Budget for the role is upto 6lpa Job Responsibilities: ● Responsible to make outbound calls to manage and convert leads for state of the art programs across domains such as Finance, Analytics, Full Stack and Marketing ● Be an interface between Imarticus and the prospective candidates and provide in-depth information to prospective learners, this includes counseling through phone, email, chat and social media. ● Meet and overachieve the given weekly, monthly and quarterly target in terms of revenue and enrollments ● Identify references through the existing customer base to increase the sales pipeline ● Be responsible for adherence of the inside sales process, tools and data management. ● Maintain a detailed database of all the interactions with the leads and provide constant feedback to the Manager in order to optimize lead closure. ● Maintain effective communication till the time learner is onboarded Skill Required: ● Proved experience in Inside Sales using cold or warm leads ● Ability to connect with the customer and try to offer the best solution for his career. Customer needs first! ● High levels of initiative, self-motivation and time management ● Ability to influence and negotiate with customers at all levels ● Ability to engage and gain commitment effectively across all communication platforms (via telephone, email & face to face). ● Ability to establish/maintain credibility with all customers ● Strong on Microsoft Word, PowerPoint, Excel skills Show more Show less
Imarticus is a leading professional education Edtech firm, that provides industry-endorsed programs in Finance, Analytics, Marketing across the B2B and B2C segments via physical and online channels. Imarticus has over 12 offices in India and expanding internationally to cater to global opportunities in training and upskilling. Imarticus has pioneered the art of partnership and alliances with corporates and academic institutions and has built cutting-edge learning solutions catering to its consumer and corporate segments via a combination of online and classroom delivery. Why Imarticus? Educated over 10,00,000+ individuals pan India across 30+ different programs Achieved student outcomes and created impact in over 45000 learners Pioneered the concept of professional degrees: ’Prodegrees’. Partnered with leading corporates like KPMG and leading academic organizations like IIM Calcutta, IIM Lucknow, IIT Roorkee, BIMTECH, Jain and others Caters to the human capital and up-skilling needs of over 500 firms. Bridge the gap between academics and the industry by providing job-specific and industry-relevant training Collaborated with global giants to revolutionize learning by allowing aspirants to acquire skills demanded by the industry. Need more info? Head to visit https://imarticus.org/ Job Responsibilities: Responsible to make outbound calls to manage and convert leads for state of the art programs across domains such as Finance, Analytics, Full Stack and Marketing Be an interface between Imarticus and the prospective candidates and provide in-depth information to prospective learners, this includes counselling through phone, email, chat and social media. Meet and overachieve the given weekly, monthly and quarterly target in terms of revenue and enrollments Identify references through the existing customer base to increase the sales pipeline Be responsible for adherence of the inside sales process, tools and data management. Maintain a detailed database of all the interactions with the leads and provide constant feedback to the Manager in order to optimize lead closure. Maintain effective communication till the time learner is onboarded Skill Required: Proved experience in Inside Sales using cold or warm leads Ability to connect with the customer and try to offer the best solution for his career. Customer needs first! High levels of initiative, self-motivation and time management Ability to influence and negotiate with customers at all levels Ability to engage and gain commitment effectively across all communication platforms (via telephone, email & face to face). Ability to establish/maintain credibility with all customers Strong on Microsoft Word, PowerPoint, Excel skills Show more Show less
Role Description This is a full-time on-site role for a Human Resources Intern located in Mumbai. The Human Resources Intern will assist with the daily operations of the HR department. Responsibilities include supporting the implementation of HR policies, coordinating employee benefits programs, assisting in personnel management, and helping with recruitment and onboarding processes. The intern will also maintain employee records, prepare HR-related documentation, and participate in various HR projects. Qualifications Knowledge of Human Resources (HR) and HR Management Skills in Personnel Management Excellent communication and interpersonal skills Strong organizational and time management skills Ability to maintain confidentiality and handle sensitive information Pursuing or having completed a degree in Human Resources, Business Administration, or a related field
