Skills:
Mobile App Development, Product Strategy, Team Leadership, Stakeholder Management, Data Analysis, P&L Management, User Acquisition, Financial Forecasting,Job Title: Business Head- Mobile AppLocation : Sector 3, NoidaExperience 10-15 YearsCTC Open / NegotiableType Full Time6 days working (Saturdays WFH)
Key Accountabilities
Mobile Application is a next-gen AI-powered astrology chatbot application designed to create a seamless digital ecosystem around astrology, spirituality, and wellness. We are seeking a visionary Business Head to scale Mobile Application into the most trusted and engaging astrology app globally.
This is a senior leadership role for candidates who can blend product innovation
, user psychology, and growth marketing with a strong understanding of the astrology & spirituality ecosystem. You will own end-to-end business growth, P&L, user retention, and product evolution.
User Growth & Retention
- Build and execute growth strategies tailored to astrology users driving conversions, repeat sessions, and loyalty.
- Segment users by cohorts (daily horoscope readers, premium consultation seekers, wellness subscribers) and create personalized journeys.
- Optimize KPIs: DAU/WAU stickiness, subscription renewals, LTV, and churn reduction.
Customer Experience & Astrology Context
- Ensure intuitive in-app journeys for horoscopes, consultations, puja bookings, and gemstone purchases.
- Build trust-driven user experience with focus on accuracy, authenticity, and personalized recommendations.
- Maintain strong CSAT & NPS by providing credible and seamless astrological guidance.
Product Innovation
- Work with tech & content teams to integrate astrology-specific features (e.g., Kundli matching, personalized reports, AI astrologer chat flows).
- Identify trends in digital astrology, spirituality, and wellness to launch new services (subscriptions, live consultations, premium content).
- Continuously evolve the chatbots conversational experience to increase engagement and trust.
Omni-Channel Marketing
- Expand digital presence across app stores, spiritual content platforms, astrology communities, and social commerce.
- Lead influencer campaigns with astrologers/spiritual coaches, building authority and user trust.
- Drive storytelling around astrology + technology to differentiate Application globally.
P&L & Commercial Leadership
- Own P&L accountability: subscription revenues, consultation bookings, in-app purchases, and partnerships.
- Forecast, budget, and track unit economics, ensuring sustainable growth.
- Explore new monetization streams: premium astrology reports, gifting bundles, wellness add-ons, international markets (NRI, Middle East).
Leadership & Culture
- Build and mentor a cross-functional team across growth, product, analytics, and astrologer operations.
- Foster a culture of innovation, speed, and authenticity, aligned to astrology users trust expectations.
Key Requirements
- Proven P&L ownership with expertise in scaling high-growth digital platforms profitably.
- 1015 years of leadership experience in consumer-tech, D2C, lifestyle, wellness, or subscription-based apps.
- Strong command of growth marketing, CRO, SEO/ASO, and lifecycle automation tools (WebEngage, MoEngage, Clevertap, Braze).
- Ability to design and execute user acquisition, engagement, and retention strategies with measurable results.
- Deep understanding of astrology/spirituality ecosystem and user behavior in this domain.
- Strong analytical skills with ability to drive data-driven decision-making, cohort analysis, and KPI optimization.
- Hands-on leader with strategic vision, execution discipline, and team-building capability across cross-functional domains.
- A team player who builds and mentors high-performing teams.
- Shape the future of digital astrology & spiritual wellness with AI-driven personalization.
- Work directly with the Founder & CEO on a high-impact, global project.
- Be part of an organization aiming to become the worlds leading astrology-tech platform.
- Accelerated path to CXO-level roles in a 100 Cr+ multi-brand ecosystem
Preferred Experience
- Experience: 1015 years in consumer-tech, D2C apps, lifestyle, wellness, or premium subscription-led digital platforms.
- Astrology Affinity is preferable : Strong understanding of astrology/spirituality ecosystem, either through professional work or personal interest.
- Proven P&L ownership with experience in scaling subscription or community-driven apps.
- Expertise in CRM, lifecycle marketing, and automation platforms (WebEngage, MoEngage, Clevertap, Braze).
- Ability to balance data-driven growth frameworks with user empathy in astrology context.
- Strategic thinker + hands-on executor with a get things done attitude.
- Team builder with strong leadership and collaboration skills.
