Social Media Specialist

About the Role We are hiring a Social Media Executive to manage, grow, and optimize our brand’s digital presence. The ideal candidate should be passionate about social media, creative content, and performance marketing, with working knowledge of Google Ads and Meta Ads. Key Responsibilities Plan, create, and schedule engaging content (posts, reels, stories). Monitor social media trends and implement creative strategies. Manage and grow followers & engagement across platforms (Instagram, Facebook, LinkedIn). Execute and optimize Google Ads & Meta Ads campaigns. Track performance metrics, prepare basic analytics reports, and suggest improvements. Collaborate with the team to support brand campaigns and initiatives. Requirements Good knowledge of major social media platforms. Hands-on experience or understanding of Google Ads & Meta Ads. Creative mindset with strong communication skills. Familiarity with Canva or similar design tools is a plus. Willingness to learn and adapt in a fast-paced environment. Why Join Us? Exposure to both organic and paid marketing. Opportunity to manage live campaigns and build a strong portfolio. Creative and growth-driven work culture.