Company Description About Us Imarticus is a leading professional education Edtech firm, that provides industry-endorsed programs in Finance, Analytics, Marketing across the B2B and B2C segments via physical and online channels. Imarticus has over 12 offices in India and expanding internationally to cater to global opportunities in training and upskilling. Imarticus has pioneered the art of partnership and alliances with corporates and academic institutions and has built cutting-edge learning solutions catering to its consumer and corporate segments via a combination of online and classroom delivery. Role Summary: We are seeking a dynamic and result-driven Inside Sales Team Lead to join our Delhi CP office. This role involves both individual sales contribution and team leadership. The ideal candidate should be a strategic thinker with excellent people management skills, capable of driving team performance while also meeting personal revenue targets. Key Responsibilities: Individual Contribution: Own and manage a personal sales target for executive education programs. Conduct consultative sales calls, follow-ups, and closures with potential learners. Maintain high levels of conversion and productivity from leads. Team Leadership: Lead, mentor, and motivate a team of Inside Sales Executives (5–8 members). Track team performance on a daily/weekly/monthly basis. Ensure team members achieve their individual KPIs and the overall team sales target. Conduct regular coaching sessions, sales huddles, and performance reviews. Collaborate with the marketing and operations teams for lead quality and process improvements. Reporting & Insights: Provide regular performance reports and forecasting updates to senior management. Analyze sales metrics and suggest improvement areas for both individual and team success. Key Resquirements: Proven experience in Inside Sales, preferably in EdTech. Minimum 1–2 years of experience leading a sales team. Strong communication, negotiation, and problem-solving skills. Ability to manage multiple priorities and thrive in a target-driven environment. Hands-on experience with CRM tools (e.g., Leadsquared, Salesforce, Zoho).
Job Title: Performance Marketing Manager Job Description: Roles and responsibilities: ● Knowledge in paid advertising campaigns in Google, Facebook, Yahoo/Bing Network, LinkedIn, E-mail Marketing and content networks (ex. Taboola/Outbrain/Colombia) ● Getting ROAS driven output from the team by Setting, Executing, Managing & optimizing paid campaigns on Google/Yahoo/Bing, Facebook, Twitter, LinkedIn, content networks (ex. Taboola/Outbrain/Colombia) YouTube & other self-served platform ● Own end-to-end execution, measurement, reporting and optimization of AdWords (Search, Display) campaigns with goals to increase transactions, new users, acquired via AdWords ● Execute strategies for keyword opportunities, campaign structuring, targeting across Search, and other facets of paid search in accordance with business goals ● Running A/B tests across paid search campaigns & landing pages ● Generate daily, weekly and monthly reporting for all major metrics, goals tracking, revenue tracking, and other paid search initiatives ● Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance to internal business goals. Skills: ● Systems Thinking: We are growing aggressively and hence this role requires incredible detail orientation and process thinking. ● Extremely creative/hacker mindset with In-depth knowledge of PPC/Facebook Advertising & Affiliate ecosystem.
Job Title: Copywriter Location: Mumbai | Experience: 5–6 years | Type: Full-time | Department: Marketing About Company Imarticus Learning is India’s foremost professional education company. It is dedicated to bridging the skill gap through high-quality, industry-relevant education, specialized training, career assistance, and mentorship from industry professionals. Founded in 2012 by Nikhil Barshikar and Sonya Hooja, the company aims to upskill professionals to fulfil various industries' current and upcoming job market demands. The company offers programs that prepare learners for successful careers in finance, data science, analytics, technology, marketing, and management. The Mumbai-headquartered company is India’s first and only approved preparation partner for five global accounting and finance certifications: CMA, ACCA, CPA, CFA & FRM. Since its inception, the company has impacted over one million careers, placing 75,000+ learners in top MNCs through its association with 3,500+ global hiring partners. With 20+ offices and training centers across India and a team of 1,000+ skilled professionals, Imarticus Learning continues to drive growth and innovation in the education sector. It has collaborated with 25+ premier institutes and industry leaders, including IIMs, IITs, ISB, XLRI, London Business School, Oxford, PwC, About the Role We are seeking a Copywriter with 5–6 years of experience in crafting high-impact marketing communication. This role goes beyond writing — it’s about creating stories, sharpening brand voice, and delivering copy that moves audiences to action across campaigns, social media, websites, videos, and offline brand touchpoints. You will collaborate with design, brand, performance marketing, and product teams to bring ideas to life. From taglines that stick to scripts that inspire — your words will shape how learners and partners perceive Imarticus. Key Responsibilities • Develop compelling, on-brand copy for campaigns, ads, landing pages, social media, emailers, scripts, and brand