Asst. Manager -Marketing - KFC

Job Description

The successful candidate will have 4+ years of relevant experience in marketing, preferably in the retail or restaurants industry. The role requires expertise in both traditional and digital marketing strategies, with a focus on social media, performance marketing, and search engine marketing campaigns. The ideal candidate should possess strong communication and interpersonal skills, excellent time management abilities, and proficiency in MS Office Suite. Key Responsibilities: Utilize traditional marketing tools and media, with a strong understanding of local store marketing tools. Stay updated with new age digital marketing tools and media to effectively reach target audiences. Manage social media, performance marketing, and search engine marketing campaigns to drive engagement and achieve marketing goals. Execute influencer marketing campaigns and monitor performance metrics to optimize results. Demonstrate a proven track record in driving successful digital campaigns. Liaise with mall marketing teams to build partnerships and enhance brand presence. Manage vendors effectively to ensure timely delivery of marketing materials and services. Oversee aggregator management, including promotions, campaigns, and tracking results. Deliver engaging presentations and demonstrate proficiency in data mining and analysis. Qualifications and Skills: Bachelor's degree or equivalent and 4+ years of experience in retail marketing. Experience in the retail or food retail industry is preferred. Show more Show less