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1.0 - 3.0 years
1 - 3 Lacs
Hyderabad, Chennai, Bengaluru
Work from Office
Brand Manager Neo banking Job Title : Brand Manager Neo banking Location : Chennai, Hyderabad, Bangalore Experience : 1-3 Role Summary: Own the brand strategy and positioning for the neo banking vertical, ensuring consistent messaging and customer perception across all touchpoints. Key Responsibilities: Develop brand identity, tone, and visual guidelines. Plan and execute brand campaigns across digital and offline channels. Conduct market research and customer insights to refine brand strategy. Collaborate with design, content, and product teams. Monitor brand health metrics and adjust strategies accordingly. Qualifications: 5+ years in brand management, preferably in fintech or consumer tech. Strong storytelling and creative direction skills. Experience with brand tracking tools and consumer research. Ability to manage agencies and cross-functional teams.
Posted 2 months ago
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