471 Brand Positioning Jobs - Page 8

The purpose of the role is to assist in guiding the brand strategically in alignment with the company s vision and stakeholder expectations.The company is an equal opportunity employer and values diversity at all levels. Women professionals are especially encouraged to apply for this role. Key Responsibilities: Align GTM (Go-To-Market) plans with the strategic vision in coordination with the Vertical Head Identify opportunities for brand and marketing solutions aligned with business goals Plan and track project milestones to ensure timely execution Monitor brand performance using KPIs such as sales, market share, and growth Manage day-to-day interactions with external agencies Collaborate with cross-functional teams, including product, sales, and customer marketing Execute brand and marketing activities across various channels Develop and manage the annual marketing calendar; adapt as needed throughout the year Support and execute communication strategies across mediums, tracking performance via KPIs Ensure marketing activities stay within allocated budgets Provide guidance and mentorship to the marketing team Educational Qualifications And Experience: MBA with specialization in Marketing with 8+ years in the industry. Consumer & Brand Fundamentals: Expertise in consumer behavior, market research, brand positioning, and competitive analysis GTM Planning: Skilled in developing and executing Go-To-Market strategies for product portfolios Vendor Management: Effective coordination with agencies, ensuring timely and complete delivery, and managing contracts and performance Budgeting: Proficient in planning marketing budgets, optimizing costs, and tracking expenditures ROI Tracking: Measuring campaign effectiveness using KPIs like GRP, CPM, and engagement; leveraging analytics for informed decisions Technology & Innovation: Embracing digital, AI-driven marketing tools and staying updated with the latest industry trends.

" Job Title: Lead Advertising & Brand Management Location: Mumbai About the client: PSS has been mandated to hire a Lead - Advertising & Brand Management for one of the leading consumer durable companies. Job Purpose: The purpose of the role is to assist in guiding the brand strategically in alignment with the company s vision and stakeholder expectations. The company is an equal opportunity employer and values diversity at all levels. Women professionals are especially encouraged to apply for this role. Key Responsibilities: Align GTM (Go-To-Market) plans with the strategic vision in coordination with the Vertical Head Identify opportunities for brand and marketing solutions aligned with business goals Plan and track project milestones to ensure timely execution Monitor brand performance using KPIs such as sales, market share, and growth Manage day-to-day interactions with external agencies Collaborate with cross-functional teams, including product, sales, and customer marketing Execute brand and marketing activities across various channels Develop and manage the annual marketing calendar; adapt as needed throughout the year Support and execute communication strategies across mediums, tracking performance via KPIs Ensure marketing activities stay within allocated budgets Provide guidance and mentorship to the marketing team Educational Qualifications And Experience: MBA with specialization in Marketing with 8+ years in the industry. Consumer & Brand Fundamentals: Expertise in consumer behavior, market research, brand positioning, and competitive analysis GTM Planning: Skilled in developing and executing Go-To-Market strategies for product portfolios Vendor Management: Effective coordination with agencies, ensuring timely and complete delivery, and managing contracts and performance Budgeting: Proficient in planning marketing budgets, optimizing costs, and tracking expenditures ROI Tracking: Measuring campaign effectiveness using KPIs like GRP, CPM, and engagement; leveraging analytics for informed decisions Technology & Innovation: Embracing digital, AI-driven marketing tools and staying updated with the latest industry trends. #LI-NV1 ",

We are seeking an experienced and dynamic Marketing Head to lead the strategic marketing initiatives for Anmol's diverse product portfolio. The role involves brand management, digital and traditional marketing, market research, ATL/BTL planning, new product launches, and driving revenue growth through strong products presence and consumer engagement. Key Responsibilities: Brand Strategy & Management: Develop and execute comprehensive marketing strategies to build brand equity and drive market share for all product categories. ATL/BTL Activities: Plan and implement effective Above-the-Line (ATL) and Below-the-Line (BTL) campaigns across geographies. Digital Marketing: Lead the digital transformation of marketing including SEO, SEM, influencer marketing, social media, and e-commerce branding. Product Launches: Conceptualize and manage end-to-end new product development campaigns in collaboration with R&D and Sales teams. Consumer Insights: Conduct market research, competitor analysis, and consumer behaviour studies to inform strategic decisions. Sales Support: Work closely with the sales team to provide marketing tools, promotional support, and regional campaign alignment. Agency Management: Manage creative, digital, PR, and media buying agencies for campaign execution and performance. Budgeting & ROI Tracking: Prepare annual marketing budgets and track ROI on campaigns and promotions. Leadership & Team Management: Lead and mentor the marketing team across functions (brand, digital, research, communication, etc.) Desired Candidate Profile: MBA/PGDM in Marketing from a reputed institute. 15+ years of progressive marketing experience in the packaged food sector, preferably in the biscuits segment. Proven track record in leading brand campaigns and driving consumer engagement. Strong understanding of rural and urban consumer segments. Excellent communication, leadership, and analytical skills. Ability to handle multiple stakeholders and work in a fast-paced environment. Why Join Us? At Anmol, we offer a purpose-driven culture where innovation is encouraged, performance is rewarded, and career growth is limitless. Be a part of a company that believes in delighting every Indian home with trust and taste.

We are looking for a senior content writer with 3-5 years experience in marketing communication in biotech industry, who is interested in science and fascinated by new innovation in biotherapeutics. You are extremely good in translating scientific information to an exciting content to influence your audience in a compelling way. You have understanding about biotech/pharma market and confident in your writing. You have high energy, looking for the opportunity to work alongside scientist, directors and digital team in planning, executing creative marketing campaigns for Bhamis research laboratories. You work well under pressure and can work on multiple projects. You have worked in an agency or has managed biotech clients on freelance basis. Major Duties and Responsibilities Develop concepts and collaborate with senior management to produce creative campaigns for BRL innovation and services. Create ideas and write copy for digital and offline marketing requirements (websites, presentations, product and brand videos, and brand positioning and messaging, event broachers etc.) Understand business objectives and creating brand communication strategies on quarterly basis. Ability to work with the strategy and external content team to develop social media content on regular basis to keep our online community engaged on BRL activities. Conduct regular feedbacks both internal and external to track the progress of our strategy. Be responsible for managing and accomplishing project goals within established timelines. Must be detailed oriented. Must focus on developing organic content and do not violate any of the rules and regulations. Other duties as assigned. Required Qualification Bachelors or Masters in Biotech/Communication/Mass communication/ any related. Minimum of 3+ years of experience working in similar field. Self-motivated, attention to details, excellent oral/written skills.

