Analytics Manager, Business and Marketing

👩 💻 The role

This isn't just another analytics role; this is a leadership position with a mandate to shape the future of growth at Headout. We're looking for a leader to take the helm of our Business & Marketing data functions, transforming raw data into the strategic insights that will power our next phase of global expansion.

You won't just be answering questions; you'll be defining which questions we should be asking. You'll partner directly with our executive team, build a world class analytics team, and own the data narrative that drives our multi-million dollar marketing investments and market entry strategies. This is a rare opportunity to build and scale a critical function within a high growth, profitable startup.

🤩 What makes this role special?

• Own the Strategic Narrative:

  You will own the end-to-end analytical roadmap for our Growth and Marketing teams. You'll translate complex datasets into clear, compelling narratives and present your findings to senior leadership, directly influencing our P&L and strategic direction.

• Partner with Leadership

  : Act as a dedicated strategic partner to our leadership across Marketing, Business, and Operations. You'll be the go-to expert, providing the critical insights that shape their decisions on budget allocation, channel optimisation, and international growth.

• Build and Mentor a World-Class Team

  : You will hire, manage, and develop a team of talented data analysts. You'll foster a culture of excellence, curiosity, and impact, leveling up the team's skills in analytics, storytelling, and commercial thinking.

• Drive Business Impact

  : Go beyond insights to drive tangible outcomes. You will design and analyse A/B tests, build sophisticated attribution models, and create frameworks to measure the ROI of every growth initiative, ensuring our efforts are both impactful and efficient.

💝 What skills & experience do you need?

• A Leader and Influencer

  : You have demonstrable experience managing and mentoring analysts, coupled with a proven ability to partner with and influence senior business stakeholders (Director, VP level).

• Strong Commercial Acumen

  : You think like a business owner. You instinctively connect data points to financial outcomes ($) and can articulate the "so what?" behind every analysis.

• Deep Domain Expertise

  : You have hands-on experience untangling the complexities of digital marketing and business analytics. You're comfortable dissecting performance marketing channels (Paid Search, SEO, Affiliates, CRM) and modeling business drivers like LTV and CAC.

• Technical Proficiency

  : Your technical toolkit is sharp. You possess advanced proficiency in SQL for complex analysis and are comfortable with a scripting language like Python or R for statistical modeling. Experience with modern BI tools (e.g., Looker, Tableau) and data warehousing concepts is essential.

• A Pragmatic and Strategic Mindset:

  You are an analytical, creative thinker who can navigate ambiguity. You have a bias for action and know how to make the right trade-offs between speed, depth, and accuracy to deliver maximum impact.

• Passion for the Mission

  : You are genuinely excited by the challenge of using data to help people discover and experience the world.