Subject Matter Expert – Fitness Programs (Mobile Application)

About FriskaAi

FriskaAi is an intelligent health management platform revolutionizing preventive care, chronic disease management, and population health through AI-driven insights. We are part of HFWL Company, committed to transforming healthcare through innovation, compassion, and cutting-edge technology.

mobile-first fitness and wellness solutions

Role Overview

Subject Matter Expert (SME) in Fitness Programs

U.S. fitness guidelines, certifications, and best practices

Key Responsibilities

• Design and review

  mobile-ready fitness programs

  with appropriate progression, periodization, and safety protocols.
• Adapt programs for

  different demographics and health needs

  : beginners, older adults, chronic disease populations, and fitness enthusiasts.
• Integrate

  U.S.-standard exercise guidelines (ACSM, AHA, WHO)

  into app-based routines.
• Collaborate with product managers, AI engineers, and UX teams to ensure

  evidence-based and user-centered fitness delivery

  .
• Create and approve

  exercise libraries, instructional videos, and interactive workout modules

  .
• Develop

  adherence strategies, gamification elements, and engagement features

  for mobile fitness journeys.
• Ensure compliance with

  CPR/AED safety protocols and emergency exercise guidelines

  .

Requirements

• 8+ years of hands-on experience

  designing and delivering fitness programs for diverse populations.
• Bachelor’s or Master’s degree in

  Exercise Science, Kinesiology, Human Performance, or Biomechanics (preferred)

  .

• U.S.-recognized certifications (mandatory):

• NSCA – Certified Strength and Conditioning Specialist (CSCS)

  or NSCA-CPT

• NASM – CPT, PES, or Corrective Exercise Specialist (CES)

• ACE – Certified Personal Trainer or Medical Exercise Specialist

• ACSM – Certified Exercise Physiologist (EP-C) or Clinical Exercise Physiologist (CEP)

• CPR/AED and First Aid certification (required)

  .
• Proven expertise in

  digital fitness program development

  or

  mobile app-based coaching

  .
• Strong understanding of

  user engagement and adherence factors in digital platforms

  .

Nice to Have

• Experience with

  wearables, digital biomarkers, or connected fitness ecosystems

  .
• Familiarity with

  mobile health regulations and data privacy (HIPAA)

  .
• Experience in

  chronic condition-specific exercise (e.g., diabetes, hypertension, obesity management)

  .
• Contribution to

  content strategy, in-app challenges, or interactive fitness journeys

  .

What You’ll Gain

• Opportunity to shape a

  cutting-edge mobile fitness ecosystem

  impacting thousands of users.
• Collaborate with AI, product, and clinical teams to deliver

  personalized fitness at scale

  .
• Be a key driver of

  evidence-based health innovation

  in the U.S. market.