understanding of email marketing KPIs and analytics. Excellent written communication and copywriting skills. Ability to work in a fast-paced and deadline-driven environment. Basic knowledge of HTML/CSS is a plus. Preferred Tools : Mailchimp, MoEngage, Klaviyo, SendGrid, HubSpot Google Analytics, Canva (for creatives)

Role Overview: As a Business Development Executive, you will play a crucial role in driving the company’s growth by identifying new business opportunities, building client relationships, and managing the end-to-end business development process. You will act as the face of the company, representing our services to prospective clients and stakeholders. Responsibilities: Client Acquisition: Identify and target potential clients through research, networking, and referrals. Generate leads through various channels, including social media, email campaigns, and direct outreach. Relationship Building: Maintain long-term relationships with clients & Conduct regular follow-ups and ensure client satisfaction. Market Research: Analyze market trends to identify new opportunities and niches for business growth & Gather competitor intelligence and industry insights. Proposal Development: Prepare and present compelling business proposals tailored to client needs & Develop pricing strategies and negotiate contracts. Sales Strategy: Collaborate with the marketing team to create sales strategies and campaigns & Achieve sales targets and contribute to revenue growth. Coordination: Act as a liaison between clients and the design/development teams & Ensure smooth communication and timely delivery of services. Reporting: Maintain records of client interactions, sales, and progress in CRM tools & Provide regular updates and reports to the management. Skills & Qualifications: Education: Bachelor's degree in Business Administration, Marketing, or a related field. Experience: At least 1 year of experience in business development, preferably in the IT or web development industry. Communication: Excellent verbal and written communication skills. Negotiation: Strong negotiation and persuasion skills. Analytical Skills: Ability to analyze data, identify trends, and make informed decisions. Technical Knowledge: Basic understanding of website design and development services. Time Management: Ability to prioritize tasks and manage multiple projects simultaneously. Tech-Savvy: Proficiency in MS Office and CRM tools.

Project Role : Application Lead Project Role Description : Lead the effort to design, build and configure applications, acting as the primary point of contact. Must have skills : Microsoft Digital Marketing Services Good to have skills : NAMinimum 7.5 year(s) of experience is required Educational Qualification : 15 years full time education Summary :As an Application Lead, you will lead the effort to design, build, and configure applications, acting as the primary point of contact. Your typical day will involve collaborating with various teams to ensure that project goals are met, facilitating discussions to address challenges, and guiding your team through the development process. You will also engage in strategic planning to align application functionalities with business objectives, ensuring that the solutions provided are effective and efficient. Your role will require you to be proactive in identifying areas for improvement and implementing best practices to enhance application performance and user experience. Roles & Responsibilities:- Expected to be an SME.- Collaborate and manage the team to perform.- Responsible for team decisions.- Engage with multiple teams and contribute on key decisions.- Provide solutions to problems for their immediate team and across multiple teams.- Facilitate training and development opportunities for team members to enhance their skills.- Monitor project progress and ensure timely delivery of milestones. Professional & Technical Skills: - Must To Have Skills: Proficiency in Microsoft Digital Marketing Services.- Strong understanding of digital marketing strategies and tools.- Experience with analytics and reporting tools to measure campaign effectiveness.- Ability to integrate various marketing platforms for seamless operations.- Familiarity with content management systems and their application in digital marketing. Additional Information:- The candidate should have minimum 7.5 years of experience in Microsoft Digital Marketing Services.- This position is based in Chennai.- A 15 years full time education is required. Qualification 15 years full time education

Skill required: Marketing Operations - Campaign Management Designation: Digital Mktg Advisory Specialist Qualifications: Any Graduation Years of Experience: 7 to 11 years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/design. The planning, executing, tracking and analysis of direct marketing campaigns. These tasks span the entire lifecycle of a marketing campaign, from inception to launch to evaluation of result.This role involves reviewing and assessing the performance of paid media campaigns run by an agency, and identifying areas for improvement. This role requires strong analytical skills, knowledge of digital marketing best practices, and the ability to interpret data to provide actionable insights. This person should have 7-10 years of experience in Digital Marketing or Advertising where he/she has managed end to end Media Planning, Digital Campaign Management & optimization. What