Social Media

Job Description

Job Summary: We are seeking a creative and data-driven SMO Specialist to join our digital marketing team in Patna . The ideal candidate should have 2–3 years of hands-on experience in managing and growing social media platforms to build brand awareness, engagement, and online presence. Key Responsibilities: Develop and execute social media strategies aligned with business goals. Manage company pages on platforms such as Facebook, Instagram, LinkedIn, Twitter, and YouTube . Create, schedule, and publish engaging and high-quality content. Monitor user engagement and respond to comments/messages promptly. Analyze campaign performance using social media analytics tools . Work with designers and content writers to create attractive posts, reels, and stories. Optimize social media accounts for increased visibility and SEO. Stay updated on the latest trends in social media and digital marketing. Run and manage paid ad campaigns on Facebook/Instagram when needed. Requirements: Bachelor’s degree in Marketing, Mass Communication, or related field. 2–3 years of proven experience in social media optimization/management . Strong understanding of social media platforms and best practices. Proficiency in tools like Canva, Buffer, Hootsuite, Meta Business Suite . Good written and verbal communication skills. Knowledge of hashtags, algorithms, and post-performance metrics . Basic knowledge of SEO and graphic editing is a plus. Preferred Skills: Experience with paid promotions and boosting posts . Knowledge of influencer marketing and online reputation management (ORM). Familiarity with Google Analytics and Facebook Insights . Job Type: Full-time Pay: ₹15,000.00 - ₹25,000.00 per month Work Location: In person