Social Media Marketing Specialist

Job Location: Thrissur, Kerala

On-site job

Prefer candidates from Kerala

Company Description

Deutsche is a leading consulting firm dedicated to providing comprehensive solutions to businesses worldwide. We focus on excellence, innovation, and client satisfaction, offering services in legal, financial, international business consulting, strategic planning, accounting, HR, and payroll administration. Our team of seasoned professionals combines expertise with innovation to deliver results-driven solutions that add tangible value to our clients' businesses. Deutsche takes a client-centric approach, providing personalized solutions to meet the unique needs and challenges of our clients.

Meta Ads Expert & Social Media expert

Key Responsibilities

Meta Ads Management

Plan, execute, and optimize paid campaigns on Meta platforms (Facebook, Instagram, Messenger).

Manage ad budgets, ad creatives, audience targeting, and ad performance analysis.

Provide actionable insights from campaign data to improve future strategies.

Social Media Management

Develop, implement, and manage the overall social media strategy for multiple platforms (Facebook, Instagram, LinkedIn, etc.).

Create, curate, and manage content for social media channels, ensuring alignment with brand guidelines and objectives.

Engage with the community and respond to social media inquiries in a timely manner.

WhatsApp Marketing

Design and implement WhatsApp-based marketing campaigns to engage with customers and prospects.

Work with the team to create personalized messages, automate responses, and grow the WhatsApp customer base.

Email Marketing

Manage and execute email marketing campaigns, ensuring high open and click-through rates.

Segment email lists, design engaging content, and analyze campaign results to drive continuous improvement.

Skills & Qualifications

Meta Ads

WhatsApp marketing

Experience with social media analytics tools (e.g., Facebook Insights, Google Analytics, Hootsuite).

Strong understanding of social media platforms, trends, and digital marketing best practices.

Excellent written and verbal communication skills.

Ability to multitask and work in a fast-paced environment.

Creative mindset with a passion for marketing and technology.

Preferred Qualifications

Experience with content creation and basic graphic design (Photoshop, Canva, etc.)

• Certifications in Meta Ads, Google Ads, or other relevant digital marketing platforms.