are we looking for Analytical Skills: Strong ability to analyze data, identify trends, and draw meaningful conclusions. Digital Marketing Knowledge:A comprehensive understanding of paid media channels (e.g., Google Ads, social media advertising, display advertising) and their best practices. Technical Proficiency:Familiarity with relevant tools and platforms (e.g., Google Analytics, campaign management software). Communication Skills: Ability to effectively communicate findings and recommendations to clients and stakeholders. Problem-Solving Skills: Capacity to identify issues and develop solutions for optimizing campaign performance. Passion for online advertising and a track record of delivering outstanding resultsExperience interpreting data and making business recommendationsDemonstrated high attention to detail and proven ability to manage multiple, competing priorities simultaneouslyExperience in data analysis, either professional experience or through your educationDiploma/Certification in Digital Advertising Roles and Responsibilities: Performance Review:Analyze campaign metrics (e.g., reach, frequency, impressions, CTR, conversion rates, CPA, ROAS) to assess the effectiveness and efficiency of media spend. Data Analysis & Recommendations:Utilize various tools and platforms to gather, analyze, and interpret data from paid media campaigns. Optimization Recommendations:Provide insights and recommendations for improving campaign performance, including adjustments to bidding strategies, targeting, ad creatives, and landing pages. Reporting and Communication:Prepare detailed reports summarizing findings and recommendations for the client, ensuring clear and concise communication. Industry Knowledge:Stay up-to-date on the latest trends, platforms, and best practices in paid media marketing. Competitive Analysis:Conduct competitive audits to identify opportunities and benchmark the agency s performance against competitors. Qualification Any Graduation

Job Title - Change Communication - Specialist - T&O- (S&C GN) Management Level:9 - Specialist Location:Gurugram, Bangalore, Mumbai, Pune, Hyderabad, Kolkata and Chennai Must have skills:Change Communication Good to have skills:Internal communication OR External communication OR Corporate communication Experience:Minimum 5 to 7 year(s) of experience is required post Masters/PG Educational Qualification:Masters Degree or Post Graduate Diploma in Advertising/Public Relations/Mass Communications from reputed institutes in India Fulltime Job Summary : Aligned to the strategic priorities of our clients, we are committed to activating human potential to drive enterprise transformation across industries. At Capability Network, we help clients navigate disruption, accelerate growth, and create value while staying agile in an ever-changing business environment. As a part of our high-impact Talent & Organization / human potential team, you will help drive the following . Roles & Responsibilities: Although no two days at Accenture are the same, as a Change Communications Specialist in our T&O practice, a typical day might include: Discovering stakeholders challenges & expectations and define and execute a Communications strategy and plan to support business transformational change programs, in line with the Change approach and strategy. Conducting stakeholder engagement sessions across various levels in the client organization to gain buy-in and explain transformation benefits Co-creating solutions and conducting stakeholder meetings for comms need analysis Creating and implementing robust communications strategies that prepare an organization to put new business processes into practice Assisting clients in developing their change communications capability and becoming more agile businesses Planning and executing end-to-end Communication Campaigns involving strategic design, content writing, creative media development and communications measurement Strategizing and supporting Change Branding and Communications interventions for different stakeholder segments using multiple communication channels and platforms Leveraging social and digital technologies in change management and communications - Developing and executing social and digital communication strategies, managing employee communities, curating content and narratives to engage diverse stakeholder groups Guiding and working closely with a team of Graphic Designers to develop engaging communications for different media platforms Applying and implementing Communications Analytics in day-to-day project work measurement of campaigns using digital tools, apps etc. Coaching and mentoring junior team members to develop next gen comms thought leadership assets etc. Innovating and contributing to thought leadership in new areas like Social Listening, Cyber Security, Intelligent Automation etc. Leading or contributing to practice-building efforts such as recruiting, training and capability development Supporting a team of Solution Architects from various markets to help identify the right solution for comms for clients, within larger transformation opportunities Working across a dynamic, international team where English is the common language Collaborating with the best and brightest minds in the industry Includes some travel for client projects etc. Qualification Job Title - Change Communication - Specialist - T&O- (S&C GN) Management Level:9 - Specialist