10 - 15 years

35 - 40 Lacs

Posted:None| Platform: Naukri logo

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Job Type

Full Time

Job Description

AMD is seeking dynamic professionals to lead strategic Go-To-Market (GTM) Marketing & Enablement Manager to lead partner marketing and sales enablement initiatives for our Global System Integrator (GSI) partners. This role will be instrumental in driving joint go-to-market strategies, accelerating partner-led revenue, and enabling GSI sales teams with AMD s value proposition across key verticals and solutions.
GTM Enablement:
  • Develop and execute enablement programs tailored to GSI partner sales, practices and CoE teams.
  • Create and deliver training plans, playbooks, and solution briefs aligned with AMD s product portfolio.
  • Collaborate with product and technical teams to ensure accurate and compelling messaging.
  • Track and measure enablement effectiveness through KPIs and feedback loops.
Partner Marketing:
  • Design and implement joint marketing campaigns with GSI partners to drive awareness and demand.
  • Manage co-branded content creation, digital campaigns, and event sponsorships.
  • Align marketing efforts with AMD s global and regional GTM strategies.
  • Monitor campaign performance and optimize for ROI.
GSI Partner Engagement:
  • Serve as the primary marketing and enablement liaison for assigned GSI partners.
  • Build strong relationships with partner marketing and sales teams.
  • Support strategic planning and quarterly business reviews (QBRs).
  • Identify new opportunities for collaboration and growth.
Cross-Functional Collaboration:
  • Work closely with AMD s sales, product, and corporate & regional marketing teams.
  • Coordinate with global partner marketing and enablement teams to ensure consistency.
  • Collaborate with internal finance, marketing operations and procurement (if needed) to manage the funding plans approved for the GSI partners
  • Interface with external agencies and vendors as needed.
Qualifications:
  • 10+ years of experience in sales enablement, partner marketing, or GTM roles in the tech industry.
  • Proven success in managing strategic partnerships, preferably with GSIs.
  • Strong understanding of B2B marketing, sales processes, and enterprise technology.
  • Excellent communication, project management, and stakeholder engagement skills.
  • Ability to work in a fast-paced, matrixed environment.
Preferred Experience:
  • Familiarity with AMD s product portfolio (CPUs, GPUs, AI, Data Center solutions).
  • Experience with marketing automation tools, CRM systems, and partner portals.
  • Global exposure and ability to work across time zones and cultures.
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Advanced Micro Devices, Inc

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