Business Head - Rare Earth Permanent Magnets (EV Applications)

Business Head NdFeB/Rare Earth Magnet Division (EV Applications)

Role Overview

NdFeB/Rare Earth Magnet Division

P&L, strategy, operations, customer development, technology roadmap, and commercialization

Key Responsibilities

1. Business & P&L Leadership

• Own the full business performance of the

  NdFeB/Rare Earth

  Magnet Division, including revenue, profitability, cost management, and long-term financial planning.
• Build and execute a multi-year business strategy for EV-grade magnet manufacturing, covering market entry, scale-up, pricing, and competitive positioning.
  
• Drive commercial growth across automotive, EV motors, industrial motors, and emerging mobility sectors.
  

2. Technology & Product Strategy

• Define the technology roadmap for

  NdFeB/Rare Earth

  magnets in alignment with EV motor performance requirements, OEM expectations, and global benchmarks.
• Work closely with R&D teams to guide development of next-generation magnet chemistries, processing routes, and quality standards.
  
• Ensure smooth transition of technologies from lab scale pilot scale industrial scale (TRL 47+).
  

3. Manufacturing Scale-Up & Operations

• Lead planning and commissioning of pilot and commercial-scale magnet production lines including powder, strip casting, compaction, sintering, machining, and coating processes.
  
• Ensure operational excellence in yield, consistency, reliability, sustainability, and cost competitiveness.
  
• Establish strong quality systems aligned with

  automotive norms (IATF, ISO), safety, and environmental standards

  .

4. Customer & Market Development

• Build strategic relationships with EV OEMs, Tier-1 motor suppliers, and global customers.
  
• Convert technical strengths into commercial wins through value proposition design, benchmarking, and long-term supply agreements.
  
• Identify new market opportunities across automotive, robotics, wind energy, and industrial applications.
  

5. Cross-Functional Leadership

• Coordinate seamlessly with R&D, engineering, procurement, supply chain, quality, and finance to ensure timely delivery of both technical and business milestones.
  
• Resolve escalations by balancing technical feasibility, speed, and commercial priorities.
  
• Build strong communication channels across internal and external stakeholders.
  

6. People & Capability Building

• Build, lead, and mentor a high-performance team spanning R&D, process engineering, production, and business functions.
  
• Drive a culture of safety, accountability, scientific rigor, and continuous improvement.
  
• Partner with HR to develop hiring plans, competency development, and leadership pipeline for the magnet division.
  

Qualifications & Experience

• 15–25+ years of experience in

  magnet materials, powder metallurgy, advanced materials, or EV motor components

  , with at least 5–10 years in leadership roles.
• Strong understanding of NdFeB or rare-earth magnet processing:
  
• Alloying & strip casting
  
• Powder milling and handling
  
• Pressing, sintering, coating, and finishing
  
• Experience in

  setting up new lines/plants, scaling operations, managing P&L

  , and driving cross-functional teams.
• Proven track record of working with automotive or EV customers is preferred.
  
• Strong commercial acumen combined with deep technological appreciation.
  
• Excellent leadership, communication, and stakeholder management skills.
  

What We Offer

• Opportunity to lead and build India’s pioneering

  NdFeB/Rare Earth

  magnet business for EV applications.
• Strategic ownership of a high-growth, high-impact business vertical.
  
• Collaboration with world-class R&D, engineering, and commercial teams.
  
• Platform to shape national capability in rare-earth magnet technology and EV supply chains.