Associate Manager/ Manager- Product Marketing

We are seeking an Associate Manager/Manager - Product Marketing to drive our marketing initiatives and enhance our product offerings in the Indian market. The ideal candidate will have a strategic mindset and a passion for marketing, with the ability to translate complex concepts into clear and compelling messaging. Responsibilities Develop and execute product marketing strategies to increase product awareness and drive sales growth. Conduct market research to identify customer needs and market trends. Collaborate with cross-functional teams including product development, sales, and customer support to ensure alignment on product positioning. Create and manage marketing materials such as brochures, presentations, and digital content. Plan and execute product launches, promotional campaigns, and events. Analyze marketing performance metrics to refine strategies and optimize ROI. Skills and Qualifications Bachelor's degree in Marketing, Business Administration, or related field. 2-4 years of experience in product marketing or related roles. Strong understanding of marketing principles and techniques. Excellent communication and presentation skills. Proficiency in digital marketing tools and analytics software. Ability to work collaboratively in a team environment and manage multiple projects simultaneously. Strong analytical skills to interpret data and make informed decisions.