Branding and Marketing Specialist

Job description:

Contract-Based Marketing & Branding Specialist
Experience in the Food & Beverage Industry ONLY

We are looking to hire a Contract-Based Marketing & Branding Specialist with a strong background in the beverage or food industry , who can translate our vision, business values, and unique product identity into a bold, clean, and consistent brand presence.

The ideal candidate will be both creative and strategic someone who understands the nuances of the beverage sector and can elevate our brand across various channels including:

• Social Media (Instagram, LinkedIn, TikTok, etc.)
• Web & Print Design
• Brand Identity & Voice
• Marketing Strategy & Execution

You will work directly with ownership and senior leadership to align marketing efforts with the company’s growth goals and market positioning.

Key Responsibilities

• Develop and manage the content calendar for all social platforms, tailored for beverage consumers and industry professionals
• Create engaging branded content (graphics, videos, packaging visuals, short-form copy) aligned with our product and audience
• Design digital and print marketing materials (presentations, product sheets, signage, etc.)
• Maintain consistent brand identity across all platforms and sub-brands
• Launch and manage paid ad campaigns (Meta, Google, LinkedIn – optional but a plus)
• Analyze performance metrics and translate them into actionable insights
• Collaborate on developing brand guidelines and go-to-market positioning for new product lines
• Support in building investor or retail pitch decks as needed

What We’re Looking For

• Proven experience in marketing or branding within the beverage or CPG (Consumer Packaged Goods) sector
• A strong portfolio showcasing branding, content, and design work
• Proficiency with Canva, Adobe Creative Suite, or similar tools
• Demonstrated success managing and growing B2B and/or B2C social media channels
• Excellent storytelling and visual communication skills
• Ability to work independently while managing multiple brands or product lines
• Familiarity with current trends in the beverage industry is a strong asset

If you have a passion for branding, creativity, and a solid grasp of the beverage space, we’d love to hear from you.

Job Types: Part-time, Contractual / Temporary, Freelance

Job Types: Full-time, Part-time, Permanent, Contractual / Temporary