Social Media Specialist

Job Title: Social Media Specialist
Location: Yamunanagar
Experience Required: 1 – 1.5 years
Employment Type: Full-Time

About the Role:
We are seeking a proactive and creative Social Media Specialist to help us build meaningful connections with our audience across Email, Social Media, and WhatsApp platforms. The ideal candidate will have a deep understanding of customer behavior and engagement strategies and will be responsible for planning and executing digital marketing campaigns to boost customer interaction and loyalty.

Key Responsibilities:

Plan and execute targeted Email Marketing campaigns using platforms like Klaviyo etc.

Handling Meta Retargeting Campaigns and all over Ads Manager.

Manage and grow presence across Social Media platforms (Instagram, Facebook, LinkedIn, etc.) through regular content and engagement strategies.

Handle WhatsApp Marketing campaigns using WhatsApp Business or WhatsApp API tools for customer outreach and promotions.

Segment audiences, track campaign performance, and optimize for better engagement.

Gather and analyze customer feedback to improve future campaigns.

Run A/B tests to find what works best and enhance engagement metrics.

Collaborate with the content and design teams to create engaging messaging and visuals.

Requirements:
Minimum 1 to 1.5 years of hands-on experience in Email Marketing, Social Media Marketing, and WhatsApp Marketing.

Proficient in tools such as Klaviyo, WhatsApp Business API, Meta Business Suite, and Meta Ads Manager etc.

Basic understanding of marketing analytics (e.g., Google Analytics, Meta Insights).

Strong written and verbal communication skills in English (Hindi is a plus).

Ability to understand customer behavior and create personalized campaigns.

Creative, organized, and detail-oriented with a problem-solving mindset.

Preferred (Not Mandatory):
Experience working in e-commerce, D2C brands, or fast-paced startups.Should have good typing speed

Job Type: Full-time

Pay: ₹20000.00 - ₹35,000.00 per month

Schedule:

• Day shift
• 2nd and 4th Saturday off

Experience:

• total work: 1 - 1.5 years (Preferred)

Location:

• Yamunanagar, Haryana (Preferred)

Job Type: Full-time

Pay: ₹20,000.00 - ₹35,000.00 per month

Schedule:

• Day shift

Education:

• Bachelor's (Preferred)

Experience:

• total work: 1 year (Preferred)
• Customer service: 1 year (Preferred)

Location:

• Yamunanagar, Haryana (Preferred)

Work Location: In person

Expected Start Date: 24/07/2025