Brand Marketing Manager

As the Lead Brand Manager for Commercial Real Estate in Bangalore, you will play a pivotal role in shaping and executing the brand strategy for our rapidly growing real estate brand. With over 10 years of experience in commercial real estate marketing, you will be responsible for developing a compelling brand narrative that resonates with our target audience, including institutional clients, corporates, investors, and partners. Your key responsibilities will include defining and owning the brand strategy across various asset classes, such as offices, business parks, retail spaces, and co-working environments. You will lead the development of brand architecture, naming systems, visual identity, and tone of voice to ensure consistency and relevance in a competitive market. In addition to brand strategy, you will work closely with sales, leasing, and business development teams to create high-impact collaterals and tools that drive deal conversions. Your expertise in B2B marketing will be critical in developing go-to-market strategies for new projects and executing integrated campaigns targeting decision-makers, brokers, CXOs, and industry influencers. Furthermore, you will oversee media planning and campaigns across digital, print, outdoor, and industry platforms to drive brand awareness and performance. Your role will also involve conceptualizing and executing thought leadership events, industry expos, investor meets, and site-based brand experiences that align with our brand standards and business objectives. To excel in this role, you should have a deep understanding of the commercial real estate landscape, leasing models, and client expectations. Your proven track record in brand management, strategic planning, and campaign execution will be essential in driving marketing efforts that directly contribute to sales and business growth. Join our award-winning marketing team and be part of a dynamic, high-growth environment where innovation and impact are celebrated. If you are ready to make a significant contribution to shaping the future of commercial real estate brands, we invite you to apply for this full-time position based in Bangalore. Application Questions: - What is your notice period (in days) - What is your current annual salary (in INR) - What is your expected annual salary (in INR) - Are you comfortable with working in an in-office setup in Bangalore Experience: - Commercial Real Estate Brand Marketing: 10 years (Required) - CRE Media Planning & Campaigns: 10 years (Required) - Commercial Real Estate Domain: 10 years (Required) - Sales Enablement for Commercial RE: 10 years (Required) Location: - Bangalore, Karnataka (Required),