Social Media Marketing

About the Role

We are looking for a creative and detail-oriented Social Media Executive to manage and grow our online presence across various platforms. You will be responsible for creating engaging content, managing campaigns, analyzing performance, and building a strong digital community for our brand.

Key Responsibilities

• Develop, implement, and manage social media strategies across platforms (Instagram, Facebook, LinkedIn, etc.)
• Create engaging content (posts, reels, stories, graphics, captions, etc.) tailored to each platform.
• Ideate, script, and create short-form video content (Reels, Stories), and be comfortable appearing on camera when required.
• Plan and schedule content calendars in line with campaigns, events, and brand goals.
• Monitor, track, and report on social media performance using analytics tools.
• Engage with the audience, respond to queries, and build meaningful customer relationships.
• Collaborate with design, marketing, and content teams to maintain brand consistency.
• Stay updated with the latest social media trends, tools, and competitor activity.
• Assist in running paid social media campaigns (Meta Ads, Google Ads, etc.) and tracking ROI.
• Work closely with influencers and partners for collaborations.