Area Sales Manager

Job Title : Area Sales Officer

Job Location : Tirunelveli

Experience : 3-5 Years

Salary : Nagotiable

Relevant Industry : Diary and Farm Industry

Relevant Skills : Sales, Product Knowledge, Marketing stragedy

Job Summary:

Key Responsibilities:

Market Operations:

• Begin market

  work at 7:00 AM

  , with the first call point at this time.
• Complete 30 retailer visits per day, including 5 new calls.
• Adhere to the daily PJP (

  Pre-Plan Journey

  ); seek prior approval for any changes.
• Submit expense bills to Head Office (HO) on the 1st and 17th of each month.
• Maintain and send distributor-wise manual DSR (Daily Sales Report) to HO before the 3rd of each month.

Sales Data and Appearance:

• Carry and update sales data regularly.
• Maintain a neat and professional appearance in dress code/uniform.

Reporting and Documentation:

• Report daily Target vs. Actual performance to the reporting manager.
• Appoint at least one distributor with a minimum volume of 100-150 liters per day.

Freezer Utilization:

• Ensure accurate documentation of freezer availability and maintenance with HO SAP.
• Manage freezer billing and supply documentation from distributor to retailer.
• Retrieve or reassign freezers from retailers not meeting volume expectations.

Market Outstanding:

• Confirm and report COB (Cash on Bill) to HO between the 10th and 15th of each month.
• New parties should not receive credit; reduce credit for existing parties to zero.
• Resolve old outstanding amounts and update inoperative customers' collection status weekly.

Customer Volume and Transport:

• Ensure existing customer volumes are maintained.
• Meet monthly target for TCPL (Transport Cost Per Liter) in secondary transport.
• Conduct monthly audits for primary and secondary routes.

Daily Tasks:

• Complete daily reporting and planning with ASM (Area Sales Manager) after-market work.

Performance Scoring:

• Volume Target:

• Achieve 100% of the target for full marks; 0% if not achieved.

• DSR (Daily Sales Report):

• Update one DSR for two major distributors monthly: 50% for one, 100% for two.
• Submit manual DSR for all primary customers for full marks.

• Field Assist Utilization:

• Adhere to starting times: Milk Team by 7:00-7:30 AM, Product Team by 9:00-9:30 AM.
• Work a minimum of 7 hours daily. Less than 7 hours results in 0%.
• Complete 20-26 days of retail market work monthly for full marks.
• Retail coverage and call visits: Achieve at least 80% of scheduled calls and visit a minimum of 25 retailers.
• Make at least 50 new calls monthly and ensure productivity with 5 productive calls for full marks.

Tray Monitor:

• 0-25% excess from standard: 100%, 25%-60% excess from standard: 50%, Over 60% excess from standard: 0%

Contact Details :99438 28030 / vishnupriya.a @cielhr.com