SEO Executive

Job Summary We are seeking a skilled and creative Digital Marketing Executive to join SFA Motorcycle Rentals. The role focuses on developing and executing digital marketing strategies to promote our rental services, increase brand visibility, and drive customer engagement. The ideal candidate will manage online campaigns, create compelling content, and leverage digital platforms to attract clients. Key Responsibilities Develop and implement digital marketing campaigns across platforms such as social media, email, and search engines to promote scooter, motorcycle, and superbike rentals. Create engaging content (text, images, videos) tailored to target audiences to showcase rental offerings and special promotions. Manage and optimize social media accounts (e.g., Instagram, Facebook, Twitter) to enhance brand presence and customer interaction. Monitor and analyze campaign performance using tools like Google Analytics, providing reports on key metrics and suggesting improvements. Execute SEO and SEM strategies to improve website visibility and drive traffic. Collaborate with the team to align digital marketing efforts with business goals and promotional activities. Stay updated on digital marketing trends and competitor strategies to ensure SFA remains competitive. Qualifications Bachelor’s degree in Marketing, Communications, or a related field. Proven experience in digital marketing, preferably in a service-based industry. Strong knowledge of social media platforms, content creation, and digital advertising tools (e.g., Google Ads, Meta Ads). Familiarity with SEO, SEM, and analytics tools (e.g., Google Analytics, SEMrush). Excellent written and verbal communication skills for creating compelling content. Creative mindset with an eye for design and branding. Ability to work independently and manage multiple campaigns simultaneously. Basic knowledge of motorcycles or the rental industry is a plus but not required.