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Sprinklr
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Social Media Analyst

Social Media Analyst

Sprinklr

2 - 7 years

4 - 9 Lacs

gurugram bengaluru

Posted:1 day ago| Platform:

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Skills Required

media management excel social media focus customer experience management manager technology social media analyst enterprise software digital transformation monitoring

Work Mode

Work from Office

Job Type

Full Time

Job Description

Job Description

As a Social Media Analyst, you will :

Understand and relate to brands and their social presence.
Monitor and moderate social channels of clients Identify/escalate consumer service concerns, brand response worthy content, sensitive/inappropriate content.

Post social media content on appropriate social channels like Facebook, Twitter, Instagram, YouTube, Google+, Pinterest , Forums, Blogs etc.
Formulate responses for user engagement that adhering to the social tone and language of the brand.
Monitor and act upon campaign specific or crisis specific messages as per the guidelines listed by the brand.
Conduct extensive research to build the client s social audience profile database and identify audience that matter to the brand.
Discretion to identify threats and opportunities in user generated content.
Work on Creating and Implementing Advocacy Programs for Brands.
Work in Tracking and Engaging with Influencers/advocates for brands.
Monitor the activities of main competitors in social media.
Analyse trends and generate reports of client s social activities and engagement.
Analysing social media insights to guide future social media campaigns.
Building reporting frameworks to evaluate return on investment on the various platforms.
Be passionately in tune with the latest social media trends, online behaviour and how to leverage them for business advantage.
Identify opportunities and develop plans for implementing scalable social media programs to generate maximum outcome.

Required Skills:

Previous experience working as a Social Media Analyst a similar role or alternatively a background in social media ideally from a similar industry
Prior work experience with popular social media management tools (Sprinklr, TweetDeck, HootSuite, Sprout Social, etc)
High level of fluency in English - both written and verbal
Well versed about social media channels (Facebook, Twitter, YouTube, Foursquare, Instagram and others)
Must have experience in developing and inspiring people
Has relevant client facing skills and expertise
Understands how brands utilize social space
Being up-to-date with the latest trends and developments in social media as a business
Ability to analyze and interpret large volume of content, build valuable inferences and make informed decisions
Ability to work in a highly challenging and dynamic environment while maintaining high standards of accuracy in terms of quality & quantity
Good knowledge in computer use: Microsoft Excel, Word, and PowerPoint, Google tools such as docs, calendar and apps

Why you should Join Sprinklr:

We focus on our mission: We believe social technology is the future of customer-brand relations across all departments, and we seek to make each of those experiences are excellent at every touchpoint. This is how we all make the world more social together
We invest in our people - Sprinklrites passionately, genuinely care about seeing one another succeeds in making an impact on the industry. We pride ourselves on having an honest, open environment and a supportive culture where we can take risks together
We believe in our product - Sprinklr is the most complete enterprise social technology in the world, and were not just saying that Forrester Wave said it for us! As such, we have many of the worlds largest brands as our clients, and our employees have the opportunity to work closely alongside

Why Youll Love Sprinklr:

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