Brand Manager -Neo banking

1 - 3 years

1 - 3 Lacs

Posted:1 week ago| Platform: Naukri logo

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Job Type

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Job Description

Brand Manager Neo banking

Job Title : Brand Manager Neo banking

Location : Chennai, Hyderabad, Bangalore

Experience : 1-3

Role Summary:

Key Responsibilities:

  • Develop brand identity, tone, and visual guidelines.
  • Plan and execute brand campaigns across digital and offline channels.
  • Conduct market research and customer insights to refine brand strategy.
  • Collaborate with design, content, and product teams.
  • Monitor brand health metrics and adjust strategies accordingly.

Qualifications:

  • 5+ years in brand management, preferably in fintech or consumer tech.
  • Strong storytelling and creative direction skills.
  • Experience with brand tracking tools and consumer research.
  • Ability to manage agencies and cross-functional teams.

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