Vendor Relations & Ops Manager

As the Vendor Relations & Ops Manager, you will play a pivotal role in leading digital marketing campaigns and vendor partnerships to drive measurable business growth. Your responsibilities will involve a combination of performance marketing, strategic vendor management, and data-driven insights to optimize ROI and operational efficiency. Key Responsibilities: - Manage multi-channel campaigns (search, social, programmatic, affiliate) focusing on KPIs such as CPL, CPA, and ROI - Establish and nurture long-term partnerships with vendors, negotiate contracts, and drive cost savings - Provide actionable insights through GA4, Google Ads, and DSPs for informed decision-making - Collaborate effectively with sales, product, and creative teams to align marketing efforts - Implement innovative tools, automate workflows, and enhance campaign efficiency Qualifications Required: - Minimum 5 years of experience in digital marketing or vendor operations - Proficiency in Google Ads, GA4, Adobe Analytics, and DSPs - Demonstrated track record of scaling acquisition and cost reduction - Strong communication and negotiation skills - Bachelor's degree in Marketing or Business (MBA preferred) The company values success based on the following metrics: - Campaign efficiency metrics (CPL, CPA, ROI) - Vendor cost savings and retention rates - Lead-to-booking conversion rates - Revenue impact resulting from marketing initiatives - Timely execution of marketing campaigns Join us in this dynamic role where you will have the opportunity to make a significant impact on the company's growth through strategic vendor partnerships and performance marketing campaigns.,