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Aot Technologies
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Assistant Marketing Manager - Performance, Automation & CRM Operations

Assistant Marketing Manager - Performance, Automation & CRM Operations

Aot Technologies

5 - 10 years

8 - 12 Lacs

thiruvananthapuram

Posted:1 week ago| Platform:

Apply

Skills Required

sales wordpress automation tools automation systems continuous improvement operations product marketing crm sql marketing automation

Work Mode

Work from Office

Job Type

Full Time

Job Description

We are looking for an experienced

Assistant Marketing Manager

to support our digital marketing, lead management, and CRM operations. This role is suited for someone with strong performance marketing skills and hands-on experience managing B2B marketing funnels, automation tools, and paid campaigns. The ideal candidate will ensure high-quality lead flow, clean data practices, and seamless collaboration with the sales team.

Job Duties and Responsibilities

Performance & Paid Marketing

Manage Google Ads (Search, Display, Video) and paid social campaigns on LinkedIn and Meta.
Execute A/B testing, optimize campaigns, and ensure ROI-focused performance.

Lead Management & Database Operations

Oversee lead capture, qualification, routing, and database hygiene.
Maintain segmented, clean marketing lists and support nurture email flows.

Sales Team Collaboration

Align MQL/SQL definitions and support smooth lead handoff processes.
Provide campaign insights and lead context to support sales follow-up.

HubSpot CRM & Marketing Automation

Manage HubSpot workflows, scoring, forms, landing pages, and email campaigns.
Ensure CRM data integrity and generate funnel and performance reports.

Automation, Systems & Integrations

Build automation workflows using Airtable, Zapier, or similar tools.
Support integrations between ads, forms, CRM platforms, and operational tools.

Website & Creative Support (Nice to Have)

Experience with WordPress, Webflow, or Unbounce for landing pages and forms.
Ability to create basic visuals using Canva for campaigns (added advantage).

Required Qualifications

Education

Bachelor s in Marketing, Business Management, or IT required; MBA is a plus.

Experience

Minimum
5 years of experience
in marketing, with focus on performance, CRM, or demand generation.
Mandatory experience in
B2B marketing
.
Background in
Tech, SaaS, or Product Marketing
is an added advantage.

Knowledge, Skills, and Abilities

Hands-on experience with Google Ads, LinkedIn Ads, and paid performance channels.
Strong working knowledge of
HubSpot
(marketing automation + CRM).
Experience using automation tools like Airtable, Zapier, Make.com or similar.
Strong analytical skills with ability to interpret funnel and campaign insights.
Excellent communication, documentation, and cross-functional collaboration skills.

Disclaimer: The job location mentioned in this description is based on publicly available information or company headquarters. Candidates are advised to verify the exact job location directly with the employer before applying.

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Assistant Marketing Manager - Performance, Automation & CRM Operations

thiruvananthapuram

5.0 - 10.0 yrs

INR 8 - 12 Lacs

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Assistant Marketing Manager - Performance, Automation & CRM Operations

Experience & Salary

Skills Required

Work Mode

Job Type

Job Description

Assistant Marketing Manager

Job Duties and Responsibilities

Performance & Paid Marketing

Lead Management & Database Operations

Sales Team Collaboration

HubSpot CRM & Marketing Automation

Automation, Systems & Integrations

Website & Creative Support (Nice to Have)

Required Qualifications

Education

Bachelor s in Marketing, Business Management, or IT required; MBA is a plus.

Experience

5 years of experience

B2B marketing

Tech, SaaS, or Product Marketing

Knowledge, Skills, and Abilities

HubSpot

More Jobs at Aot Technologies