Social Media Intern

About Birch & Co.

Birch & Co. is all about conscious craftsmanship with a stylish twist. We create premium yet affordable décor and gifting products that make homes feel warmer and gifts feel more thoughtful. Every piece is designed using locally sourced wood and paper, with a strong focus on quality, sustainability, and beautiful design.

If you love aesthetics, thoughtful details, and the idea of making everyday living feel a little more special – you’ll fit right in. ✨

Role Overview

Social Media Intern

on-site role in Naraina

What You’ll Do

• Create

  engaging social media content

  – static posts, reels, stories, UGC-style content, and more
• Ideate and execute

  social media campaigns

  for launches, festivals, gifting, etc.
• Assist with

  digital marketing & basic performance tracking

  (reach, engagement, saves, etc.)

• Handle comments & DMs

  on Meta (Instagram & Facebook) in a warm, Birch-style tone
• Support ongoing

  marketing campaigns

  and brainstorm fresh, quirky ideas

• Coordinate with content creators & influencers

  – sharing briefs, references, timelines, and shoot plans

• Align and manage shoot schedules

  with creators and clients, ensuring products, props, and locations are ready

• Assist on shoots

  – both in-office and on set at cafés, bakeries, studios, and sometimes at influencers’/creators’ homes
• Capture

  BTS content

  and help maintain a consistent brand aesthetic across all platforms

You’ll Be a Great Fit If You:

• Have a

  creative brain

  and are

  comfortable acting/appearing in front of the camera

• Have basic experience in

  Social Media Marketing & Content Creation

  (even your own page counts!)
• Understand how

  Instagram Reels, Stories, trends & audio

  work
• Have

  strong communication skills

• Are familiar with platforms like Instagram, Facebook, Pinterest (bonus: YouTube/Shorts)
• Are

  comfortable working from multiple locations

  – office, client cafés/bakeries, studios, and creators’ homes
• Have a

  genuine interest in design, décor, gifting, and sustainability

• Are

  enrolled in or recently graduated

  from a relevant degree program (marketing, design, media, communication, etc.)

Perks

• Good Stipend
• Hands-on learning with a growing

  home décor, food & gifting brand

• Chance to

  build a solid portfolio

  of real brand work
• Exposure to

  creator collaborations, on-ground shoots, and campaign planning

• Creative, friendly work environment (plus pretty products everywhere 😌)
• Freedom to experiment with

  trending formats and ideas

apply via LinkedIn

with the subject line:

“Social Media Intern – Birch & Co.”

call or WhatsApp at +91 95820 63049