Area Sales Manager - West Bengal

Job Description

Job Title: Area Sales Manager Key Responsibilities: Identify and capitalize on marketing opportunities to boost sales. Drive primary sales within the assigned territory to meet sales targets and maximize market share. Manage and execute dealer/sales promotion activities. Expand the dealer network to increase product reach and availability. Engage with end customers, addressing complaints and feedback. Liaison with banks and financial institutions to provide support for dealers/customers. Organize sales activities, train and motivate dealers and sales staff, and introduce incentive schemes. Conduct market surveys, customer meetings, and data analysis (e.g., RTO data) to identify target customers and improve market share. Provide MIS reports with market intelligence, including competitor activities, new product launches, and sales promotions, to the head office. Preferred Industry Experience: Machinery manufacturing (Tractors, Agri attachments, Excavators, Backhoe, Cranes, etc.) Qualifications: BE/Diploma in Engineering or MBA in Marketing. Key Competencies: Commercial acumen. Strong analytical and interpersonal skills. Team leadership with experience managing a team of 3 or more. Excellent communication and relationship management. Fluency in Bengali, Hindi, English mandatory Ability to resolve customer and dealer grievances effectively. Openness to travel (20-22 days/month). Willingness to relocate. Strong market knowledge and technical expertise in relevant products. Target-driven with a focus on achieving and exceeding goals Job Types: Full-time, Permanent Pay: ₹500,000.00 - ₹1,000,000.00 per year Schedule: Day shift Work Location: In person