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Area Sales Manager Anand

Aditya Birla Management Corporation Private Limited

3 - 5 years

|

4 - 6 Lacs

Patan - Gujarat Gujrat India

Posted:1 day ago| Platform: Foundit logo

Apply

Skills Required

Volume and Value Target Field Activations On-ground Promotions Market Analysis Trade Schemes

Work Mode

On-site

Job Type

Full Time

Job Description

Key Responsibilities

Volume and Value Target
Plan and drive initiatives to establish focused products in the market
Maintain sustainable sales potential for focused products (in addition to regular range of products)
Field Activations
Design and execute field marketing activities around the products
Increase adoption and depth through programs focused on product awareness
Communicate product strengths vis--vis competition products in the market
On-ground Promotions
Provide assistance to the team and loyalty team (Services) in driving the loyalty program
Encourage participation from all stakeholders (dealers, contractors, painters, etc.) to enhance program effectiveness
Grow the number of participants and implement engagement strategies for retention
Market Analysis
Conduct regular market research
Track key competitor products, pricing, and promotional activities
Trade Schemes
Provide inputs for scheme design to the head of the trade sales team

Desired Skills and Experience

Communication
Sales

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Aditya Birla Management Corporation Private Limited

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