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Bewakoof.com
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Sr. Executive - Customer Retention Manager

Sr. Executive - Customer Retention Manager

Bewakoof.com

2 - 6 years

4 - 6 Lacs

bengaluru

Posted:4 hours ago| Platform:

Apply

Skills Required

push notification clevertap whatsapp marketing sms retention marketing

Work Mode

Work from Office

Job Type

Full Time

Job Description

=

Key Responsibilities:

• Plan and execute campaigns on SMS, Email and Whatsapp. Schedule and monitor campaign

performance, making real time adjustments as needed.

• Develop strategies to expand the reach and effectiveness of SMS, Email and Whatsapp channels.

Identify opportunity to increase subscriber base and engagement.

• Continuously A/B test campaigns, messaging, and channel strategies to improve efficiency and

ROI.

• Cross-Functional Collaboration: Collaborate with marketing, content, product, and customer

support teams to align CRM initiatives with broader business objectives.

• Generate regular reports on campaign performance and share insights with the marketing team

Must Haves:

• Bachelor's degree in Marketing, Business, or related field; years of experience in CRM, retention

marketing, or related roles, preferably in D2C/Ecommerce sector.

• Proficiency in CRM software and marketing automation platforms (e.g., Clevertap, Moengage,

Webengage, etc.).

• Proven experience in executing CRM campaigns on SMS, Email and Whatsapp.

• Strong understanding of SMS, Email and Whatsapp as a channel.

Key Competencies:

• Excellent communication and interpersonal skills.

• Analytical mindset with the ability to interpret data and draw actionable insights.

• Ability to work collaboratively in cross-functional teams.

More Jobs at Bewakoof.com

Assistant Manager - Menswear Buying & Merchandisin

Bengaluru

4.0 - 7.0 yrs

INR 10 - 11 Lacs

Finance Executive

Bengaluru

2.0 - 7.0 yrs

INR 1 - 5 Lacs

Manager Sourcing (Knitwear) - Tiruppur

Tiruppur

8.0 - 13.0 yrs

INR 10 - 16 Lacs

Senior Quality Manager - (Knitwear)

Bengaluru

10.0 - 20.0 yrs

INR 10 - 15 Lacs

AM - Apparel Retail Allocator

Bengaluru

7.0 - 10.0 yrs

INR 10 - 12 Lacs

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Bewakoof.com

E-commerce/Fashion Retail

Hyderabad

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Sr. Executive - Customer Retention Manager

Experience & Salary

Skills Required

Work Mode

Job Type

Job Description

=

Key Responsibilities:

• Plan and execute campaigns on SMS, Email and Whatsapp. Schedule and monitor campaign

performance, making real time adjustments as needed.

• Develop strategies to expand the reach and effectiveness of SMS, Email and Whatsapp channels.

Identify opportunity to increase subscriber base and engagement.

• Continuously A/B test campaigns, messaging, and channel strategies to improve efficiency and

ROI.

• Cross-Functional Collaboration: Collaborate with marketing, content, product, and customer

support teams to align CRM initiatives with broader business objectives.

• Generate regular reports on campaign performance and share insights with the marketing team

Must Haves:

• Bachelor's degree in Marketing, Business, or related field; years of experience in CRM, retention

marketing, or related roles, preferably in D2C/Ecommerce sector.

• Proficiency in CRM software and marketing automation platforms (e.g., Clevertap, Moengage,

Webengage, etc.).

• Proven experience in executing CRM campaigns on SMS, Email and Whatsapp.

• Strong understanding of SMS, Email and Whatsapp as a channel.

Key Competencies:

• Excellent communication and interpersonal skills.

• Analytical mindset with the ability to interpret data and draw actionable insights.

• Ability to work collaboratively in cross-functional teams.

More Jobs at Bewakoof.com