Join Coschool Where Learning Meets Innovation We're redefining education through Gen-AI, and were looking for a Brand Marketing Manage r to lead our storytelling, elevate our voice, and shape how the world sees Coschool. What You'll Drive: End-to-end brand campaigns that build awareness and engagement Impactful content across video, design, and editorial Agency and vendor collaboration for consistent brand execution Trend-driven, platform-smart social strategies Cross-channel marketing that delivers results What Were Looking For: 5+ years in brand/content marketing with a strong campaign track record A creative thinker with strategic execution skills Experience with digital, SEO, PR, social & influencer marketing Passion for education, tech, and storytelling Strong communication, analytical, and project management skills Why Coschool? Creative freedom + real impact Work with a high-energy, mission-driven team Shape a growing brand from the ground up Ready to own our brand story? Apply now and help transform education with us.

Job Overview: SOBHA Limited is looking for an experienced and innovative Senior Manager Branding to lead and shape our brand presence in the premium real estate sector. The role involves overseeing the development and execution of integrated brand initiatives that elevate brand equity, drive engagement, and reinforce SOBHAs position as a pioneer in the real estate market. As a senior resource within the brand team, you will be responsible for crafting long-term brand positioning strategies, leading a team of branding professionals, and ensuring brand consistency across all consumer and partner touchpoints. You will collaborate with the Regional Brand Head and key departments to craft and deliver cohesive brand experiences that elevate perception and build long-term brand value. Key Responsibilities: Lead the development and implementation of comprehensive brand strategies to enhance brand perception, recall, and preference across the projects in your market. Oversee the execution of 360 brand campaigns across digital, print, on-ground activations, and PR channels, ensuring consistent messaging and creative excellence. Manage and mentor a high-performing brand team, fostering creativity, ownership, and continuous development. Collaborate cross-functionally with Sales, Digital, Creative, Project team to ensure alignment and synergy in all marketing efforts. Conduct market and competitive research to gain insights into consumer behavior, industry trends, and competitive positioning for strategic decision-making. Track and report on brand performance metrics (KPIs) to measure campaign effectiveness, optimize strategies, and demonstrate ROI. Act as a brand custodian, ensuring adherence to brand guidelines and maintaining SOBHA’s high standards across all internal and external communications. Drive innovation in brand storytelling, experiential marketing, and content strategies to engage modern, digitally savvy audiences. Education and Experience: Bachelor's/Master’s degree in Marketing, Mass Communication, or related field. 8–12 years of relevant experience in brand management, preferably in real estate, lifestyle, or premium consumer sectors. Proven experience in team leadership and strategic brand planning. Preferred Qualities A strategic thinker with the ability to translate brand vision into actionable campaigns that drive results. A creative and detail-oriented professional with strong design sensibility and an eye for aesthetics and messaging. An excellent communicator and collaborator, able to articulate ideas clearly and coordinate effectively with both internal teams and external partners. Highly organized and proactive, capable of managing multiple campaigns and meeting tight deadlines. Market-savvy, with a strong grasp of consumer behavior, emerging trends, and competitive dynamics to build brand relevance. Agile and adaptable, thriving in fast-paced, ever-evolving environments. Driven by a genuine passion for premium and aspirational brands, with a deep appreciation for building high-value brand experiences. A supportive team lead who brings out the best in people, keeps everyone aligned, and creates a space for creative thinking and ownership.

Group Account Manager - Account Planning (Brand Strategy) - Mumbai - SoCheers : An end-to-end Marketing Agency Group Account Manager - Account Planning (Brand Strategy) - Mumbai Group Account Manager - Account Planning / 7 years to 9 years / Mumbai Who are you? You eat, breathe, sleep brands and everything social media and digital You always know what s up in the digital marketing space, which brand collaborated with whom, what was the latest campaign, what s the next big thing in video marketing and the likes You always have an idea up your sleeve...those thoughts just keep running! You imagine yourself holding a Cannes trophy very soon You deep dive into client briefs and identify the objectives & action points, and are able to turn them into campaigns that will provide solutions You can think of innovative and interactive digital campaigns for new client pitches and existing clients You have a knack for content & design and understand consumption patterns of your customers You are super curious - the research keeda is alive, you love to talk to people, understand thoughts and behaviour patterns at large (obviously talking beyond just a Google search!) And we re also talking about deriving actionable insights from all that research. The human psyche has to be one of your favourite things to think about You have the gift of the gab - presentation skills and convincing skills are on point, let s call you a storyteller of sorts! You have the thirst to learn more about advertising, always! You are someone who can lead end-to-end process right from understanding the brief from the client, to getting them onboard You have handled a team What will you do? You will be a story weaver and a storyteller. You will be responsible for leading new business pitch presentations end to end with a narrative while owning everything from the campaign idea to execution of sample creatives. You will have to work in collaboration with different teams including content, design, films, outreach, media, etc. to ensure the pitch is an offer the client just can t refuse! You will work on something new every day (we mean it when we say it). We are talking binge worthy OTT shows while sipping wine, best tech companies and also baby products that make you go aww. You will be leading & steering brainstorm sessions to make sure creative insights and ideas come alive for both new businesses and existing clients. You will be doing a lot of research to understand industry trends and implement learnings from the same in the new business pitches. You will be responsible for conducting primary & secondary research to gather consumer, category, and company data and insights for new client pitches. You will be adept at observing market dynamics and working on identifying brand positioning to create proper communication routes for new clients pitches and existing clients. You will have to visualize ideas across multiple platforms till their execution and amplification. You will be taking charge of the conceptualizing the strategies, pitching to the clients and also getting them onboarded You will be leading a small team of planners/strategists and train them to be the next generation of strategists in the industry.

