Social media executive

Job Title

: Social Media Executive

Location

: Bengaluru, India (Onsite)

Type

: Full-time

Experience

: 0–2 years

Brand: Freehand – A women’s fashion label by The Indian Garage Co.

About Freehand

Freehand is a brand in the making — and we’re not pretending otherwise. We’re starting from scratch, figuring it out in real time, and building something that feels true.Not just a fashion brand, Freehand is a space we’re slowly shaping for women — with empathy, intention, and an eye for aesthetic clarity. We're not chasing perfection or pretending we’ve arrived. We’re focused on getting the foundations right: the voice, the values, the kind of feeling we want to leave behind.This is an early chapter. If you’ve ever wanted to be part of building a brand from the ground up — you’ll fit right in.

The Role

We’re building Freehand from the ground up — and you’ll play a key role in shaping how the world sees us online.As Social Media Executive, you will:

• Plan and post daily content across Instagram based on the content calendar
• Help ideate and execute social media campaigns and content series
• Collaborate with the design, video, and styling teams to create aesthetic, on-brand content
• Identify the right influencers for the brand, reach out, negotiate, and close collaborations
• Support content shoots and help manage creator relationships
• Track content performance and campaign results
• Engage with our audience across comments, tags, and DMs
• Stay updated on trends — and apply them only when they align with our vibe
  

We’d love to work with you if:You have 0–2 years of experience in social media or contentYou care about aesthetics, but also about what’s underneath the surfaceYou can write with warmth, clarity, and intentionYou understand how content works on Instagram and can translate data into intuitionYou’re organized, proactive, and have an eye for detailBonus: You’ve worked with fashion or lifestyle brands, or created content that feels close to Freehand’s vibe

Why Freehand

We’re building a space for women — not just to dress well, but to feel seen. If that mission feels like yours too, we’d love to meet you.