Area Sales Manager

Company Description

Electronica Finance Limited (EFL) is a prominent Non-Banking Finance Company (NBFC) with a presence in over 200 branches throughout India. Established in 1990, EFL was one of the first NBFCs to provide loans for machinery purchases and has since expanded its offerings to include business loans, working capital loans, solar loans, and loans against property. Guided by ethics, mutual respect, and a global work culture, EFL has empowered over 35,000 customers in its 34-year history. With a strong focus on customer trust, approximately 40% of new loan disbursements come from repeat clients.

Position Title: Area Sales Manager-Machine Finance

Organization: Electronica Finance Ltd

Reports to: Zonal Sales Manager

Role: Team Handling

Contact: Judith Mercy-HR EFL

Ph:9209402945

Mail judith.mercy@efl.co.in

JOB DESCRIPTION

Key Purpose of the Job (Position Summary)

ASM is expected to generate business through various products like Machinery Loan, equipment loan, Plastic and Printing machines loan etc.

He/she will use existing as well as new channels for sourcing new-to-company cases by understanding the credit profile of the prospect, the exact need and other credit and operational aspects. The SM will also manage the portfolio so generated in terms of installment recovery and collections for as well as will be responsible for the health of the portfolio.

Key Functions & Responsibilities

Responsible for setting up the distribution network for machinery loan/ finance.

Dealership management: Conducting a survey of dealers in the market for a given set of products. Liaison with the network for sourcing new business.

Achieve sales targets for given the basket of products through dealer network, manufacturers, OEM, Charted accountants and market combing.

Devise finance schemes to suit customers’ requirements.

Recommend manufacturers & dealers as a part of continuous business development.

Manage portfolio of existing customers and provide prompt service. Explore opportunities of cross selling other products.

Collections & Delinquency management.

Education: Any Graduate /Postgraduate

Experience: 5 to 13 Years

Language Skills: English, Local Language

Technical / Managerial Competencies Required:

Relevant experience (5 -13 yrs) in sales of financial products (Selling Loan). Experience in Assets (Equipment finance / Machinery Loan, SME loan, BL, Working Capital,OD,CC) preferred.

Dealer management & experience in equipment finance is a big plus

Sound knowledge of MS office, esp. Microsoft excel

Should have owned mode of transport as the job requires extensive travel within the allocated geography