Job Title: Brand Manager Location: Hyderabad Department: Marketing Reports To: Head of Marketing Company: Ridhira Groups Role Summary: As a Brand Manager at Ridhira Groups, you will be responsible for developing, implementing, and managing brand strategies that build equity, drive awareness, and enhance customer engagement across all platforms. You will work closely with cross-functional teams to ensure brand consistency and resonance with our target audiences. Key Responsibilities: Brand Strategy Development: Define and execute brand positioning, identity, and messaging in line with Ridhira vision and values. Campaign Management: Lead the planning and execution of integrated marketing campaigns, including digital, print, and on-ground initiatives. Market Research & Insights: Conduct competitor analysis, market trends, and consumer behavior studies to inform brand strategies. Content Oversight: Collaborate with content creators and design teams to develop compelling brand narratives, marketing materials, and visual assets. Partnerships & Events: Manage brand partnerships, sponsorships, and coordinate promotional events that enhance brand visibility. Digital Presence: Oversee the brands digital footprint including website, social media channels, SEO/SEM efforts, and online reputation. Performance Tracking: Monitor campaign effectiveness, brand health metrics, and ROI using relevant KPIs and analytics tools. Internal Branding: Work with HR and leadership to drive internal communication and ensure consistent brand representation across employee engagement efforts. Requirements: Bachelors or Masters degree in Marketing, Communications, Business, or related field. 8+years of experience in brand management or marketing roles; experience in real estate, hospitality, or lifestyle sectors is a plus. Strong understanding of branding principles, digital marketing, and customer experience. Excellent communication, storytelling, and project management skills. Creative thinker with attention to detail and a passion for building premium, purpose-driven brands. Proficiency with tools like Adobe Creative Suite, Google Analytics, and marketing automation platforms is an advantage. To Apply: WhatsApp : 7331117853, Email: namratha.i@gmail.com Interested candidates please fill below details and share via WhatsApp, must complete below DISC Assessment and General Aptitude Test. Candidates after completing the assessments can text via Name of Candidate: Position Applied: Email ID: DOB: Total experience : Relevant Experience: Current Company (if working): Current CTC : Expected CTC : Notice Period : Reason for change: Current location (if Hyderabad please mention specific location in Hyderabad): It's a 6 day week working are you ok with it? : Office timing 9:30am to 6:30pm. No hybrid are you ok with it ?: Office location: Nanakramguda, Hyderabad. Working from office is mandatory. 10 percentage: 12 Percentage: Graduation Percentage: PG percentage: DISC (Personality Assessments Test) https://script.google.com/a/o2spa.org/macros/s/AKfycbxHbkQ7NLTV-OSGc11314LtrP2K5s9l2nxf12zxMB_ZUQYSw7t8/exec?v=login Steps 1 Name: Column write your name Step 2. in email Column Write below email email: namratha.i@ridhira.com Step3: in Authorized email Column Write below email Authorized email: animesh@o2spa.org Step 4 ; Write test Please take Assessment of General Aptitude by clicking below Link https://forms.gle/fpPT8T5NVU3WGyhk9 Candidates completing the Assessment Test will only be considered for further Interview round process.

Job Description : Job Title: Senior Manager - Media About us: With over 200 brands sold in nearly 180 countries, we re the world s leading premium drinks company. Bring your passion and use your curiosity as you explore, collaborate, and innovate to build brands consumers love. Together with passionate people from all over the world, you ll test new ideas, learn and grow, and unlock a brighter, more exciting future. Join us to create a career worth celebrating. About the Function: Our Marketing team are creators, helping to build and nurture some of the world s most loved brands. We craft amazing connections with people around the world to celebrate our brands legacies and reimagine them for the world today, and into the future. Everything we do is underpinned by a deep understanding of our consumers, behaviours, trends, and technologies. Using our genius and creativity, we unlock our brands uniqueness , understand their purpose, and put them at the heart of celebrations everywhere . Together, we re celebrating diversity and challenging stereotypes through our advertising and marketing. Wherever your talents lie, from Design to Consumer Planning, you ll be celebrated and supported in our inclusive culture. About the role: We are looking for a strategic and results-driven Media Manager to lead the planning, execution, and optimization of paid, owned, and earned media across digital and traditional channels. The ideal candidate will have a strong understanding of media trends, audience behavior, and brand-building, and will work closely with internal teams and external agencies to deliver high-impact media campaigns across Digital & Traditional channels Role Responsibilities: Media Strategy & Planning Develop and execute holistic media strategies aligned with brand and business goals. Lead media planning across all channels - digital, social, TV, print, radio, and OOH. Identify the right mix of media channels to effectively reach and engage target audiences. Craft bespoke, high-touch media plans that reflect the premium quotient and aesthetic of the brand. Balance reach and rarity select channels that speak to affluent and aspirational audiences without diluting brand positioning. Campaign Management Oversee the execution of media campaigns, ensuring timelines, budgets, and KPIs are met. Collaborate with brand & content teams to ensure message consistency and optimization across platforms. Manage media buying (direct and through agencies), and ensure best value is delivered. Analytics & Reporting Set measurable objectives and track campaign performance Monitor and report on media performance, ROI, and key insights. Recommend optimizations based on data-driven learnings. Agency & Vendor Management Manage relationships with media agencies, publishers, and platform partners as well as internal teams Lead media agency briefing, evaluation, and performance review processes. Innovation & Trends Stay updated on the latest media trends, tools, technologies, and audience behavior. Pilot new media formats or channels that align with brand goals. Experience / skills required: Masters/ MBA in Marketing, Communications, Media, or related field. 5+ years of experience in media planning/buying (both digital , traditional & new age mediums). Strong understanding of digital marketing platforms (Meta, Google, Programmatic, etc.). Experience managing media budgets and driving ROI. Analytical mindset with proficiency in media reporting tools. Excellent communication, negotiation, and project management skills. Experience in working with cross-functional teams and external agencies. Flexible Working Statement: Flexibility is key to our success. Talk to us about what flexibility means to you so that you re supported to manage your wellbeing and balance your priorities from day one. Diversity statement: Our purpose is to celebrate life, every day, everywhere. And creating an inclusive culture, where everyone feels valued and that they can belong, is a crucial part of this. We embrace diversity in the broadest possible sense. This means that you ll be welcomed and celebrated for who you are just by being you. You ll be part of and help build and champion an inclusive culture that celebrates people of different gender, ethnicity, ability, age, sexual orientation, social class, educational backgrounds, experiences, mindsets, and more. Our ambition is to create the best performing, most trusted and respected consumer products companies in the world. Join us and help transform our business as we take our brands to the next level and build new ones as part of shaping the next generation of celebrations for consumers around the world. Feel inspiredThen this may be the opportunity for you. If you require a reasonable adjustment, please ensure that you capture this information when you submit your application. Worker Type : Regular Primary Location: Bangalore HO Additional Locations : 2025-07-04

