Shadow Sculptor

Role Overview: As a Product Marketing Manager, your primary responsibility will be to develop and execute marketing strategies that drive product awareness, adoption, and growth. You will play a crucial role in bridging the gap between product development, sales, and marketing teams to ensure that messaging effectively reaches target audiences and aligns with business objectives. Key Responsibilities: - Develop and implement product marketing strategies and go-to-market plans - Conduct comprehensive market research to gain insights into customer needs, competitor activities, and industry trends - Create compelling product messaging, positioning, and value propositions - Collaborate closely with sales teams to create sales enablement tools and campaigns - Support product launches through the creation of marketing materials, presentations, and communications - Monitor product performance metrics and derive actionable insights for continuous improvement - Generate engaging content such as case studies, whitepapers, and website copy - Lead cross-functional initiatives to synchronize marketing efforts with overarching business goals Qualifications Required: - Bachelor's degree in Marketing, Business, Communications, or a related field - Demonstrated experience in product marketing or similar roles - Profound understanding of marketing strategies, customer segmentation, and sales alignment - Exceptional written and verbal communication skills - Proficiency in data analysis to drive informed marketing strategies - Familiarity with marketing tools, CRM systems, and digital channels - Strong project management skills with meticulous attention to detail Additional Details: (N/A as no additional details provided in the job description),