SEO Executive

Key Responsibilities: ● Develop, implement, and optimize SEO strategies to improve organic search rankings, drive traffic, and increase conversions. ● Conduct thorough keyword research and competitor analysis to identify growth opportunities. ● Optimize on-page elements including meta tags, header tags, alt text, and internal linking structure. ● Execute link-building strategies and monitor backlink quality to improve domain authority. ● Perform technical SEO audits to identify and fix site errors (e.g., crawl issues, broken links, mobile usability). ● Collaborate with content and social media teams to ensure SEO best practices are followed in content creation and social media postings. ● Track, analyze, and report SEO performance metrics (e.g., organic traffic, keyword rankings, and CTR) using tools like Google Analytics, Search Console, and SEMrush. ● Stay current with industry changes and search engine updates to adapt SEO strategies as needed. Requirements: ● Bachelor’s degree in Marketing, IT, or a related field. ● 1-3 years of proven experience in SEO with a successful track record of improving search rankings. ● Strong knowledge of SEO tools such as Google Analytics, Google Search Console, SEMrush, Moz, Ahrefs, etc. ● Familiarity with WordPress or other CMS platforms. ● Solid understanding of on-page and off-page SEO, as well as technical SEO. ● Excellent analytical, problem-solving, and organizational skills. ● Effective communication skills and the ability to work collaboratively across departments. ● Experience in B2B or event/exhibition industry SEO is a plus. ● Basic knowledge of HTML, CSS, and JavaScript. ● Certifications in SEO or digital marketing are an added advantage. Job Types: Full-time, Permanent Pay: ₹16,000.00 - ₹25,000.00 per month Benefits: Health insurance Provident Fund Schedule: Day shift Experience: on-page and off-page: 1 year (Required) keyword research: 1 year (Required) Optimize website content: 1 year (Preferred) Google Analytics: 1 year (Preferred) Google Search Console: 1 year (Preferred) SEMrush: 1 year (Required) SEO audits and competitor analysis: 1 year (Preferred) backlinks: 1 year (Required) organic lead generation: 1 year (Required) Work Location: In person