About Medhavi Skills University Medhavi Skills University (MSU) is a government-notified private skills university established under a State Act in Sikkim, dedicated to promoting quality skill education and entrepreneurship integrated with higher education. As a pioneering institution in the convergence of the skilling ecosystem with higher education, MSU aligns with the National Education Policy, 2020 (NEP 2020). Recognized by the UGC and established in 2021, MSU collaborates with industries and Skill Development Institutes to offer work-integrated courses, embedding on-the-job internships and training within the curriculum. MSU is a recognized Awarding Body under the National Council for Vocational Education & Training (NCVET) and is empaneled with the Directorate General of Training (DGT). As an anchor university partner with the National Skill Development Corporation (NSDC) and the Project Management Unit (PMU) of NSDC International, MSU is committed to preparing youth for the future workspace by co- working with industry partners to design and implement demand-driven programs. For more information, visit https://msu.edu.in/ Role Overview: The Head - Branding and Marketing will be responsible for leading the brand positioning, marketing strategy, and communication functions across all platforms and channels. This role requires a visionary leader who can align marketing initiatives with business goals, drive growth, enhance brand recognition, and lead a high-performing team. Key Responsibilities: Develop and implement the overall brand strategy to strengthen brand equity and market positioning. Lead integrated marketing campaigns across digital, print, outdoor, PR, and experiential platforms. Oversee content creation, brand messaging, and visual identity to ensure consistency across all customer touchpoints. Monitor market trends, competitor activities, and consumer behavior to identify opportunities for growth and innovation. Guide the design, execution, and evaluation of advertising and promotional campaigns. Work closely with internal stakeholders including admissions team, academics, and Leadership to align marketing goals with business priorities. Lead and mentor a team of media team to drive high performance and innovation. Qualifications & Skills Required: Master s degree in Marketing, Business Administration, Communications, or a related field. 7+ years of progressive experience in marketing and branding roles, with at least 3 years in a leadership position. Proven experience in managing successful brand campaigns and leading cross-functional teams. Strategic thinker with a creative flair and data-driven approach. Ability to manage multiple projects under tight deadlines with strong organizational skills. Experience in education sector or service industry is a plus. What We Offer Being a key player in something potentially massive and world-changing Competitive salary and incentive structure, best in the industry. Opportunities for . We celebrate diversity and are committed to creating an inclusive environment for all employees.

Role & responsibilities 1. ATL (Above the Line) Marketing: Plan and execute mass outreach campaigns through TV, FM, newspaper ads, hoardings, and other ATL platforms. Coordinate with creative agencies and internal teams for ad creatives, scripts, and media planning. Manage media buying to ensure optimal placement and reach in target regions. Support seasonal branding campaigns during exam seasons, admissions windows, and scholarship drives. 2. BTL (Below the Line) Marketing: Organize on-ground activities such as school/college visits, seminars, aptitude tests, scholarship drives, career fairs, and parent seminars. Execute canopy activities, flyer distribution, poster campaigns, and street branding near educational hubs. Monitor branding and POS visibility across branches and centers. Work with internal teams and local vendors for smooth execution and timely delivery of assets. Track BTL campaign leads and coordinate with the sales/counseling team for BTL activation at branches. 3. Reporting & Insights: Monitor ATL & BTL campaign performance weekly/monthly. Track marketing spend Prepare PR, PO and other billing related works in SAP Prepare detailed post-campaign analysis and suggest areas for optimization. 4. Cross-functional Collaboration: Work closely with Admissions, Academic Heads, and Branch Managers for localized promotions. Coordinate with creative teams, printing vendors, and media agencies. Support digital team by syncing offline efforts with online campaigns (e.g., Google, Meta). Preferred candidate profile Graduate/Postgraduate in Marketing, Mass Communication, or related field. 3+ years of relevant marketing experience in education or service industry. Strong command of regional language and understanding of local education trends. Familiarity with student behavior and seasonal admission patterns. Good communication, vendor management, and budgeting skills. Willing to travel extensively for local activation and center support.

Location: Bangalore / Pune / Mumbai / Hyderabad Designation: Manager / Senior Manager - Sales Key Responsibilities: Sales Growth and Revenue Achievement Achieve or exceed monthly, quarterly, and annual sales targets within the assigned region. Drive consistent growth in revenue by acquiring new clients and expanding wallet share from existing clients. Deliver a high conversion rate of leads to closed deals through proactive and effective sales strategies. Client Relationship Management Build and nurture long-term relationships with key clients to foster repeat business and referrals. Resolve client issues within the defined SLA, ensuring a seamless customer experience. Market Research and Analysis Identify new business opportunities and potential growth areas through detailed market and competitor analysis. Provide actionable insights and data-driven recommendations to refine sales strategies and identify untapped markets. Sales Reporting and Forecasting Submit accurate and timely reports on sales performance, pipeline status, and revenue projections. Maintain a clear and updated sales funnel, ensuring alignment with organizational business objectives. Contract and Deal Management Ensure all sales contracts comply with company policies and legal standards. Proactively manage contract renewals, extensions, and upselling opportunities, driving incremental revenue growth. Market Penetration and Brand Positioning Enhance the company s market presence by engaging in industry events, networking opportunities, and building brand visibility. Secure key anchor cl ients or partnerships that bolster market credibility and create cross-sell opportunities. Website : www.awfis.com LinkedIn : https: / / www.linkedin.com / company / awfis

Develop and execute innovative branding strategies that align with client goals. Conduct market research, define brand positioning, and collaborate on campaigns to enhance market presence... Job Summary Seeking a creative and strategic Branding & Strategy Executive to develop impactful branding strategies, collaborate with teams, and drive brand growth in the digital landscape. Key Responsibilities Develop comprehensive branding strategies and define brand positioning. Conduct market research on trends, competitors, and audiences. Collaborate with creative/content teams to execute branding campaigns. Oversee development of digital assets aligning with brand guidelines. Work closely with clients to understand vision and objectives. Present strategies and performance reports to clients. Measure campaign success using KPIs and analyze performance. Stay updated on branding trends and digital marketing tools. Qualifications & Skills Bachelors degree in Marketing, Advertising, Business, or related field. 1 3 years in branding, marketing strategy, or similar role (agency experience is a plus). Strong understanding of digital marketing platforms. Excellent communication, presentation, and interpersonal skills. Creative mindset with critical and strategic thinking. Proficiency in tools like Canva, Adobe Suite, Google Analytics. Competitive salary and performance-based incentives. Opportunity to work with a diverse portfolio of clients.

