Social Media Marketing Manager

Job Description Role Overview: As a Social Media Marketing Manager at Globelance in Mumbai, you will be responsible for developing and implementing social media strategies, managing profiles across platforms, and creating engaging content to enhance brand presence. Your role will involve analyzing performance metrics, identifying growth opportunities, and collaborating with cross-functional teams to align marketing initiatives with business goals. Additionally, you will oversee campaigns aimed at improving user engagement and brand visibility. Key Responsibilities: - Develop and implement social media strategies - Manage and optimize profiles across various platforms - Create engaging content to boost brand presence - Analyze performance metrics and identify growth opportunities - Collaborate with cross-functional teams to align marketing initiatives with business goals - Oversee campaigns to enhance user engagement and brand visibility Qualifications: - Experience in Social Media Marketing and Social Media Optimization (SMO) - Strong skills in Content Strategy and Digital Marketing - Excellent communication skills for engaging with audiences and cross-functional collaboration - Familiarity with emerging social media trends and analytics tools - Ability to develop creative and impactful social media campaigns - Bachelor's degree in Marketing, Communications, or a related field - Prior experience working in a marketing role, preferably in a fast-paced environment,