Lifecycle Automation Specialist Experience: 3 - 5 Years Exp Salary : Upto AUD 30,000 / year Preferred Notice Period : Within 30 Days Shift : 3:30AM to 12:30PM IST Opportunity Type: Remote Placement Type: Contractual Contract Duration: Full-Time, Indefinite Period (*Note: This is a requirement for one of Uplers' Clients) Must have skills required : Braze, CSS, Hightouch, Intercom, Snowflake, HTML, JavaScript, SQL Good to have skills : Communication Compare Club (One of Uplers' Clients) is Looking for: Lifecycle Automation Specialist who is passionate about their work, eager to learn and grow, and who is committed to delivering exceptional results. If you are a team player, with a positive attitude and a desire to make a difference, then we want to hear from you. Role Overview Description Compare Club is transforming into a data-driven organisation focused on delivering highly personalised marketing experiences. As a Lifecycle Automation Specialist, you will play a pivotal role in bringing this vision to life by supporting the development and implementation of automated marketing journeys across key customer touchpoints. This role ensures that automation systems work seamlessly in the backgroundmanaging data flow, maintaining data hygiene, launching campaigns on time, and ensuring messages reach the right members. Reporting to the Lifecycle Automations Manager, youll collaborate closely with the CRM, Member Experience, Tech, and Product teams. This opportunity is ideal for a technically minded individual looking to grow their career at the intersection of marketing, automation, and data. You'll gain hands-on experience with leading MarTech tools including Braze, Hightouch, Snowflake, and Intercomenabling smarter, faster, and more personalised customer journeys. Key Stakeholder Relationships Internal: Data & Analytics Product Team Sales Tech (Dev/IT) Business Development Member Experience Performance & Growth Brand & Content Compliance External: Platform Vendors Creative Agencies Outsourcing Partners Training Providers Key Responsibilities Lifecycle Automation Strategy & Implementation Support implementation of lifecycle marketing strategies using SQL and JavaScript-powered automations. Help maintain and improve automation workflows, progressively taking on greater responsibility. Translate strategic objectives into actionable marketing plans. Marketing Technology Support Develop basic JavaScript for use in automation platforms. Troubleshoot issues in marketing tech stack and work with IT/Dev teams on implementations. Data Analysis & Performance Optimisation Use SQL to analyse marketing and customer interaction data. Assist in maintaining data models and ETL processes. Support reporting and dashboard creation to track key metrics. Testing & Continuous Improvement Assist in A/B testing setup and analysis across various channels. Contribute to testing frameworks and continuous optimisation of campaigns. Communication & Stakeholder Management Support the rollout of new communication channels and initiatives. Maintain strong relationships with vendors and cross-functional teams. Act as a liaison between marketing and other departments to ensure alignment on capabilities and projects. Channel Management Assist with maintaining integrations across channels such as: Email: HTML/CSS development, basic JavaScript SMS Live Chat & Messengers Bots SDK Implementations: Push notifications, content cards Emerging Channels Code & Documentation Management Use version control systems (e.g., Git) to manage marketing automation code. Assist in maintaining technical documentation and knowledge base articles. Regulatory Compliance & Best Practices Ensure all marketing activities comply with relevant laws (e.g., GDPR, Spam Act). Apply secure coding practices and assist in audits to identify system vulnerabilities. Experience and Capabilities Professional Experience 3+ years in marketing operations, CRM, or automation execution roles. Experience in lifecycle marketing and multi-channel campaign execution. Understanding of email and SMS marketing best practices. Familiarity with A/B testing concepts. Exposure to project management methodologies. Technical Skills Experience with tools like Braze, Marketo, Salesforce Marketing Cloud, Adobe, or Klaviyo is valuable. Basic proficiency in HTML, CSS, and JavaScript (especially for email/web environments). Familiarity with SQL; willingness to grow expertise. Understanding of JSON, APIs, and webhooks. Willingness to learn version control tools like Git. Analytical & Problem-Solving Skills Foundational analytical skills with a data-driven mindset. Interest in segmentation, debugging, and workflow optimisation. Ability to communicate technical concepts clearly and effectively. Personal Attributes Quick learner and adaptable to evolving technologies. Self-motivated and proactive. Passionate about staying current with MarTech trends. How to apply for this opportunity: Easy 3-Step Process: 1. Click On Apply! And Register or log in on our portal 2. Upload updated Resume & Complete the Screening Form 3. Increase your chances to get shortlisted & meet the client for the Interview! About Our Client: Theyre passionate about helping Aussies get more from their money. But their mission extends to providing a seamless, ongoing experience that is not only quick and fuss-free, but non-intrusive. It is one of Australia's largest comparison businesses, serving over 1,000,000 Australian families every year across Health Insurance, Life Insurance, Energy & Gas, Home Loans, Hearing Aids, and Child Care. About Uplers: Our goal is to make hiring and getting hired reliable, simple, and fast. Our role will be to help all our talents find and apply for relevant product and engineering job opportunities and progress in their career. (Note: There are many more opportunities apart from this on the portal.) So, if you are ready for a new challenge, a great work environment, and an opportunity to take your career to the next level, don't hesitate to apply today. We are waiting for you!