Job Summary We are seeking an experienced and dynamic Brand Manager to ensure successful brand growth and the launch of innovative market-driven products for gathering market insights from Key Opinion Leaders (KOLs), developing and executing new product launch plans, conducting effective sales force training, and implementing market research strategies for brand performance enhancement. Collaborating with the SCM team for product availability and maintaining strong relationships with KOLs. Roles & Responsibilities • You will be responsible for generating new product ideas from Key Opinion Leaders (KOL) interactions, prioritizing these ideas, preparing business cases, analyzing market and competitor data, and handling creative aspects like branding. The aim is to ensure the timely launch of products that address unmet market needs. • You will be responsible for marketing planning by preparing product launch materials, coordinating launch meetings, training the sales force, and tracking initial product performance for the first 12 months to ensure effective product marketing. • You will be responsible for brand performance review by gathering market insights, identifying key issues, and implementing action plans to maintain optimal brand performance, including conducting market research for brand positioning correction. • You will be responsible for interacting with Key Opinion Leader (KOLs), conducting fieldwork to gather insights, updating KOLs on product value, and collating product evidence and clinical reports to build strong relationships and drive growth. • You will be responsible for Supply Chain Management (SCM) by tracking product quantities and supply, sharing new product plan quantities with the SCM team, and promptly addressing product shortages or excess to ensure product availability in the market. • You will be responsible for ensuring Brand campaign execution in alignment with Brand strategy for the FY. Close coordination with the All India sales team to ensure strategic execution is essential. Qualification Educational qualification- Science/Pharma/Medical Graduate preferably with MBA in Marketing Minimum work experience- 4-6 years of experience in Sales & Marketing Skills & attributes Technical Skills: • Understanding of Pharmaceutical industry; ability to interpret market data; gain marketing insights from various resources • Basic understanding of anatomy and physiology. • Ability to analyze market trends, competitor activities, and customer needs within the generics market. • Strong problem-solving skills to address regulatory challenges, market access issues, and product-related obstacles. Behavioral Skills: • Strong collaborator and excellent communication. • Good at building and leveraging relationship. • Adaptability and change management skills. • Creative and good Analytical thinker. Additional Information About the Department Global Generics India Global Generics India business journey began in 1986. In the last three decades, we have grown as a trusted name in the healthcare industry and rank as one of the top 10 Pharma Companies in the Indian Pharma Market (IPM) as per IQVIA MAT (November 2022). Our commitment to Lead Ahead has helped us move ranks from 16th position to 10th position (IPM) in the last four years. We are a fast-growing organisation with double-digit growth and significant market share in domestic markets. Currently, we rank among the top 5 in oncology, anti-allergy and gastrointestinal diseases and the top 10 in a few other therapy areas. Our focus is on leveraging our digital capabilities, collaborations, innovations and inorganic opportunities to become the top 5 companies in the Indian Pharma Market. Benefits Offered At Dr. Reddy’s we actively help to catalyse your career growth and professional development through personalised learning programs. The benefits you will enjoy at Dr. Reddy’s are on par with the best industry standards. They include, among other things and other essential equipment, joining & relocation support, family support (Maternity & Paternity benefits), learning and development opportunities, medical coverage for yourself and your family, life coverage for yourself. Our Work Culture Ask any employee at Dr. Reddy’s why they come to work every day and they’ll say, because Good Health Can’t Wait. This is our credo as well as the guiding principle behind all our actions. We see healthcare solutions not only as scientific formulations, but as a means to help patients lead healthier lives, and we’re always attuned to the new and the next to empower people to stay fit. And to do this, we foster a culture of empathy and dynamism. People are at the core of our journey over the last few decades. They have been supported by an enabling environment that buoys individual ability while fostering teamwork and shared success. We believe that when people with diverse skills are bound together by a common purpose and value system, they can make magic. For more details, please visit our career website at https://careers.drreddys.com/#!/

Ensuring quick turn-around on critical deliverables Excellent negotiation skills with vendors to ensure quality, timely delivery and cost-control Communicating with each Agency and execution teams to ensure all campaign activations go live in a timely and effective manner Working with Social media, Brand, PR and visual merchandising team to efficiently deliver artwork for collateral and campaign communication elements Interact with the Sales Team for managing all collateral requirements Gain a well-rounded understanding of other organizational functions such as Sales Strategy, Digital Marketing, Sales, Pre-Sales and Post-Sales Mapping out the competitors in the portfolio to help create a competition ready reckoner for sales team to improve their conversions Executing marketing campaigns across ATL and BTL media Effective Retail site branding Managing external agencies to work towards effective campaign execution Innovating in terms of cost-effective new collateral to communicate with customers

Weber Shandwick is looking for Associate - Client Experience, Corporate to join our dynamic team and embark on a rewarding career journey Collaborate with cross-functional teams to achieve strategic outcomes Apply subject expertise to support operations, planning, and decision-making Utilize tools, analytics, or platforms relevant to the job domain Ensure compliance with policies while improving efficiency and outcomes

Role: Associate Designation: Associate - Client Experience Location: Gurugram Reporting to: Manager - Client Experience Overview Part of The Weber Shandwick Collective, we re the earned-first global communications agency, led by world-class strategic thinkers and creative activators. We create shared and sustainable value for businesses, people, and society. We energize the right mix of talent, using the right platforms and latest technology to choreograph stories that make a real and meaningful impact for some of the world s leading brands and businesses Our game-changing work is recognized by some of the most prestigious industry awards bodies, and we have won more than 135 Lions at the Cannes Lions International Festival of Creativity. We re also PRWeek s 2024 Global Agency of the Year as well as being listed on the Ad Age A-List 2024 and Fast Companys Most Innovative Companies 2024. More than ever, organizations need to solve for unprecedented challenges born of technology-driven disruption. We fuse global teams grounded in technology, digital innovation and analytics to help clients. As we live in an always-on world, our brand positioning reflects this need to engage with our always-on audience, just as we advise our clients to do. We inspire. We incite. We shape ideas and conversations, and we activate our global reach for local causes and multinational brands alike, and we re always ready for more problems to solve. Our Values: CURIOSITY - We cultivate curiosity and challenge convention. Because solving any problem begins by asking the right questions INCLUSION - We foster teams and environments built on belonging and openness to possibility. Because the best ideas have no bias COURAGE - We stand up for what we believe in. Because being comfortable with the uncomfortable is how progress is made IMPACT - We strive to make a meaningful difference in everything we do. Because we owe it to our people, or clients and the world About the opportunity: Top 5 things you will do in your role: Support client projects Proactively identify issues and recommend solutions Maintain systems and tools for operational effectiveness Create status reports and call/meeting recaps to update clients and colleagues Understand how client deliverables impact the client & business Top 5 Thing you need to have for this role: Demonstrated problem solving skills (e.g.research, organize findings, communicate effectively) Knowledge of digital platforms, tools and solutions Knowledge of basic agency capabilities and offerings Networking Coordination and organization Experience: 1-1.5 years in Public Relations and understanding of Technology sector would be an advantage. A flair for writing would be a plus as this position is a content driven role

