About SquareOps: SquareOps is a fast-growing AWS Advanced Tier Services Partner helping tech-driven teams with cloud migration, DevOps, Kubernetes, platform engineering, and compliance (SOC 2, PCI, HIPAA). We are also building Atmosly a modern self-service DevOps platform that simplifies Kubernetes management, CI/CD, cloud cost optimization, and GitOps workflows. As technical founders, we ve built strong
VP -Sales and GTM - SquareOps
About SquareOps: SquareOps is a fast-growing AWS Advanced Tier Services Partner helping tech-driven teams with cloud migration, DevOps, Kubernetes, platform engineering, and compliance (SOC 2, PCI, HIPAA). We are also building Atmosly a modern self-service DevOps platform that simplifies Kubernetes management, CI/CD, cloud cost optimization, and GitOps workflows.
As technical founders, we ve built strong product and service delivery capabilities. Now, we re looking for a data-driven commercial leader to take full ownership of sales, GTM strategy, and revenue growth across both business lines.
Role Description
You will be our first commercial leader, stepping in to own and scale the entire revenue function. This is not a traditional sales role you ll lead market research, pricing, packaging, GTM planning, automation, and team building. You ll work closely with the founders but have full ownership of commercial decisions.
Key Responsibilities
- GTM & Strategy Ownership
- Define and execute go-to-market strategies for both SquareOps (services) and Atmosly (SaaS)
- Identify target segments, ICPs, and high-ROI outreach channels across India and global markets
- Design and run pricing and packaging experiments to optimize conversion and revenue
- Sales & Revenue Leadership
- Build and lead a high-performing GTM team (sales, pre-sales, SDRs, partner/channel)
- Create sales playbooks, pitch materials, objection handling, and demo flows
- Own the CRM pipeline, forecasting, and performance reporting
- Data-Driven Market Analysis
- Conduct ongoing competitor research, keyword analysis, and market mapping
- Track funnel performance and metrics like CAC, LTV, payback, win rate, and churn
- Present insights that influence roadmap, pricing, and campaign investments
- AI-Driven GTM Automation
- Use tools like ChatGPT, Clay, Browse AI, Apollo, Zapier, or custom scripts to automate GTM workflows
- Build dashboards and reporting flows using Airtable, Notion, Google Sheets, or Looker Studio
- Set up lead enrichment, outreach workflows, and follow-up automation to streamline operations
- Cross-functional Collaboration
- Collaborate with marketing on SEO, demand-gen campaigns, and retargeting funnels
- Work with founders and the engineering team to translate market feedback into product roadmap inputs
- Represent the customer voice in pricing, onboarding, and packaging discussions
Who You Are:
- 7-12 years of experience in technical services or SaaS companies, ideally in DevOps, cloud, or security
- Proven experience building GTM/sales functions from scratch or scaling early-stage teams
- Strong analytical skills with a love for data-backed decision making
- Fluency in GTM tools: HubSpot, LinkedIn Sales Nav, Clay, Webscraper.io, ChatGPT, or equivalents
- Comfortable with light scripting (Python, Sheets, Airtable) to automate repetitive tasks
- Bonus: Experience with AWS Partnership programs or SaaS channel strategy
- Strong understanding of cloud, DevOps tools, Kubernetes, CI/CD, and enterprise infra needs
Why Join Us:
- Work directly with founders and take full ownership of the commercial strategy
- Shape the GTM and sales DNA of a high-potential services + product business
- Competitive compensation with performance-linked incentives and possible ESOPs
- Fast, transparent decision-making and strong engineering culture