Brand Manager

Role Overview: As a National Brand Manager, you will play a crucial role in leading and elevating the brand's presence and performance across the nation. Your deep understanding of national market dynamics and consumer behavior will be instrumental in developing and executing cohesive national brand strategies that drive growth, consistency, and brand loyalty. Your exceptional leadership, analytical, and stakeholder management skills will be key to your success in this role. Key Responsibilities: - Develop and implement a cohesive national brand strategy aligned with overall business objectives. - Ensure brand consistency across all regions and channels, adapting strategies to meet specific regional market needs. - Conduct in-depth national market research and analysis to identify trends, opportunities, and competitive threats. - Plan and execute comprehensive national marketing campaigns across various channels, managing budgets effectively. - Work closely with regional marketing teams to ensure alignment with national brand strategies and provide support for brand implementation and campaign execution. - Build and maintain relationships with key national stakeholders and collaborate with cross-functional teams. - Manage national budget and analyze ROI of national marketing campaigns to optimize strategies continuously. Qualification Required: - Bachelor's degree in Marketing, Business Administration, or related field; MBA preferred. Additional Company Details: The company provides benefits such as food, health insurance, and provident fund. The work location is in person in Coimbatore. (Note: The contact details of the Recruitment Manager have been omitted for privacy reasons.),