Overview Part of The Weber Shandwick Collective, we re the earned-first global communications agency, led by world-class strategic thinkers and creative activators. We create shared and sustainable value for businesses, people, and society. We energize the right mix of talent, using the right platforms and latest technology to choreograph stories that make a real and meaningful impact for some of the world s leading brands and businesses Our game-changing work is recognized by some of the most prestigious industry awards bodies, and we have won more than 135 Lions at the Cannes Lions International Festival of Creativity. We re also PRWeek s 2024 Global Agency of the Year as well as being listed on the Ad Age A-List 2024 and Fast Companys Most Innovative Companies 2024. More than ever, organizations need to solve for unprecedented challenges born of technology-driven disruption. We fuse global teams grounded in technology, digital innovation and analytics to help clients. As we live in an always-on world, our brand positioning reflects this need to engage with our always-on audience, just as we advise our clients to do. We inspire. We incite. We shape ideas and conversations, and we activate our global reach for local causes and multinational brands alike, and we re always ready for more problems to solve. Our Values CURIOSITY - We cultivate curiosity and challenge convention. Because solving any problem begins by asking the right questions. INCLUSION - We foster teams and environments built on belonging and openness to possibility. Because the best ideas have no bias. COURAGE - We stand up for what we believe in. Because being comfortable with the uncomfortable is how progress is made. IMPACT - We strive to make a meaningful difference in everything we do. Because we owe it to our people, or clients and the world. Designation: Associate Project Manager Location: Bangalore Reporting to: Senior Manager What will you do Provide operational support on client projects, as directed. Accurately maintain executional tools, trackers and reporting. Share results of the work in a structure. You will be a good fit if you: Possess up to 4 years work experience in a PR agency. Possess strong written/verbal communication, are collaborative and pay attention to detail. Possess knowledge of digital platforms, tools and solutions. A flair for writing would be a plus. Note from the team At IPG: We are committed to equality of opportunity for all staff and applications from individuals are encouraged regardless of age, disability, sex, gender reassignment, sexual orientation, pregnancy and maternity, race, religion or belief and marriage and civil partnerships. Personal data held by IPG relating to employment applications will be used in accordance with our Privacy Statement, which is available on our website. #LI-NB1 We make our careers website accessible to any and all users. If you need an accommodation to participate in the application process, please contact us at JobAppAccommodation@ipgdxtra.com . This email address is not for general employment inquiries or vendors; rather it is strictly for applicants who require special assistance accessing our employment website. Due to volume, messages sent to this email address that are not related to an accommodation cannot be answered.

Lead brand & strategic communications to build a distinct identity aligned with IoT vision. Drive B2B trust, create impactful narratives, manage digital/offline touchpoints, and support sales with compelling content to boost awareness and engagement.

Area Sales Manager - Construction Materials Sone India is hiring a self-motivated Area Sales Manager to drive regional sales operations in construction materials, focusing on our surfaces domain. This role involves developing a robust channel and dealer network , implementing effective distribution strategies, and maintaining a high-value customer base. Key Responsibilities: Build and manage dealer and sub-dealer networks, especially in building material sectors. Manage product penetration, retail visibility, and territory-wise sales planning. Conduct field visits to identify business potential and drive brand positioning. Coordinate with contractors and project teams for execution-level sales. Maintain data on volume handled, targets achieved, and future forecasts. Collaborate with factory and logistics teams to ensure timely deliveries. Qualifications: Bachelors or Masters in Business or a related field. Skills & Requirements: Experience in dealer-driven B2B sales within the tile, marble, or sanitary ware sectors. Strong communication , reporting, and negotiation skills. Owns a personal vehicle for field visits. Must be comfortable with extensive local travel.

Job & Responsibilities: Be: The Marketing Leadership and the SPOC at the zonal level & Be the lead for PR and internal communication too Translate brand positioning, personality, imagery & values into local language/ culture/tradition (Adaptation & Innovation at local level in consideration with geographical, cultural & diversity related factors) Implement brand initiatives & Be: custodian of brand guidelines To: Contribute marketing perspectives & thinking at the zonal level towards building & executing wholistic business plans & activities To: Manage Marketing MIS/Insights at the zonal level and oversee execution and track outcomes & metrics To: Lead development of branch specific and within that customer-segment specific BTL Plans Implementation of Central Marketing programs with report back to HO/ZO and Lead for Zonal Level Marketing, PR & Internal Communications prog. and advising RM/AMs in driving & implementations Identifying, empaneling and managing marketing services agencies at zonal and if required at even granular level To: Define, drive and follow a process for collecting & sharing market information, including competitive information Tracking & Reporting ZO level metrics & insights for development of Marketing initiatives Skills & Qualification 8+ years of industrial experience in the similar domain Postgraduates in Marketing with similar certification would be an advantage A thorough working knowledge of the regulatory environment, including BTL and ATL Excellent communication skills with fluency in local language is mandatory

Your role: As an Assistant Category Marketing Manager, you'll play a vital supporting role in the end-to-end business growth and marketing efforts for a specific business group in India. You'll contribute to the development and execution of marketing strategies for our categories, helping to build strong brand experiences across various touchpoints. This role is an excellent opportunity to gain hands-on experience in P&L understanding, marketing execution, and strategic development within a dynamic environment. You'll be instrumental in supporting initiatives aimed at increasing sales, growth, and profitability, while learning how to build long-term competitive strength. As Business Support: Assisting with P&L analysis: Supporting the Category Marketing Manager in understanding revenue and profitability drivers for the business. Contributing to business strategy: Providing support in the development and execution of business strategies and roadmaps. Supporting product initiatives: Assisting with market research, pricing analysis, and product development support. Executing channel strategies: Helping to implement strategies across various channels, including traditional trade, modern trade, e-commerce, and emerging channels. Data analysis and reporting: Assisting with data analysis to support business operations. As Marketing Support: Marketing plan execution: Supporting the implementation of marketing strategies and plans, including ATL/BTL activities and digital campaigns. Brand activation support: Assisting with brand positioning and communication initiatives. Insight gathering: Supporting the collection and analysis of consumer insights and value propositions, with a focus on digital trends. Portfolio assistance: Helping with product portfolio management tasks. Local market adaptation: Supporting "Local for Local" initiatives and adapting global campaigns for the Indian market. You're the right fit if: 4-8 years of overall work experience in marketing, preferably within Consumer Durables, FMCG, or E-commerce sectors. Demonstrated understanding of marketing fundamentals , with some exposure to ATL, BTL, and digital marketing. Experience in assisting with brand or portfolio development and activation activities. Familiarity with marketing across diverse channels , including digital platforms. Ability to work effectively within a team and provide strong support to senior managers. Good communication and interpersonal skills , with a willingness to learn and contribute. M.B.A. from a premier B-School is desirable

