Business Development Executive

Role & responsibilities

• Identify and generate new business opportunities through proactive cold calling, email campaigns, LinkedIn outreach, and professional networking.
• Conduct market research to identify, qualify, and target potential B2B clients across manufacturing and other relevant industries.
• Qualify leads using frameworks such as BANT and schedule product demos or meetings with the sales team.
• Manage the full sales cycle from initial prospecting to product presentations, proposal submission, and deal closure.
• Actively participate in expos, trade shows, and business networking events to promote company offerings and strengthen brand visibility.
• Develop and maintain a robust sales pipeline, ensuring consistent follow-ups, lead nurturing, and accurate tracking of all interactions in CRM systems.
• Collaborate with marketing and sales teams to align lead generation strategies, messaging, and campaign execution.
• Research market trends, competitor offerings, and customer needs to uncover new business opportunities and refine sales strategies.
• Prepare and deliver professional presentations and product demonstrations to decision-makers and key stakeholders.
• Provide regular sales reports, forecasts, and client feedback to management for strategic planning.
• Maintain up-to-date knowledge of product features, pricing strategies, and industry developments to effectively position solutions.
• Consistently meet and exceed weekly, monthly, and quarterly sales targets and KPIs.
  

Preferred candidate profile

• Bachelors degree in Business, Marketing, or related field.

• 1–4 years of experience in B2B sales, preferably in IT software/ERP domain.

• Proven track record of target achievement and consultative selling.

• Strong communication, presentation, and negotiation skills.

• Proficiency in CRM tools, MS Office, and LinkedIn prospecting.

• Self-motivated, result-oriented, and able to work independently.

• Willingness to travel for client meetings, trade fairs, and business events.