Location:Gurugram, Bangalore, Mumbai, Pune, Hyderabad, Kolkata and Chennai Must have skills:Change Communication Good to have skills:Internal communication OR External communication OR Corporate communication Experience:Minimum 5 to 7 year(s) of experience is required post Masters/PG Educational Qualification:Masters Degree or Post Graduate Diploma in Advertising/Public Relations/Mass Communications from reputed institutes in India Fulltime Job Summary : Aligned to the strategic priorities of our clients, we are committed to activating human potential to drive enterprise transformation across industries. At Capability Network, we help clients navigate disruption, accelerate growth, and create value while staying agile in an ever-changing business environment. As a part of our high-impact Talent & Organization / human potential team, you will help drive the following . Roles & Responsibilities: Although no two days at Accenture are the same, as a Change Communications Specialist in our T&O practice, a typical day might include: Discovering stakeholders challenges & expectations and define and execute a Communications strategy and plan to support business transformational change programs, in line with the Change approach and strategy. Conducting stakeholder engagement sessions across various levels in the client organization to gain buy-in and explain transformation benefits Co-creating solutions and conducting stakeholder meetings for comms need analysis Creating and implementing robust communications strategies that prepare an organization to put new business processes into practice Assisting clients in developing their change communications capability and becoming more agile businesses Planning and executing end-to-end Communication Campaigns involving strategic design, content writing, creative media development and communications measurement Strategizing and supporting Change Branding and Communications interventions for different stakeholder segments using multiple communication channels and platforms Leveraging social and digital technologies in change management and communications - Developing and executing social and digital communication strategies, managing employee communities, curating content and narratives to engage diverse stakeholder groups Guiding and working closely with a team of Graphic Designers to develop engaging communications for different media platforms Applying and implementing Communications Analytics in day-to-day project work measurement of campaigns using digital tools, apps etc. Coaching and mentoring junior team members to develop next gen comms thought leadership assets etc. Innovating and contributing to thought leadership in new areas like Social Listening, Cyber Security, Intelligent Automation etc. Leading or contributing to practice-building efforts such as recruiting, training and capability development Supporting a team of Solution Architects from various markets to help identify the right solution for comms for clients, within larger transformation opportunities Working across a dynamic, international team where English is the common language Collaborating with the best and brightest minds in the industry Includes some travel for client projects etc.

Skill required: Marketing Operations - Adobe Campaign Classic Designation: Campaign Management Sr Analyst Qualifications: Any Graduation Years of Experience: 5 to 8 years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/designAdobe Campaign uses customer data to create, coordinate, and deliver dynamic campaigns through email, mobile, offline channels etc. What are we looking for Adobe Campaign Classic Expertise:In-depth knowledge of Adobe Campaign functionalities and knowledge of SQL, Javascript.Database Management:Proficiency in understanding database concepts and its application within campaign management.Best Practices:Strong understanding of email marketing best practices, including deliverability, segmentation, personalization, and A/B testing.Problem Solving:Strong problem-solving skills and the ability to troubleshoot and resolve technical issues related to Adobe tool and campaign execution.Collaboration Excellent communication and collaboration skills to work effectively with cross-functional teams and stakeholders.Attention to Detail:A keen eye for detail and ability to manage multiple campaigns simultaneously in a fast-paced environment.Adobe Campaign Classic Certification:Adobe Campaign Classic Business Practitioner or Adobe Campaign Classic Developer certified is preferred.Adobe Campaign Classic Certification:Adobe Campaign Classic Business Practitioner or Adobe Campaign Classic Developer certified is preffered.API Integration:Exposure to API integration to fully utilize Adobe Campaign Classic API capabilities.Marketing Automation Best Practices:Knowledge of Marketing Automation best practices.HTML and CSS:Familiarity with HTML and CSS for email template customization.Reporting and Analysis:Experience in campaign reporting and analysis, including tracking key performance indicators (KPIs) and providing actionable insights Roles and Responsibilities: Campaign Planning and Gathering:Collaborate with Project Manager and/or marketing stakeholders to understand campaign objectives and requirements by carefully reviewing briefs and seeking clarification before the build along with highlighting risks (if any)Assist in the execution of campaign strategies, including audience