Be the Marketing Leadership and the SPOC at the zonal level Be the lead for PR and internal communication too Translate brand positioning, personality, imagery values into local language/ culture/tradition (Adaptation Innovation at local level in consideration with geographical, cultural diversity related factors) Implement brand initiatives Be: custodian of brand guidelines To Contribute marketing perspectives thinking at the zonal level towards building executing wholistic business plans activities To Manage Marketing MIS/Insights at the zonal level and oversee execution and track outcomes metrics To Lead development of branch specific and within that customer-segment specific BTL Plans Implementation of Central Marketing programs with report back to HO/ZO and Lead for Zonal Level Marketing, PR Internal Communications prog. and advising RM/AMs in driving implementations Identifying, empaneling and managing marketing services agencies at zonal and if required at even granular level To Define, drive and follow a process for collecting sharing market information, including competitive information Tracking Reporting ZO level metrics insights for development of Marketing initiatives Special Requirements (If any) 8+ years of industrial experience in the similar domain Postgraduates in Marketing with similar certification would be an advantage A thorough working knowledge of the regulatory environment, including BTL and ATL Excellent communication skills with fluency in local language is mandatory

The Assistant Field Marketing Actiation Manager, South Asia (Gurugram Based) is part of a network of PR and Social Media actiators across Radisson Hotel Group responsible for eleating a cluster of hotels within a country through innoatie social-first content generation and strong partnerships, engaging the local community, influencers and KOLs. Bring hotel stories to life through content, partnerships and eents for a cluster of hotels with a focus on icon hotel(s) as those which hae the biggest impact for the company Create and eleate in-hotel moments including eents, to maximize engagement opportunities across Social Media and drie isibility for the hotels as ibrant social spaces within the local community Actiely participate in the training program for the field team and be part of regular digital and in-person engagement sessions together with ensuring educational training and material is readily aailable to hotel teams Act as an ambassador for Social Media and Consumer PR within the company, promoting the benefit of these actiities to key stakeholders within the hotels and area Work with the Group s internal Social Media app to collect content produced, engage with the field team community, and schedule hotel editorial calendars Support and create an annual Social Media, PR and content actiation plan for icon hotel(s) in alignment with Unit GM and Budgets Build an actiities calendar for all key eents happening at the hotels and in destination Organize local press eents and influencer trips including profile sourcing, eent ideation, planning and partner coordination (e.g. tourism board) Support in deeloping a clear opening support plan for new hotels in the cluster Deelop releant local partnerships in line with each hotel brand s core territories such as art, music, gastronomy and the Group s partnership strategy Report monthly on defined KPIs per hotel including number of media clippings, influencer reach and hotel Social Media engagement, plus drie isibility of hotel actiations within the internal Radisson community Drie content generation for the cluster of hotels with a focus on icon hotel(s) Deelop content aligned to the defined territories by brand such as art, music, gastronomy Identify and actiate a local network of content creators in line with the Group s oerall creator strategy to deelop and co-create exceptional content for the hotels Engage employees within the hotel cluster to take on the role of Field Actiation Champion to further amplify hotel moments through content Ensure all high-quality content is fully maximized and integrated (for example into hotel website, 3rd party sites) and is made aailable within the Group s asset library for broader distribution Source User Generated Content from hotels in the cluster including building signals into the in-hotel enironment to stimulate guest sharing (e.g. hashtag isibility) Be the brand representatie and ensure all hotels within the cluster are on-brand and that content produced is brand compliant Curate locally-say content briefs for the group trael blog aligned to each brand s territories Drie social-first ideo production for the hotel cluster with a clear understanding of social platform differences when it comes to ideo requirements Brief the Group s internal production agency to deelop raw ideo content into on-brand formats Ensure localization of brand assets, working closely with area and corporate functional specialists to ensure hotels leerage campaigns and initiaties Enhance isibility and awareness of the cluster of hotels with a focus on icon hotel(s) Identify locally releant influencers to drie isibility locally and within the hotel cluster s feeder markets aligned to the Group s global influencer strategy with a focus on long-term partnerships Manage influencer sourcing, relationships and reporting with the dedicated influencer tool Run the influencer office for the hotel cluster answering all incoming influencer requests Support hotel marketing teams or agency with global creatie brand PR campaigns where needed to eleate our brands in line with the defined territories and eleate the actiations locally In partnership with local PR agency (if any) to build a network of local influencers, tastemakers, journalists and KOLs to attend key moments and eents at our icon hotel(s) Maximize partnership opportunities including tourism boards Manage the Social Media presence for the cluster of hotels Act as Community Manager for the cluster of hotels co-managing hotel social media channels (Facebook and Instagram) Support hotel marketing teams or agency in building an editorial content plan for the hotel cluster in line with the Group s Social Media guidelines with a focus on Instagram including publishing & community engagement Ensure hotel social presence is on-brand and audited as per defined Social Media guidelines Key roles and responsibilities: Drie social-first content generation, partnerships and influencer relations to bring the cluster of hotels to life and eleate our brand positioning, with a focus on icon hotel(s) Create innoatie content for the cluster of hotels and ensure all content uploaded to the asset manager to be accessible for distribution Support on property marketing teams or agency in creation and roll out a full actiation plan for icon hotel(s) Lead creation and roll out a full actiation plan for new openings within the Cluster Forge relationships with local influencers and content creators to drie isibility for the hotels and co-create exceptional content Support to manage on property marketing teams or agency within the hotel cluster to manage social media accounts (Facebook, Instagram) including community engagement and Publishing Actiate the defined brand territories through content, partnerships and eents within the hotel cluster Be the brand representatie to ensure all hotels in the cluster are on-brand and content produced is brand compliant including digital presence Competencies & skills requirements Bachelor s degree or equialent in Adertising, Journalism, PR/Communications, Marketing or similar Minimum 3 years in a Consumer PR or Social Media role Experience in hospitality is a plus Fluency in English both written and spoken, and knowledge of the local language Expert knowledge of PR & social media, always up to date on the latest trends Must hae a strong network of local influencers, tastemakers, and journalists in the country Experience using tools for Social Media management (e.g. Sprinklr) Knowledge and experience working with influencers Expert in social entertainment formats from written & imagery to audio & animation A creatie mindset with a clear understanding of what makes great content Strong attention to detail a belief that details really matter Digitally say Positie energy Highly collaboratie - ability to work together with different departments Good organizational and prioritization skills with ability to naigate competing priorities and work for multiple hotels and stakeholders

