Posted:1 month ago| Platform: Linkedin logo

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Job Description

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About the Role

Social Media Associate

If you’re someone who understands both the art of storytelling and the science of social media performance — and knows your way around Canva and campaign dashboards — we’d love to meet you. 


Key Responsibilities

  • Content Strategy & Execution

     
  • Plan, schedule, and publish platform-specific content across Instagram, Facebook, LinkedIn, YouTube, etc. 
  • Write effective captions and post copy aligned with brand tone and audience preferences 
  • Work with internal design and content teams to develop visuals and videos 
  • Community Management

     
  • Respond to comments, DMs, and mentions to nurture online communities 
  • Track audience sentiment and engagement across platforms 
  • Cross-Functional Collaboration

     
  • Liaise with internal stakeholders from multiple teams (content, design, events, leadership) 
  • Coordinate for content approvals, briefs, and campaign alignment 
  • Analytics & Performance

     
  • Track performance metrics and compile monthly reports 
  • Use insights to tweak content strategy for better results 
  • Tools & Trends

     
  • Hands-on experience with

    Canva

    , Meta Business Suite, Google Ads Manager, Buffer, and analytics dashboards 
  • Stay updated with social media trends, formats, algorithm changes, and emerging tools including AI-based content tools 

 

Requirements

  • 3+ years of experience in social media marketing and content management 
  • Strong command over

    written and spoken English

     
  • Ability to wirte copies for social media.
  • Proficiency in

    Canva

    (mandatory), with a good eye for visual design 
  • Working knowledge of

    Meta Ads Manager

    and

    Google Ads

     
  • Ability to manage multiple brand handles and campaigns simultaneously 
  • Agile, accountable, and comfortable working in a cross-functional, fast-paced environment 

 

Nice to Have

  • Paid campaign management and analytics 
  • Basic skills in video editing or mobile shooting (reels, stories, etc.) 
  • Previous experience with educational institutions, NGOs, or mission-led brands 
  • Exposure to tools like ChatGPT, Jasper, or other content-AI platforms 

 

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