films. • Partner with designers, marketers, and video teams to deliver creative campaigns with sharp storytelling. • Brainstorm and execute concepts, taglines, and narratives for launches, events, and activations. • Adapt copy across platforms (Instagram, LinkedIn, YouTube, print, outdoor, etc.) while maintaining tone consistency. • Write scripts for promotional videos, testimonial edits, and thought-leadership content. • Edit and elevate existing communication to meet brand and creative standards. • Ensure messaging aligns with business goals while being youth-relevant, aspirational, and premium. • Collaborate with performance marketing team to create high-converting ad copy. • Work with brand team on campaign ideation, reviewing deliverables, and ensuring copy excellence. • Stay updated with trends in advertising, youth culture, and digital storytelling. Requirements • 5–6 years of proven experience as a Copywriter in a creative agency or a fast-paced brand marketing environment. • Strong portfolio showcasing campaign work, ad copy, taglines, and brand storytelling (not just blogs). • Excellent command of English with a flair for short-form, persuasive, and impactful writing. • Ability to write across tones: witty, aspirational, authoritative, educational, and youthful. • Experience working on digital campaigns, social media, and video scripts. • Strong conceptual skills with the ability to translate brand strategy into creative messaging. • Attention to detail, speed, and ability to manage multiple projects simultaneously. • Familiarity with SEO and content marketing is a plus, but passion for advertising-style copy is a must.
Job Title: Copywriter Location: Mumbai | Experience: 5–6 years | Type: Full-time | Department: Marketing About Company Imarticus Learning is India’s foremost professional education company. It is dedicated to bridging the skill gap through high-quality, industry-relevant education, specialized training, career assistance, and mentorship from industry professionals. Founded in 2012 by Nikhil Barshikar and Sonya Hooja, the company aims to upskill professionals to fulfil various industries' current and upcoming job market demands. The company offers programs that prepare learners for successful careers in finance, data science, analytics, technology, marketing, and management. The Mumbai-headquartered company is India’s first and only approved preparation partner for five global accounting and finance certifications: CMA, ACCA, CPA, CFA & FRM. Since its inception, the company has impacted over one million careers, placing 75,000+ learners in top MNCs through its association with 3,500+ global hiring partners. With 20+ offices and training centers across India and a team of 1,000+ skilled professionals, Imarticus Learning continues to drive growth and innovation in the education sector. It has collaborated with 25+ premier institutes and industry leaders, including IIMs, IITs, ISB, XLRI, London Business School, Oxford, PwC, About the Role We are seeking a Copywriter with 5–6 years of experience in crafting high-impact marketing communication. This role goes beyond writing — it’s about creating stories, sharpening brand voice, and delivering copy that moves audiences to action across campaigns, social media, websites, videos, and offline brand touchpoints. You will collaborate with design, brand, performance marketing, and product teams to bring ideas to life. From taglines that stick to scripts that inspire — your words will shape how learners and partners perceive Imarticus. Key Responsibilities • Develop compelling, on-brand copy for campaigns, ads, landing pages, social media, emailers, scripts, and brand films. • Partner with designers, marketers, and video teams to deliver creative campaigns with sharp storytelling. • Brainstorm and execute concepts, taglines, and narratives for launches, events, and activations. • Adapt copy across platforms (Instagram, LinkedIn, YouTube, print, outdoor, etc.) while maintaining tone consistency. • Write scripts for promotional videos, testimonial edits, and thought-leadership content. • Edit and elevate existing communication to meet brand and creative standards. • Ensure messaging aligns with business goals while being youth-relevant, aspirational, and premium. • Collaborate with performance marketing team to create high-converting ad copy. • Work with brand team on campaign ideation, reviewing deliverables, and ensuring copy excellence. • Stay updated with trends in advertising, youth culture, and digital storytelling. Requirements • 5–6 years of proven experience as a Copywriter in a creative agency or a fast-paced brand marketing environment. • Strong portfolio showcasing campaign work, ad copy, taglines, and brand storytelling (not just blogs). • Excellent command of English with a flair for short-form, persuasive, and impactful writing. • Ability to write across tones: witty, aspirational, authoritative, educational, and youthful. • Experience working on digital campaigns, social media, and video scripts. • Strong conceptual skills with the ability to translate brand strategy into creative messaging. • Attention to detail, speed, and ability to manage multiple projects simultaneously. • Familiarity with SEO and content marketing is a plus, but passion for advertising-style copy is a must.