segmentation, journey mapping, and content creation.Provide guidance on leveraging Adobe Campaign Classic capabilities to achieve campaign goals effectively.Adobe Campaign Classic Configuration and Development:Create and configure offers, workflows, mail templates, landing pages, and automations, to support campaign execution.Create and manage automated journeys, including welcome series, nurture campaigns, and triggered communications.Campaign Execution and Management:Set up and execute email, SMS, direct mail, social/paid and other marketing broadcast, or journey-based campaign using Adobe Campaign Classic.Create landing pages within Adobe Campaign Classic tool as per brief provided.Ensure accurate targeting and segmentation of campaign audiences.Monitor campaign performance and engagement metrics, providing regular reporting and analysis to stakeholders.Conduct A/B testing and optimization to improve campaign effectiveness and customer experience.Troubleshoot and resolve any technical issues related to campaign execution.Work Orchestration and Data hygiene:Fully understand ticketing/request management tool and accurately record updates, data points, timestamps etc. to provide seamless campaign experience to both internal and external stakeholders.Adhere to all Desktop Procedures (DTPs) / Standard Operating Procedures (SOP) along with checklist and other important process document to carry out all required tasks.Complete all required reports so that accurate numbers are reported to both client and leadership. Qualification Any Graduation

Skill required: Marketing Operations - Adobe Campaign Classic Designation: Campaign Management Sr Analyst Qualifications: Any Graduation Years of Experience: 5 to 8 years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/designAdobe Campaign uses customer data to create, coordinate, and deliver dynamic campaigns through email, mobile, offline channels etc. What are we looking for Proficiency in HTML5 and CSS3:Strong knowledge and hands-on experience in coding responsive HTML email templates that render consistently across various email clients and devices.Email Design Best Practices:Understanding of email design principles, user experience (UX) considerations, and email deliverability best practices.Testing and Troubleshooting:Experience in testing emails across different devices and email clients to identify and resolve rendering issues.Attention to Detail:A keen eye for detail to ensure accuracy and consistency in coding and email rendering.Marketing Automation platform knowledge:Familiarity with the Braze, Adobe builder knowledge including the use of Content Builder, Data Extensions, and AMPscript for personalization etc.JavaScript and AMPscript:Knowledge of JavaScript and AMPscript enables advanced dynamic content personalization and interactivity within emails.Email Automation:Familiarity with email automation tools and processes, including journey-based emails and triggered campaigns.Graphic Design:Basic graphic design skills to assist in creating visual elements for email templates.SQL:Understanding of SQL queries to work with dataA/B Testing:Experience in setting up and analyzing A/B tests to optimize email campaign performance.Accessibility:Awareness of email accessibility best practices to ensure emails are inclusive and compliant with accessibility standards. Roles and Responsibilities: Campaign Planning and Gathering:Collaborate with Project Manager and/or marketing stakeholders to understand campaign objectives and requirements by carefully reviewing briefs and seeking clarification before the build along with highlighting risks (if any).Collaborate with creative teams to ensure the seamless integration of visual elements into HTML templates.HTML Email Template Development:Design and develop HTML email templates (from PSDs) optimized for various email clients, ensuring compatibility and responsiveness across desktop and mobile devices.Implement dynamic content and personalized elements using personalization languages (example AMPscript or SSJS) to create dynamic and personalized email experiences.Email Build Testing:Conduct thorough testing to verify email rendering across different email clients and devices to ensure consistent display and functionality.Email Design Best Practices:Stay up to date with email design best practices, industry trends, and email marketing standards to create visually compelling and effective email campaigns.Troubleshooting and Issue Resolution:Identify and resolve any HTML/CSS-related issues that may arise during email campaign development or execution.Work Orchestration and Data hygiene:Fully understand ticketing/request management tool and accurately record updates, data points, timestamps etc. to provide seamless campaign experience to both internal and external stakeholders.Adhere to all Desktop Procedures (DTPs) / Standard Operating Procedures (SOP) along with checklist and other important process document to carry out all required tasks.Complete all required reports so that accurate numbers are reported to both client and leadership. Qualification Any Graduation

