Social Media Manager

5 - 7 years

6 - 9 Lacs

Posted:1 day ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

Key Responsibilities:

Develop and execute end-to-end social media strategy and content roadmap
Manage and optimize social media platforms (Instagram, Facebook, LinkedIn, Twitter, etc.)
Lead content planning, campaigns, launches, and brand storytelling
Analyze performance metrics and prepare insights-based reports
Manage community engagement, brand reputation, and crisis handling
Coordinate with design, content, influencer, and performance teams
Stay updated with platform trends, algorithms, and competitor activities
Manage paid social campaigns in coordination with performance marketing team

Required Skills Qualifications:

Bachelor s degree in Marketing, Communication, or related field
5-7 years of proven experience in social media management
Strong understanding of content strategy, analytics, and platform algorithms
Experience handling brand accounts at scale
Excellent communication, leadership, and project management skills

Preferred Skills:

Experience in E-commerce or D2C brands
Knowledge of Meta Ads, influencer marketing, and campaign planning
Hands-on experience with social media tools and dashboards
 

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