Functions as the primary strategic business leader of the property with responsibility for all aspects of the operation, including guest and employee satisfaction, human resources, financial performance, sales and revenue generation and delivering a return on investment to both Marriott International and property ownership. Verifies implementation of the Marriott brand service strategy and brand initiatives with the objective of meeting or exceeding guest expectations, increased profit and market share. Holds property leadership team accountable for strategy execution, and guides their individual professional development. The position ensures Marriott International sales engines are leveraged and initiates independent and proactive sales activities, when appropriate, to generate demand. Verifies that the objectives and goals of Marriott and property owners work together to achieve brand positioning and success. Builds owner loyalty through proactive communication, setting and managing expectations and delivering solid business results. The position is actively involved in the local community and builds strong relationships with local officials, businesses, and customers. Represents Marriott Hotels & Resorts and JW brand values in all leadership actions. CANDIDATE PROFILE Education and Experience 2-year degree from an accredited university in Business Administration, Hotel and Restaurant Management, or related major; 8 years experience in the management operations, sales and marketing, finance and accounting, or related professional area. OR 4-year bachelors degree in Business Administration, Hotel and Restaurant Management, or related major; 6 years experience in the management operations, sales and marketing, finance and accounting, or related professional area. Preferred: General Manager experience in limited or full-service property. Ability and willingness to work flexible hours including weekends, holidays and late nights. Property industry work experience, demonstrating progressive career growth and a pattern of exceptional performance. JOB SPECIFIC TASKS Business Strategy Development Stays current with industry trends and monitors strengths and weakness of competition; explores new business opportunities; develops business plans designed to maximize property customer satisfaction, profitability, and market share; ensures property business plans are aligned with Marriott brand business strategies; translates Marriott global strategic plan into one that can be executed on property. Business Strategy Execution Executes business plans designed to maximize property customer satisfaction, profitability, and market share; ensures that property business plans and employees are aligned with MHR/JW brand business strategies; holds property leadership team accountable for successful delivery of business plans; experiments with new ideas and takes calculated risks to improve guest satisfaction and profitability; evaluates the success of property business strategies to inform future business plan enhancements; continually ensures business plans and actions have a positive impact on property performance. Sales and Marketing Works closely with Sales and Marketing team to develop revenue generating strategies for property; identifies new business leads, develops tailored sales approach, and actively pursues leads with Sales and Marketing team; ensures sales and marketing strategy is aligned with brand strategy and is effectively executed against established goals; ensures property leaders understand and leverage Marriott demand engines to full potential; augments guest preference for property through booking ease and quality interactions with sales force. Talent Management and Organizational Capability Creates a cohesive and high-performance Executive Committee that continuously strives for positive results and improvement; coaches Executive Committee by providing specific feedback and holds them accountable for performance; creates learning and development opportunities for employees; creates and effectively executes development plans for both direct reports based on their individual strengths, development needs, and career aspirations; ensures all managers are doing the same for their direct reports; identifies resource needs to strengthen property team; creates succession plans for future job openings; actively supports the staffing process; ensures effective work processes, systems and teamwork are in place to maximize individual and overall property performance. Brand Champion Serves as a passionate brand advocate and ensures that the intent of the brand is pulled through in the guest experience; communicates a clear and consistent message regarding property and MHR/JW brand goals to employees, property leadership team, and owners; serves as a role model by demonstrating exceptional work ethic and service delivery for all employees on property; champions change; inspires and motivates team to achieve operational excellence; represents MHR/JW brand values in all leadership actions. Business Information Analysis Reviews business related data such as market share, financial performance, inventory, employee engagement, and customer satisfaction; analyzes business information to proactively address changing market conditions, ensure property operates within budgetary guidelines, and achieves profit margin goals; uses business information to identify indicators of product and service successes and opportunities for improvement; integrates business information into business plans. Employee and Labor Relations Ensures all employees are treated fairly, and with respect; builds rapport with employees by fostering an environment of open communication and spending time with employees on the frontlines; makes self-available to employees ( open door policy ); ensures pay and benefits are appropriate for labor market; celebrates the success of employees in a public way; works with Human Resources to maximize employee engagement and monitor local labor environment to address issues as needed. Revenue Management Works with Revenue Management team to develop effective pricing strategies, balancing seasonality, economy, customer segments, property objectives and customer satisfaction; established revenue strategy that supports MHR/JW brand positioning in local market; ensures demand forecasting and sound revenue practices are in place to maximize yield; identifies ways to grow occupancy, RevPAR, and market share by researching and staying aware of competitor strategies; controls labor and capital expenses. Owner Relations Builds strong rapport with property owners through proactive and on-going communication; keeps owner informed of brand initiatives and guest experiences; provides owners with in-depth analysis of property performance, incorporating guest, financial and employee business data; manages an effective balance between owner interests and Marriott brand interests and develops solutions that create value for both; develops and effectively promotes ideas for improving property service and profitability to ownership. Customer and Public Relations Management Interacts with guests and other customers on a frequent basis to obtain feedback about their experiences on property; utilizes guest/customer feedback to recognize outstanding employee service performance and improve service delivery; emphasizes and holds leadership team accountable for addressing service failures or potential service failures, and for developing innovative ways to exceed guest expectations; establishes presence in the market by actively promoting an exemplary property/brand image, involving oneself in the local community, and by developing strategic alliances with local officials, businesses, and customers; anticipates needs of large groups or high profile guests in order to deliver flawless service; verifies that products, services, and events attain the appropriate publicity ( PR buzz ). Company/Brand Policy, Procedures, and Standards Compliance Verifies property compliance with legal, safety, operations, labor, and Marriott brand product and service standards; conducts both routine and short-notice quality assurance audits with specific departments; holds employees accountable for performing audits on a regular basis; conducts detailed walk-throughs to ensure building, public areas, kitchen, and grounds are well-maintained, safe, and meet or exceed guest expectations; ensures employees are appropriately trained and performing to standard. .