Product Marketing & Creative Lead (GTM + Conversion Focus) Core Mandate Lead the creative engine and product marketing strategy for Imarticus’s flagship programs and center-led initiatives ensuring every learner touchpoint (ads, landing pages, collaterals, events) is on-brand, conversion-focused, and impactful. Product Marketing & GTM Define positioning, messaging, and launch playbooks for new programs and initiatives. Translate product features into learner-centric stories: outcomes, alumni success, faculty credibility. Lead program GTMs: from launch assets and videos to sales collaterals and PR hooks. Partner with product and program teams to spot differentiators and craft narratives. Creative & Content Leadership Lead the internal creative squad (designer, video editor, copywriter) - ensuring briefs are sharp, timelines are respected, and outputs meet brand standards. Be the quality gatekeeper for all marketing assets: ads, videos, brochures, landing pages, event collaterals. Maintain a central asset library for sales and regional teams to access and reuse. Set up processes for creative production: briefing formats, review cycles, feedback loops, and version control. Drive a data-informed creative culture: link CTR, engagement, and conversion data back to creative decisions. Mid-Funnel & Conversion Optimisation Own CTR and CVR uplift across paid creatives, video ads, and landing pages. Run structured A/B tests on messaging, design, and formats. Collaborate with performance team on TOFU -> MOFU handoff quality. Build persona-driven variations of messaging and creatives (student, working professional, career switcher). Cross-Functional Coordination Work with sales to build playbooks, battle cards, and objection-handling decks. Coordinate with regional/center teams for on-ground activations and localised assets. Ensure alignment with program, product, and business owners so GTMs are cohesive. Research & Insights Run competitor benchmarking on creative + positioning. Track learner feedback + counsellor inputs to refine content and collaterals. Use GA4, CRM, and campaign dashboards to track funnel performance. Qualifications & Skills 3+ years in creative-led product marketing / campaign management. Strong creative sensibility (able to critique ads, videos, copy and push for better). Hands-on with mid-funnel optimisation (ad CTR, LP CVR). Excellent project management: juggling multiple briefs, deadlines, vendors. Effective communicator and stakeholder manager. What Success Looks Like Creative team runs like a studio: predictable, high-quality, and on-time. Ad CTRs and LP CVRs improve within first 3–6 months through testing. GTM campaigns land with clarity, speed, and impact. Sales team adoption of collaterals increases. Brand output across ATL/BTL feels consistent and premium.
Job Title: Performance Marketing Manager Job Description: Roles and responsibilities: ● Knowledge in paid advertising campaigns in Google, Facebook, Yahoo/Bing Network, LinkedIn, E-mail Marketing and content networks (ex. Taboola/Outbrain/Colombia) ● Getting ROAS driven output from the team by Setting, Executing, Managing & optimizing paid campaigns on Google/Yahoo/Bing, Facebook, Twitter, LinkedIn, content networks (ex. Taboola/Outbrain/Colombia) YouTube & other self-served platform ● Own end-to-end execution, measurement, reporting and optimization of AdWords (Search, Display) campaigns with goals to increase transactions, new users, acquired via AdWords ● Execute strategies for keyword opportunities, campaign structuring, targeting across Search, and other facets of paid search in accordance with business goals ● Running A/B tests across paid search campaigns & landing pages ● Generate daily, weekly and monthly reporting for all major metrics, goals tracking, revenue tracking, and other paid search initiatives ● Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance to internal business goals. Skills: ● Systems Thinking: We are growing aggressively and hence this role requires incredible detail orientation and process thinking. ● Extremely creative/hacker mindset with In-depth knowledge of PPC/Facebook Advertising & Affiliate ecosystem.