Key Responsibilities: Develop, implement, and manage social media strategies aligned with business goals Create and curate engaging content (text, images, video, etc.) for platforms such as Instagram, Facebook, LinkedIn, Twitter, TikTok, online travel agent etc. Plan and execute social media campaigns, contests, and influencer collaborations Monitor SEO and web traffic metrics related to social performance Engage with users, respond to queries, and manage brand reputation online Analyze performance data and create regular reports on key metrics (engagement, reach, conversion rates, etc.) Stay up to date with the latest social media best practices, technologies, and trends Collaborate with marketing, design, and content teams to ensure brand consistency Run paid social media ads and optimize for performance (optional based on experience)

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