Video Product Go-To-Market Specialist, Global Partnerships SellSide

Role Overview: You will play a critical role in building the Product strategy, prioritization of the roadmap, and lead commercial go-to-market activation as you execute product launches globally to the Sales team and Video Publisher customer base. Key Responsibilities: - Analyze market trends and the competitive landscape (OpenRTB, Prebid, CTV, live sports AdTech) to inform strategy. - Conduct data-driven market research and competitive analysis using SQL, analytics, and visualization tools to identify emerging SSP opportunities and understand publisher needs. - Collaborate with cross-functional teams (Product, Engineering, Sales) to define and prioritize SSP product roadmaps and go-to-market strategies, developing quantifiable recommendations and aligning with Google Ad Manager goals. - Develop and execute go-to-market plans for supply-side platform (SSP) products, including messaging, positioning, sales enablement, and regional adaptation. Create training and monitor performance using KPIs. - Build stakeholder relationships (Product, Engineering, Sales, Marketing, partners) to influence decisions and ensure alignment on product and go-to-market strategies while synthesizing feedback to inform execution. Qualifications Required: - Bachelor's degree or equivalent practical experience. - 6 years of experience in sales strategy or enablement within digital advertising with exposure to CTV. - Experience managing business operations, sales pipelines, and stakeholder relationships. - Experience in the Media and Entertainment and Sports and programmatic advertising industry. - Understanding of performance and brand marketing strategies within the CTV landscape. - Ability to navigate ambiguity in the rapidly changing CTV market. - Excellent storytelling and communication skills, with the ability to convey the value of CTV solutions. - Excellent collaboration skills and ability to build partnerships within the CTV industry. - Excellent problem-solving skills related to CTV advertising.,