SEO & PPC Specialist (AI Expert)

Job Title: SEO & PPC Specialist (AI Expert)
Location: Mohali (Work from Office)
Shift: Day & Night (Both Shifts Available)
Experience Required: 1 to 3 Years

About the Role:

We’re looking for a passionate SEO & PPC Specialist with hands-on experience in AI-powered digital marketing tools. The ideal candidate will manage paid campaigns, enhance website visibility, and leverage AI to optimize marketing strategies for better ROI.

Key Responsibilities:

• Plan, execute, and manage SEO and PPC campaigns across Google, Bing, and social media platforms.
• Conduct keyword research, competitor analysis, and on-page/off-page optimization.
• Optimize ad campaigns to achieve higher CTR, conversion rates, and lower CPC.
• Utilize AI-based tools (e.g., ChatGPT, Jasper, SurferSEO, SEMrush AI, Google AI Insights) for content creation, ad copywriting, and performance analytics.
• Track, analyze, and report campaign performance using Google Analytics, Search Console, and AI dashboards.
• Collaborate with the design and content teams to ensure effective campaign delivery.
• Stay up-to-date with the latest trends in AI marketing, SEO algorithms, and paid advertising strategies.

Required Skills & Tools:

• Expertise in Google Ads, Facebook Ads, and LinkedIn Ads.
• Strong knowledge of SEO tools (Ahrefs, SEMrush, Moz, Google Analytics).
• Familiarity with AI tools such as ChatGPT, Jasper, Copy.ai, and SurferSEO.
• Analytical mindset with strong data interpretation skills.
• Excellent written and communication skills.

Perks & Benefits:

• Competitive salary package.
• Opportunity to work on AI-driven marketing projects.
• Growth-oriented work environment with continuous learning opportunities.
• Work with a dynamic and creative team.

Job Type: Full-time

Pay: ₹15,252.72 - ₹30,424.97 per month