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BMC Software
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Sr CRM Admin

Sr CRM Admin

BMC Software

3 - 8 years

5 - 10 Lacs

pune

Posted:16 hours ago| Platform:

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Skills Required

crm operations management forecasting ai power bi business analysis advocate subject matter expert sales salesforce data quality marketing r tableau revenue operations compliance data governance acquisitions hubspot

Work Mode

Work from Office

Job Type

Full Time

Job Description

About You

You are a proactive and experienced Salesforce operations professional who thrives at the intersection of business and technology. With a strong technical foundation and a passion for process improvement, you enjoy working with cross-functional teams to simplify, scale, and automate CRM workflows that drive measurable business impact.

Role and Responsibilities

As a CRM admin. in our CRM Customer Data Excellence team, your responsibilities will include:

Salesforce Platform Management: Administer, configure, and maintain the Salesforce platform, ensuring optimal performance, reliability, and alignment with business objectives.
Data Quality Governance: Own data hygiene, deduplication, enrichment, and operational cadence processes to maintain high CRM data quality. Implement and monitor data governance policies.
User Access Management: Manage user roles, permissions, profiles, and license usage in compliance with security and regulatory standards.
Territory Process Administration: Oversee territory assignment and changes for the sales community, adhering to the GTM model. Support lead lifecycle, opportunity management, and forecasting initiatives.
Change Management Deployment: Lead user acceptance testing (UAT), deployment, and change management for system enhancements and fixes. Communicate changes and gather feedback from stakeholders.
Training Documentation: Develop, plan, and deliver sales tool training. Build and maintain internal documentation and best practices.
Cross-Functional Collaboration: Partner with business, IT, and other teams to implement scalable processes and automation across the CRM ecosystem. Advocate for business needs and act as a subject matter expert on Salesforce and business processes.
Reporting Analytics: Perform business analysis and reporting, providing actionable insights to management and sales teams.
Continuous Improvement: Proactively identify process bottlenecks and propose scalable solutions. Evaluate new Salesforce features and drive adoption of relevant enhancements.
Ensure adherence to data privacy regulations (e.g., GDPR), support audit activities, and conduct periodic reviews of access controls.

Professional Expertise

Must-Have Skills:

Proven experience as the operational point of contact for sales and business teams, ensuring smooth execution of GTM processes and high data quality standards
Deep expertise in Salesforce operations: user management, data governance, process automation, and system configuration
Strong understanding of marketing and sales processes: territory management, lead management and routing, pipeline management, deal progression, and forecasting
Knowledge of account and contact management best practices, including segmentation, enrichment, deduplication, and hierarchy management
Exposure to revenue operations workflows such as territory management, pipeline coverage, and quota tracking
Ability to translate technical concepts into clear business terms and vice versa; strong sense of responsibility and teamwork.
Proactive problem-solving: identifying bottlenecks and proposing practical, scalable solutions
Track record of implementing automation and workflow that reduce manual tasks and improve CRM usability and productivity
Proficiency in Microsoft Office suite, especially Excel
Experience working in global teams across time zones in a collaborative environment with business users, colleagues, IT, Sales Operations, Marketing, Customer Success and other colleagues
Acted as the operational point of contact for Sales and other parts of the business teams, ensuring smooth execution of GTM processes and high data quality standards.
Deep expertise in day-to-day Salesforce operations, including user management, data governance, process automation and system configuration.
Good understanding of Marketing Sales processes: Territory Management, Lead ManagementRouting, Pipeline Management, Deal Progression, Forecasting
Knowledge of Account and Contact management best practices, including data segmentation, enrichment, deduplication, and hierarchy management.
Exposure to Revenue Operations workflows such as territory management, pipeline coverage and quota tracking.
Team player with strong sense of responsibility and ability to translate technical concepts into clear business terms and vice versa.
Proactively identifies bottlenecks in processes and proposes practical, scalable solutions.
Ability to handle multiple tasks simultaneously and prioritize accordingly
Lead and optimize core operational processes such as lead routing, case management, segmentation, territory assignments, and data hygiene.
Proven track record of implementing automation and workflow efficiencies that reduced manual tasks, improved CRM usability and increased team productivity.
Proficient in Microsoft suite Word, PowerPoint and especially Excel
Experience working in a global team working across different time zones, in a collaborative environment with business users, colleagues, IT, Sales Operations, Marketing, Customer Success and other colleagues

Preferred Skills:

Broader knowledge of other Revenue tech stack tools, e.g. Eloqua, HubSpot, Gainsight, Certinia
Familiarity with implementing AI and Agents to improve productivity and enhance the user experience
Experience with data visualization tools (e.g., Tableau, CRMA, Power BI) and basic scripting (e.g., Salesforce Flow, Apex triggers).

Education:

Bachelors degree in computer science, Information Systems, or a related field
Salesforce Administrator certification preferred
Minimum 3 yearsexperience in Salesforce administration or related roles (recommended).

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