Skill required: Marketing Operations - Adobe Campaign Classic Designation: Campaign Management Assoc Manager Qualifications: Any Graduation Years of Experience: 10 to 14 years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/designAdobe Campaign uses customer data to create, coordinate, and deliver dynamic campaigns through email, mobile, offline channels etc. What are we looking for Adobe Campaign Classic Expertise:In-depth knowledge and hands-on experience in configuring and utilizing.Marketing Automation Experience:Proven track record of successfully implementing and managing marketing automation campaigns, including audience segmentation, journey creation, and analytics.CRM Integration:Experience in integrating Adobe Campaign Classic with CRM systems (e.g., Salesforce, Microsoft Dynamics) to ensure seamless data flow.Team Leadership:Strong leadership skills to guide and mentor a team of campaign developers and administrators.Problem-Solving:Ability to analyze complex technical issues, identify root causes, and propose effective solutions.Communication Skills: Excellent communication and interpersonal skills to collaborate with marketing teams, IT, and other stakeholders.Adobe Campaign Classic Certification:Adobe Campaign Classic Developer or Adobe Campaign Classic Architect certification is preferredWeb Development:Knowledge of web development technologies (HTML, CSS, JavaScript) to create and customize landing pages and email templates.API Integrations:Understanding of API integration concepts to facilitate data exchange between Adobe Campaign Classic and other platforms.Data Analysis and Reporting:Proficiency in data analysis and reporting tools (e.g., Tableau, Power BI) to extract insights and present performance reports.Agile Methodology:Familiarity with Agile project management methodologies to drive projects efficiently.Personalization and Segmentation:Experience in creating personalized customer experiences through advanced segmentation strategies. Roles and Responsibilities: Marketing Automation Strategy execution:Collaborate with marketing teams and project managers to understand business requirements and develop comprehensive execution/workflow for marketing automation strategies using Adobe Campaign Classic.Technical Leadership:Lead a team of Adobe Campaign Classic developers and SMEs, providing technical guidance during UAT, support, and mentoring. Facilitate technical decision-making and ensure adherence to best practices and standards.Adobe Implementation:Design, configure, and implement various components of Adobe Campaign Classic, including journeys, automation workflows, email templates, landing pages, offer creations, while ensuring scalability and maintainability.Integration and Data Management:Oversee data integration between Adobe Campaign Classic and other systems (e.g., CRM, CMS) to enable seamless data flow for personalized and targeted marketing campaigns.Campaign Execution:Collaborate with marketing teams to execute and optimize marketing campaigns, ensuring they are delivered effectively, on time, and meeting the desired outcomes.A/B Testing and Analytics:Utilize Adobe Campaign Classic analytical capabilities to set up A/B tests, track campaign performance, and provide actionable insights to improve marketing strategies.Security and Compliance:Ensure Adobe Campaign Classic implementations adhere to data security and privacy regulations (e.g., GDPR, CCPA) and internal security policies.Troubleshooting and Issue Resolution:Act as the technical escalation point for Adobe Campaign Classic-related issues and provide timely resolutions to maintain smooth operations.Documentation and Training:Create technical documentation, guidelines, and best practices for Adobe Campaign Classic usage. Conduct training sessions to upskill the marketing and technical teams on Adobe Campaign Classic functionalities.Stay Updated with Adobe Campaign Classic Trends:Keep abreast of the latest updates, features, and trends in Adobe Campaign to suggest innovative solutions and improvements.Work Orchestration and Data hygiene:Fully understand ticketing/request management tool and accurately record updates, assignments, data points, timestamps etc. to provide seamless experience to both internal and external stakeholders.Adhere to all Desktop Procedures (DTPs) / Standard Operating Procedures (SOP) along with checklist and other important process document wherever applicable to carry out all required tasks.Complete all required reports so that accurate numbers are reported to both client and leadership. Qualification Any Graduation

Skill required: Marketing Operations - Adobe Campaign Classic Designation: Campaign Management Sr Analyst Qualifications: Any Graduation Years of Experience: 5 to 8 years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/designAdobe Campaign uses customer data to create, coordinate, and deliver dynamic campaigns through email, mobile, offline channels etc. What are we looking for Proficiency in HTML:Strong knowledge of HTML coding, including the ability to hand-code responsive emails that render correctly on various devices and email clients.Marketing platform experience:Experience in working with Braze or a similar marketing automation platform for building and deploying email campaigns.Email Testing:Familiarity with email testing tools and techniques to identify and address rendering issues across different email clients and devices.Quality Assurance:Excellent attention to detail and the ability to perform thorough quality checks on email content to ensure accuracy and functionality.Problem-Solving:Strong troubleshooting skills to diagnose and resolve technical issues related to email rendering and coding.CSS and JavaScript:Basic knowledge of CSS (Cascading