Social Media Manager

Company Description

Inkline Atelier is a media and event production company based in Jaipur, India, specializing in film shoots, weddings, advertisements, brand campaigns, and live events. We believe in keeping production professional, creative, and smooth for our clientswhether it's a wedding, a short film, or a large stage event.

What sets us apart is our partnership-driven approachwe listen, understand, and bring every client's vision to life on camera, stage, or screen.

Role Overview

Social Media Manager

developing and executing high-impact social media strategies

This role demands strong analytical thinking, creativity, and a strategic mindset to drive measurable results across all digital platforms.

Key Responsibilities

• Develop and execute

  comprehensive social media strategies

  aligned with brand and business goals.
• Lead the planning and execution of

  Meta advertising campaigns

  including budget management, targeting, optimization, and performance analysis.
• Strategize and manage brand presence across

  Instagram, Facebook, LinkedIn, YouTube

  , and emerging platforms.
• Collaborate with the

  creative, photo, and video teams

  to plan and produce high-performing content (reels, stories, posts, and campaigns).
• Monitor

  campaign analytics

  , prepare detailed reports, and optimize content and ad performance.
• Drive

  organic follower growth

  through innovative campaigns, influencer collaborations, and trend-driven content.
• Oversee

  lead generation efforts

  via social media campaigns in coordination with the sales team.
• Ensure brand consistency and maintain a professional online reputation across all channels.
• Stay updated with

  social media trends, ad policies, and algorithm updates

  to maintain a competitive edge.

Qualifications

• 12 years of proven experience

  as a Social Media Manager or in a similar role.

• Expert-level knowledge of Meta Ads Manager

  campaign setup, audience segmentation, remarketing, and reporting.
• Strong understanding of

  paid and organic social strategy

  , content optimization, and analytics.
• Proficiency in

  LinkedIn Ads and Google Ads

  is an added advantage.
• Excellent

  copywriting, communication, and creative direction

  skills.
• Analytical mindset with the ability to translate data into actionable insights.
• Knowledge of

  influencer marketing and brand collaborations

  .
• Familiarity with tools like

  Canva, Buffer, Hootsuite

  , or similar.
• Bachelor's degree in

  Marketing, Communications, or related field

  preferred.

Salary & Benefits

• Salary Range:

  Up to ?3,60,000 LPA (based on experience and performance)

• Perks:

  Creative work environment, performance incentives, career growth opportunities, festival holidays, and exposure to diverse media and event projects.