Social Media Specialist (Photoshop Skills)

Kenangan Coffee, an Indonesia based coffee retail chain, launched our first cafe in Dehli India in April 2025. Today we have more than 3 cafes; and we are still expanding.

Social Media Specialist

Work Location: Gurgaon, India

Work Arrangement: On-Site Daily

Ideal Candidate Profile:

• Bachelor Degree in Design, Communications, Marketing or related field; with at least

  2 years’ of experience in social media management with hands-on campaign design or social media content creation experience.

• Working exposure from FMCG, QSR, F&B, ecommerce, or creative agencies.
• Strong understanding of social media platforms and content formats.
• Hands-on experience with video production and editing tools (e.g., CapCut, Adobe Premiere, Canva, AI tools).
• Proficient in Photoshop or equivalent for static content.
• Passionate about digital storytelling and content virality. Self-driven, resourceful, creative, and responsive to fast-paced environments.
• Able to work independently and collaboratively across teams.
• Emotionally intelligent and tactful in handling online criticism or complaints.

Job Role:

Content Creation & Social Media Management

• Develop engaging, trend-sensitive content (static, video, reels, stories, etc.) aligned with brand tone and marketing objectives.
• Shoot, produce, and edit short-form videos forMeta platforms such as Instagram
• Use editing tools (Photoshop, Canva, CapCut, or AI-based tools) to enhance photo and video content.
• Collaborate with marketing/brand executives to provide creative direction and ideas for campaigns.
• Plan and schedule content calendars; monitor post-performance and tweak accordingly.

Trend Analysis & Creative Ideation

• Actively monitor social media trends and adapt them to suit brand objectives.
• Generate fresh content ideas that resonate with target audiences and drive engagement.
• Contribute creatively to campaign brainstorming sessions.

Social Media Reputation Management

• Monitor social channels and digital platforms for customer feedback, reviews, and complaints.
• Respond or escalate feedback/complaints to the relevant departments to ensure timely and appropriate resolution.
• Track sentiment and report recurring issues or trends to internal stakeholders

Kenangan Brands owns multiple brands:

• Kopi Kenangan, a much loved coffee chain store with close to 1000 stores across Indonesia;
• Kenangan Coffee Malaysia launched in 2022, where we now have more than 100 stores across Malaysia;
• Kenangan Coffee Singapore launched in 2023, where we now have 8 stores;
• Kenangan Coffee India launched in 2025, where we now have 3 stores; and
• Kopi Kenangan Hanya Untukmu, our Ready-To-Drink FMCG subsidiary