Style Sheets) and JavaScript for enhancing email templates with interactivity and dynamic elements along with knowledge of personalization scripting like AMPscripts, Server-side Java script etc.Email Design:Understanding of email design principles and the ability to create visually appealing and engaging email templates.Marketing Automation:Familiarity with marketing automation concepts and strategies to optimize email campaigns and customer journeys.Coding Best Practices:Knowledge of coding best practices, email deliverability, and anti-spam measures to ensure optimal email performance. Roles and Responsibilities: HTML Coding:Create, modify, and test HTML templates and email content in Marketing Automation platforms like Salesforce Marketing Cloud. Adobe etc. to ensure they display correctly and consistently across various email clients and devices.Quality Assurance:Perform thorough quality checks on email templates, dynamic content, and landing pages to verify the accuracy of content, links, and dynamic personalization.Email Rendering:Troubleshoot and fix rendering issues that may occur in different email clients (e.g., Outlook, Gmail, Apple Mail) and various devices (desktop, mobile, tablets)..Email Testing:Conduct comprehensive testing of email campaigns, including A/B testing, to optimize deliverability and engagement.Compliance and Best Practices:Ensure email campaigns adhere to email marketing best practices, data privacy regulations, and anti-spam laws.Collaboration:Work closely with the project manager and development teams to implement email templates and troubleshoot technical issues.Documentation:Maintain detailed documentation of email templates, coding guidelines, and QA processes to ensure consistency and knowledge sharing within the team.Continuous Improvement:Stay up to date with the latest trends, technologies, and email marketing best practices to continually improve the quality and effectiveness of email campaigns.Work Orchestration and Data hygiene:Fully understand ticketing/request management tool and accurately record updates, data points, timestamps etc. to provide seamless experience to both internal and external stakeholders.Adhere to all Desktop Procedures (DTPs) / Standard Operating Procedures (SOP) along with checklist and other important process document to carry out all required tasks.Complete all required reports so that accurate numbers are reported to both client and leadership Qualification Any Graduation

Skill required: Marketing Operations - Campaign Management Designation: Campaign Management Sr Analyst Qualifications: Any Graduation Years of Experience: 5 to 8 years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do The CRM Specialist will be responsible for managing CRM systems and initiatives, ensuring the effective use of customer data to drive engagement, retention, and growth. This role will play a key part in the development and execution of CRM strategies that enhance customer experiences, foster long-term loyalty, and maximize customer value. The CRM Advisor will collaborate with multiple internal teams, leveraging data and insights to ensure that CRM tools and processes deliver measurable results aligned with the companys business goals. Experience & Education:Experience:3-5 years of experience in CRM management, customer engagement, or digital marketing roles, preferably within a large enterprise or consumer-focused business. Proven experience working with CRM platforms (Salesforce, or similar) and related tools for campaign management and customer data analysis. Previous experience working within the energy or retail sector is an advantage but not essential. Familiarity with managing cross-functional teams and working in a matrix organization. Education:A bachelors degree in Business, Marketing, Data Analytics, or a related field is required. Additional certifications in CRM systems (e.g., Salesforce Certified Administrator or Consultant) or data analytics are desirable. What are we looking for Technical Skills: CRM Systems Expertise:Good understanding of CRM platforms such as Salesforce, Adobe Campaign, Dot Digital to manage customer relationships and deliver targeted campaigns. Data Management & Analytics:Strong ability to manage and analyze customer data to derive insights and inform strategic decisions. Familiarity with tools like Excel, Google Analytics, or Tableau for reporting and analysis. Customer Segmentation:Ability to analyze customer data and create actionable customer segments for targeted communications, leveraging analytics and insights to personalize engagement. Marketing Automation:Knowledge of marketing automation platforms to streamline customer interactions and campaigns across channels (email, SMS, etc.). Integration & Data Flow Management:Familiarity with integrating CRM tools with other business systems (e.g., marketing platforms, sales systems) to enable seamless data flow and customer experience. Core Competencies:Customer-Centric Approach:Strong focus on understanding and anticipating customer needs, using CRM tools to deliver personalized, relevant customer experiences. Analytical Thinking:Ability to analyze data and identify trends, insights, and opportunities for CRM improvements and business growth. Project Management:Excellent organizational and time management skills, with the ability to manage multiple projects simultaneously, ensuring delivery on time and within scope. Collaboration & Communication:Strong interpersonal and communication skills, capable of working cross-functionally with diverse teams and engaging stakeholders effectively. Problem-Solving:Proactive in identifying challenges in CRM processes or customer interactions, developing effective solutions to enhance performance. Attention to Detail:High attention to detail in managing customer data and executing campaigns to ensure accuracy and quality in all CRM-related activities. Roles and Responsibilities: CRM Strategy Development and Implementation:Develop and execute CRM strategies to enhance customer engagement, drive retention, and support business objectives. Collaborate with marketing, sales, and digital teams to align CRM efforts with overall customer experience strategies. CRM System Management:Oversee the configuration, management, and optimization of CRM systems (e.g., Salesforce, Dynamics 365), ensuring the systems are fully utilized to meet customer and business needs. Troubleshoot issues and work with IT to resolve technical challenges. Customer Data Management:Ensure data quality and integrity by implementing best practices for customer data collection, segmentation, and enrichment. Maintain a customer database that allows for targeted, personalized marketing and communication strategies. Campaign Planning and Execution:Lead the creation and execution of CRM campaigns, including email, SMS, loyalty programs, and push notifications, ensuring they are aligned with business objectives and customer preferences. Performance Monitoring and Reporting:Track the effectiveness of CRM campaigns through key performance indicators (KPIs), such as customer retention rates, engagement levels, and ROI. Provide regular reports to senior leadership on campaign results and customer insights. Collaboration Across Functions:Work closely with marketing, digital, sales, and customer service teams to ensure CRM strategies are integrated across all touchpoints and deliver a consistent and exceptional customer experience. Continuous Improvement:Stay up to date with industry best practices, CRM trends, and technological advancements. Recommend improvements to CRM strategies, tools, and processes based on market research and customer feedback. Qualification Any Graduation

We are seeking a talented and creative Content Writer with 6 Months to 1 Year of experience to join our team. The ideal candidate will have a passion for crafting engaging, informative, and SEO-friendly content for various digital platforms. Responsibilities: Develop high-quality content for websites, blogs, social media, and marketing campaigns. Conduct thorough research on industry-related topics to produce well-informed content. Collaborate with designers and developers to align content with visual elements. Optimize content for SEO to improve website visibility and engagement. Proofread and edit content to ensure accuracy and consistency. Stay updated with industry trends and best practices in content marketing. Requirements : 6 Months to 1 Year of proven experience as a Content Writer or similar role. Excellent command of English (both written and verbal). Strong research skills and the ability to simplify complex topics. Familiarity with SEO principles and tools. Basic understanding of web development and design is a plus. Ability to work independently and meet deadlines .

Skill required: Delivery - Customer Insight & Marketing Analytics Designation: I&F Decision Sci Practitioner Sr Analyst Qualifications: Any Graduation Years of Experience: 5 to 8 years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do Process by which data from customer behavior is used to help make key business decisions via market segmentation and predictive analytics. This information is used by businesses for direct marketing, site selection, and customer relationship management. What are we looking for Actionable Insights Minimum 4 years of experience in digital analytics. Must have a good understanding of digital marketing landscape and relevant tools Experience in SQL and Snowflake/GCP Exposure to Adobe Analytics & Looker products Must have worked on Marketing and Digital domain Must have worked on real life business cases involving, and not limited to, deep dives, ad-hoc, generating insights with actionable recommendations Knowledge of clickstream data Understanding of other Adobe Marketing Cloud products is a plus Ability to learn new tools and technologies as per the role requirement Adaptable and flexible Ability to work well in a team Agility for quick learning Commitment to quality Written and verbal communication Roles and Responsibilities: You will be responsible for making your insight actionable; explaining complex analytics to non-technical audiences and making clear recommendations on how stakeholders should be using the insight youre providing Develop and execute SQL scripts to conduct ad hoc analyses and generate actionable recommendations Having deep knowledge of marketing and digital to help analyses campaign performance and provide recommendation for upcoming campaigns Present findings and recommendations to senior stakeholders Develop strong relationships with a range of stakeholders. Your network of contacts will prove key to maximizing how you add value through insight Collaborate closely with client /stakeholders to gather requirements around digital analytics reporting and analyses Qualification Any Graduation