Job Title
BDM / Technical Sales Manager- Dairy & Beverage
Location - Bangalore
Reports to Sales Manager
Based at Bangalore
Domain -Food & Nutrition
Job Objective
Technical Sales & marketing of Dairy & Beverage Ingredients in the assigned region and be responsible for all Technical & sales functions, achieving targets, formulating marketing strategies etc.
This person is expected to hold a strategic view and approach on how to develop Azelis Dairy business in Central India with Key accounts & Tier2 and Tier 3 customers.
Main Duties & Responsibilities
Build and Grow
- Achieve budgeted Sales, Volume and Contribution in responsible region.
- Supports in technical activities like trials, knowledge sharing etc..
- Identify new business opportunities, manage, and retain Existing Accounts.
- Drive growth through maximising current positions of strength and focusing on profitable growth areas.
- Understand the Global Markets, Industry, and map down the growth potentials for the Azelis India in Food & Nutrition and develop plan to win these potentials.
- Drive the mind-set transition from selling products to selling solutions and work closely with marketing on value pricing all current and future solutions.
- Identify, assess, and secure new business opportunities through delivering and co-leading innovative projects to support application lab.
- To keep continuous track of new technologies for our products, commercial aspects of the business and keep the team updated.
- To evaluate business risk on regular basis in the region and keep all relevant stake holders informed.
- Identify, develop, and evaluate marketing strategy, based on knowledge of establishment objectives, market characteristics, and cost and mark up factors.
- Negotiate contracts with vendors and distributors to manage product distribution, establishing distribution networks and developing distribution strategies.
- To create and maintain Azelis India image in the region as a nimble footed, highly responsive, sustainable source who thinks for customer.
Competition and Customer centricity
- To establish process / structure of Market Intelligence to become and remain long term competitive and for formulating business strategies.
- Mapping & Monitoring Competition and their activities in the market; proactively coming out with value propositions for the company.
- Extensively navigating with MINTEL, Euro Monitor Tools for Business Development.
- Exploit CRM, Customer portal for all Customer Interactions.
Internal Customer Delight
- Internally initiate discussions, deliberations, and action plan for expansion/creation of facilities based on market demand, customer requirement and growth engines.
- Integrate with Application Lab for creating winning propositions for Tier 2 and Tier 3 customers along with Key accounts.
- Coordinate communication between key internal and external partners including R&D, marketing, Finance, legal and business creation.
Qualification & Skills
- B. Tech/ M.Tech/ MSc in Dairy Technology/Food Technology or MBA with min 8-10 years of Technical sales experience of Dairy Ingredients in B2B platform.
- Strong project management skills.
- Have Technical knowledge and expertise in understanding of the Dairy & Food ingredient business.
- A driven self-starter with the ability to create customer solutions & engender trust and respect with customer.
- Strong presentation, communication & analytical skills.
- Create good network with commercial and technical teams at supplier/customer s end.
- Highly organized, structured, and flexible, able to work well under pressure and deal with multiple / conflicting priorities meeting the deadlines.
- Fluent English a must-have (both verbal and written communication), other languages a plus.
- Adherence to Work Culture and Ethics.
The requirements of the job will develop and change due to the needs of the business and the employee will be expected to adopt to these changes. This list is not absolute and the employee will be expected to carry out any tasks and duties for which he/she is assigned.